Shows / Responsibly Different™

Responsibly Different™
We started Responsibly Different™ in 2020 as a way to document Campfire Consulting’s journey toward B Corp certification and explore how business could be used as a force for good. Since then, the show has evolved through different seasons and series, each looking at responsibility from a different angle across business, media, culture, and impact.
Our latest series, Responsibly Human, explores what happens as more of the world becomes measured, modeled, and automated.
Hosted by Chris Marine…
Episodes
Responsibly Different™The Physical World Behind Our Digital Lives
We talk about the cloud as if our digital lives exist somewhere out of sight. But every photo we save, show we stream, AI prompt we enter, and podcast we…
Responsibly Different™What the Data Misses About Being Human with Dr. Ram Singh
In this episode, Chris sits down with Dr. Ram Singh, CEO & Founder of EtaKor, to unpack what happens when we start trusting the numbers more than the people…
Responsibly Different™The Ethics of Understanding People with Thomas Kennon
Thomas Kennon is a professor at New York University, longtime strategist, and author with his latest book The Bigger Leap: An Ethics of NextCapitalism. He has…
Responsibly Different™The Night Late Night Went Quiet: The End of Colbert's Late Show and Who Really Funds What You Watch
When CBS canceled The Late Show with Stephen Colbert - the #1, Emmy-winning show in late night - they called it "purely a financial decision." Chris Marine…
Responsibly Different™Super Bowl 60, Ads That Stuck
What actually sticks the morning after the biggest media night of the year? We gathered the Campfire team to break down Super Bowl 60 through a marketer’s…
Responsibly Different™Why Bold Ideas Still Matter: Authentic Storytelling with Words From The Woods
In this episode of Fireside, Campfire Consulting’s Founder & CEO Chris Marine and Head of Strategy David Gogel sit down with Meranne Behrends and Luke…
Responsibly Different™Beyond Resistance: Crafting Messages That Move People to Action
Discover the science of persuasive messaging with communications expert Anat Shenker-Osorio in this compelling archive episode from Benn Marine's former…
Responsibly Different™Getting Closer to the Truth: Triangulation Attribution in Practice
Measurement and attribution beyond last click is still in its infancy, and it remains one of the most persistent challenges marketers face at every stage of…
Responsibly Different™Celebrating Media's INTERdependence for Responsibly Different's 5 Year Anniversary
On the five-year anniversary of Responsibly Different™, we're diving deep into why healthy media ecosystems matter—not just for brands, but for the very fabric…
Responsibly Different™The Role of Journalism in a World That Needs Truth
In this episode of Fireside, Chris Marine and David Gogel sit down with veteran broadcast journalist and Edward R. Murrow Award winner Brian Yocono for a…
Responsibly Different™Know Before You Go: Building Smarter Media Through Research
Before you drop a dollar into paid media ask yourself, are you really sure you’re reaching the right people? In this episode of Fireside, we sit down with…
Responsibly Different™Pride Edition: Maine's 43 LGBTQ+ Newspapers and the Fight for Visibility
Hidden among the pages of Maine's queer history lies an extraordinary treasure most people don't know exists: 43 different LGBTQ+ newspapers and newsletters…
Responsibly Different™Live, Local, and In the Moment: Rethinking Media Inside Concert Venues
What if the best place to run your next ad isn’t online — but inside a packed concert venue, right before the lights go down? In this episode of Fireside…
Responsibly Different™Brewing Community: How The Midcoast Villager is Redefining Local Journalism
What happens when a local newspaper opens a café? In this episode of Fireside, Chris Marine and David Gogel sit down with Aaron Britt, Publisher of The…
Responsibly Different™From Shame to Solutions: How Honest Climate Conversations Drive Progress
What happens when our desire for climate accountability transforms into cancel culture? In this thought-provoking conversation, author of the book Cancel…
Responsibly Different™Beyond Good Intentions: Gamifying Climate Action with Katie Patrick
In this special episode of Fireside, Chris Marine and David Gogel of Campfire Consulting are joined by Katie Patrick — Australian-American environmental…
Responsibly Different™The Human Touch in AI: Why Machine Learning Needs Human Strategy
The future of media isn’t human vs. machine—it’s human with machine. In this episode, Chris Marine and David Gogel from Campfire Consulting sit down with…
Responsibly Different™Too Big to Scroll Past: The Smart Play of OOH
Chris Marine and David Gogel of Campfire Consulting sit down with Gerrit Hooker of Outfront Media to talk all things out-of-home — from the beauty of…
Responsibly Different™Where Discovery Meets Purchase: Shoppable Media's Revolution
