Shows / Marketing 4 Business
Marketing 4 Business
Marketing 4 Business is the weekly podcast for business owners, marketers and entrepreneurs who want practical insights into marketing, business and growth. Hosted by Scott Wilson, CEO of Digital Influence, each episode features honest conversations with NZ business owners, founders, marketing experts and industry leaders about what’s working, what’s changing and the lessons they’ve learned along the way. Expect real stories and practical insights across digital marketing, AI, branding, social…
Episodes
- Marketing 4 Business
The 1 Page Business Plan - Why Simple is Better 2024
In this episode of the Marketing 4 Business Podcast, Scott chats with Kim Marshall from WK Advisors and Accountants about her journey from a high school…
- Marketing 4 Business
Stories That Sell - Inside Secrets From Media Expert George Berry
In this episode of the Marketing 4 Business Podcast, Scott sits down with media expert George Berry. George takes us on an insightful journey from his days at…
- Marketing 4 Business
How to Be Seen & Heard in an Overcrowded Marketplace
In this episode of the Marketing 4 Business Podcast, Scott dives into one of his all-time favourite books, "Positioning: How to Be Seen and Heard in an…
- Marketing 4 Business
How To Back Yourself with Jake Bailey
In this episode of the Marketing for Business Podcast, Scott chats with Jake Bailey, an incredible young man who became a symbol of resilience and leadership…
- Marketing 4 Business
What's Working Right Now In Digital Marketing
In this episode of the Marketing 4 Business Podcast, Scott discusses ‘What’s Working Right Now in Digital Marketing’ with insights from his team. The episode…
- Marketing 4 Business
Digital Marketing: The Good, the Bad, and the Ugly
In this episode of the Marketing 4 Business Podcast, Scott chats with Sam Frost about the essential strategies for effective B2B digital marketing. Sam shares…
- Marketing 4 Business
How To Turn Your Marketing Into Money
In this engaging episode of the Marketing for Business Podcast, Scott delves into actionable insights from his upcoming "Flip the Marketing Switch" book to…
- Marketing 4 Business
Is Facebook Marketing Dead?
In this episode of the Marketing 4 Business Podcast, Scott chats with Sofia Wood about her fascinating transition from psychology to digital marketing. Sofia…
- Marketing 4 Business
3 Marketing Skills That Pay The Bills
In this episode of the Marketing for Business Podcast, Scott shares "3 Marketing Skills That Pay The Bills" for local businesses. He explores the value of a…
- Marketing 4 Business
Marketing in an AI World
In our latest episode of the Marketing 4 Business Podcast, Scott chats with Blue Hamel about his journey from his beginnings in Christchurch to becoming a…
- Marketing 4 Business
The Best Recession-Proof Marketing Strategy for 2024
In this engaging episode of the Marketing for Business Podcast, Scott discusses how to recession-proof your marketing. He shares strategies for businesses to…
- Marketing 4 Business
How To Burn Your Marketing Brochures & Still Win in 2024
In this episode of the Marketing 4 Business Podcast, Scott chats with Owen Scott, co-owner of hi-tech marketing agency, Concentrate. The conversation explores…
- Marketing 4 Business
The 4 Little Known Laws of Atomic Marketing
In this episode of the Marketing 4 Business Podcast, Scott discusses habit science and its impact on brand marketing, inspired by James Clear's book "Atomic…
- Marketing 4 Business
Working Together & Winning Together.
In this exciting episode of Marketing 4 Business Podcast, Scott sits down with Mitch Shaw, the founder of Upstream to discuss his innovative approach of…