Retail media is evolving, and so are consumer expectations. In this episode, Chris Marine and David Gogel are joined by Max Mullinix from SmartCommerce to…
Responsibly Different™Super Bowl Ads: Hype, Hustle, and the Hard Truth
It wouldn’t be a media podcast if we didn’t talk about the Big Game! But here’s the twist—Chris and David almost always agree on strategy… except when it comes…
Responsibly Different™Agency Consolidation & Investing in Local Media
Agency consolidations are transforming the media landscape, presenting both opportunities and challenges for global and regional brands. The discussion…
Responsibly Different™Our Take on Disney's CES Announcements
Chris Marine and David Gogel unpack the highlights from Disney’s annual Tech and Data Showcase at CES. They discuss what the team is most excited about and…
Responsibly Different™The Power of Voting
Imagine if your voice could influence an election. Join us as Chris, Campfire's founder and Benn, a seasoned political strategist, shares actionable steps to…
Responsibly Different™Building Value-Driven Businesses with Maria Kingery
Discover the art of balancing sustainability and profitability in an ever-changing industry landscape. Maria Kingery, co-founder of Southern Energy Management…
Responsibly Different™The Future of Waste with Scrapp
What if we told you that trash could be a treasure trove of data? Meet Mikey Pasciuto, the co-founder of Scrapp, a startup revolutionizing waste management…
Responsibly Different™Transforming Workplace Mental Health with OLLY
What if you could transform the mental well-being of your workplace while driving a meaningful societal change? In this episode, we sit down with Hanneke…
Responsibly Different™B Tourism: Blending Luxury and Sustainability with Explora
Ready to discover how luxury travel can coexist with environmental stewardship? Join us as we sit down with Juan Marambio, Sustainability Manager, and Romina…
Responsibly Different™B Tourism: Sustainable Travel with Exodus
Can your travel adventures actually contribute to a better world? Discover in this eye-opening episode as we sit down with Rochelle Turner, head of…
Responsibly Different™B Tourism: Transforming Hospitality with Legacy Vacation Resorts
Ever wondered how a vacation resort could change the world? Join us as we sit down with Madison Daum, the dynamic Sustainability and Social Purpose Manager at…
Responsibly Different™B Tourism: Revolutionizing Tourism with University's in Florida
What if tourism could be the key to solving global challenges like climate change and over-tourism? Join us as Brittany sits down with Brooke Hansen from the…
Responsibly Different™Curious Coworkers: Celebrating B Corp Month
As B-Corp Month unfolds, we're not just marking our calendars; we're making a mark on the planet with businesses that embody sustainable and ethical practices…
Responsibly Different™Announcement: Evolution to Campfire Consulting
Embark on a transformative journey with us as Benn is joined by David Gogel, President of Campfire. Together they unfolds the intriguing evolution of Dirigo…
Responsibly Different™Emerging Hope: Revolutionizing Procurement, Integrating Sustainability and ESG with ReadyRFX
Discover the future of ethical sourcing as Bill Markmann, president of Counterpoint Consulting, joins us to reveal how the Ready RFX tool is revolutionizing…
Responsibly Different™The Ethical Spending Revolution with Karma Wallet
Imagine aligning every dollar you spend with your deepest values and contributing to a better world with each swipe of your debit card. This isn't a dream—it's…
Responsibly Different™Forging a Carbon-Positive Future in Dairy with Stonyfield
Britt Lundgren, Senior Director of Sustainability and Government Affairs at Stonyfield, discusses the company's commitment to addressing climate change and its…
Responsibly Different™The Poetry of Self-Discovery and Change with Judy Schenk
Imagine navigating through the labyrinth of life, constantly questioning your choices and battling feelings of inadequacy. Sounds familiar? Judy Schenk, our…
Responsibly Different™Rumpl, a Sustainable Business with founder and CEO Wylie Robinson
Ever wondered how a simple idea can turn into a roaring business with sustainability at its core? Strap in for a fascinating chat with Wylie Robinson, the…
Responsibly Different™Emerging Hope: A Tale of Cultural Influence and Entrepreneurial Tenacity with MoviePass founder Stacy Spikes
Ever experienced a mishap so embarrassing you can't help but laugh? Stacey Spikes has. From a comical mix-up with a phone sex line to a premiere gone awry…
Responsibly Different™Unraveling the Complexities of Carbon Markets with Sarang Murthy
Picture this: unlocking the secrets of the complex world of carbon markets, and in doing so, driving both environmental performance and social impact. Today…
Responsibly Different™The Sustainable Strides of Baabuk's Wool Shoes with Alex Miller
Join us as we dive into the world of ethical manufacturing and digital strategy. Our guest, Alex Miller, serves as the head of digital strategy and e-commerce…
Responsibly Different™The Power of Public Relations with Teak Media
Curious about how to leverage the power of public relations for driving change? Join us as we chat with Jackie Russell, the dynamic founder and president of…
Responsibly Different™Curious Coworkers: BLD Southeast, Lessons from Burnout to Balance
Ever felt like you're being swallowed up by perfectionism, especially when seeking investment for your business? Or felt the pressing need to start taking care…
Responsibly Different™Curious Coworkers: with Special Guest, Anne Richardson
Meet Anne Richardson, the dynamic personality behind the B Corp certified Richardson Media Group, and dive into her inspiring journey of podcasting. We love…
Responsibly Different™The Power of Collective Climate Action with Tradewater's Jenny Morgan
Ready to unearth some mechanisms behind combating greenhouse gases and climate change? Join me in this enlightening conversation with Jenny Morgan, a…
Responsibly Different™Curious Coworkers: Responsible Banking Choices
What if your banking choices could significantly reduce your carbon footprint? Welcome to a journey where we navigate the environmental and social impacts of…
Responsibly Different™B Local Series: Stepping into the Right Room with Nathan Stuck of B Local Georgia
Have you ever found yourself in the right room at the right time, and it remarkably changed the course of your life? That's precisely what happens most days to…
Responsibly Different™B Local Series: Exploring Sustainable Development with Lisa Geason-Bauer of B Local Wisconsin
Venture into the transformative world of sustainable practices thriving in Wisconsin with Lisa Geason-Bauer from B Local Wisconsin. As an ardent sustainability…
Responsibly Different™B Local Series: Bridging Business with Sustainability with Michelle Reid of B Local Vancouver
Curious about how to bridge business pursuits with a passion for sustainability and change-making? Michelle Reid, Chairperson of B Local Vancouver, joins us…
Responsibly Different™B Local Series: Nurturing Leadership and Diversity with Kel Moody of B Local PDX
We're thrilled to share our conversation with Kel Moody, an esteemed board member of B Local PDX, who shares their intriguing journey from a woodworking…
Responsibly Different™B Local Series: Building Conscious Communities with Winnie Mulamba of For Good Movement
Imagine a world where businesses align profit with purpose and where sustainability is not just a buzzword but a way of life. This is the vision that our…
Responsibly Different™B Local Series: Navigating the World of Collaboration with Rose Lavelle of B Lab US and Canada
Ever wonder what it takes to transform a B Corp member into an integral part of the B Local movement? Join us as we sit down with Rose Lavelle from B Lab US…
Responsibly Different™B Local Series: The Impact and Future of B Locals, Overview Episode
Ever wondered how businesses can leverage their power to transform global economy for the greater good? Buckle up for an enlightening journey as we traverse…
Responsibly Different™Curious Coworkers: Your Attention Has Impact
Ever wondered how your casual TV time or scrolling through social media affects big industries and cultural norms? Get ready to have your eyes opened! Join us…
Responsibly Different™Curious Coworkers: Decoding Barbie's Impact on Society and Identity
*Spoiler Alert* Remember the warm nostalgia of the Barbie doll? Join us as we journey down memory lane with our childhood companion in a conversation with…
Responsibly Different™Revolutionizing Sustainability with Orgain and Measure Meant
Brittany sits down with Annie Wissmiller of Measure Meant and Ally Wettengel of Orgain to talk about their paths to get them into their sustainable focused…
Responsibly Different™Curious Coworkers: Celebrating 100 Episodes, A Journey of Growth, Learning and Impact on Responsibly Different™
Responsibly Different™ is celebrating 3 years and 100 episodes! It’s a huge milestone for us and it is a huge milestone for this community! As we look back on…
Responsibly Different™Pride is Protest: Progress, and Persisting Challenges
Celebrate Pride with us by embarking on a riveting journey through history, filled with defiant acts of resistance, breakthroughs in acceptance, and the…
Responsibly Different™Pride: Fear, Courage and Creating Inclusive Businesses – A Discussion with Chris Lyon
Get ready to redefine business as a force for good with our guest, Chris Lyon, Director of Corporate Impact at Androscoggin Bank and an influential figure in…
Responsibly Different™Pride: From Profits to Purpose, the Importance of Inclusive Businesses with Kel Moody
Could you imagine using your business as a force for good, fostering equity, and building a strong, vibrant community? That's exactly what our guest, Kel…
Responsibly Different™Pride: Inclusivity and Sustainability in Business with Tim Frick
Do you ever wonder how pride and inclusivity can be built within businesses? As I sit down with Tim Frick, the founder of Mightybytes and a leader in the…