- Marketing 4 Business
3 Steps To Getting Your Marketing Momentum Back!
In this episode of the Marketing 4 Business Podcast, we focus on building and keeping up marketing momentum. Scott offers helpful advice and strategies that…
- Marketing 4 Business
The Chairman of Ideas
In this episode of the Marketing 4 Business Podcast, Scott chats with Doug Gold, chairman of a top media company. He shares his unique journey from copywriting…
- Marketing 4 Business
Surfing The Digital Marketing Wave
In this episode of the Marketing 4 Business Podcast, Scott chats with web developer, Anna Hayes from Innovate Digital, a cutting-edge digital marketing agency…
- Marketing 4 Business
Scott’s 50 at 50 Sales & Marketing Lessons
In this special episode of the Marketing 4 Business Podcast, Scott is hitting a big milestone: his 50th birthday! To celebrate, he's sharing 50 learnings not…
- Marketing 4 Business
Making Millions From Clean Sheet Selling
In this enlightening episode of the Marketing 4 Business Podcast, Scott sits down with inspiring entrepreneur, Nick Burns. Nick shares his story, highlighting…
- Marketing 4 Business
Marketing the Social Media Gap
In this eye-opening episode of the Marketing 4 Business Podcast, Scott chats with Sarah Anderson about her entrepreneurial journey. From her high school…
- Marketing 4 Business
Flip Your Marketing Switch
In this episode of the Marketing 4 Business Podcast, Scott discusses effective marketing strategies that are applicable to various businesses, providing real…
- Marketing 4 Business
5 SEO Strategies That Work 24/7
Welcome to the latest episode of the Marketing 4 Business Podcast, where we delve into the world of SEO with Google SEO & Ad Specialist Dean Warwick. In this…
- Marketing 4 Business
How To Win New Customers With Content Marketing
Scott was a guest on the Content Led Podcast this week, and we thought it was too valuable not to share with our own audience. In this insightful episode…
- Marketing 4 Business
Our Top 5 Video Marketing Tips For 2024
In this episode of the Marketing 4 Business Podcast, Scott and Social Media Strategist Olivia Brand delve into the significant impact of video content on…
- Marketing 4 Business
The 5 Best Ways To Grow Your Business in 2024
Welcome to our newest episode of the Marketing 4 Business Podcast. In our latest episode, ‘The 5 Best Ways to Grow Your Business in 2024’, we take you through…
- Marketing 4 Business
LinkedIn, Whisky, Marketing & More
In this engaging episode of the Marketing 4 Business Podcast, Scott sits down with Dave Armstrong, a connoisseur of both whiskey and business banking. The…
- Marketing 4 Business
The Ultimate Digital Marketing Checklist for 2024
In this Marketing 4 Business Podcast episode, Scott delves into how to maximise your digital marketing efforts for the upcoming year. This episode is full of…
- Marketing 4 Business
Making Marketing Simple
In this enlightening episode of the Marketing 4 Business Podcast, Scott is joined by Phil Smith and Tracey Hunter, the dynamic force behind Terra Firma Media…
- Marketing 4 Business
The Simple Marketing Plan for 2024
Welcome to another episode of the 'Marketing 4 Business Podcast.' Join Scott as he shares an invaluable planning worksheet designed to guide you step-by-step…
- Marketing 4 Business
The 50 Million Dollar Man
In this episode of the Marketing 4 Business Podcast, we talk to Murray Hale, a sales powerhouse with 50 million in media sales. He shares key insights on goal…
- Marketing 4 Business
Marketing - How To Be 1% Better In 2024.
In this episode of the Marketing 4 Business Podcast, we explore the transformative power of Kaizen and the principle of 1% improvements to revolutionise your…
- Marketing 4 Business
The Primal Blueprint: Why Your Health Is The New Wealth
In this engaging episode of the ‘Marketing 4 Business Podcast’, we dive deep into the world of adventure, health, and entrepreneurship with Nigel Dixon. As the…
- Marketing 4 Business
How To Get Marketing Fit For 2024
In this episode of the Marketing 4 Business Podcast, Scott guides you through redefining your marketing strategies for 2024. He shares his book recommendations…
- Marketing 4 Business
Fit to Lead: Taking Ownership of Leadership
In this captivating episode of the Marketing 4 Business Podcast, Scott is joined by the inspiring author of "I'll Make You Passionate About Exercise", Bevan…
- Marketing 4 Business
The More Hands You Shake, The More Money You Make
In this episode of the Marketing 4 Business Podcast, Scott explores the art of networking and forming strategic partnerships. He discusses his own experiences…
- Marketing 4 Business
Lean on a Gate, Talk to a Mate
In this episode of the Marketing 4 Business Podcast, Scott sits down with Craig Wiggins and Slade McFarland from the inspiring Lean on a Gate campaign. We…
- Marketing 4 Business
How to Maximise your Marketing in 2024
In this episode of the Marketing 4 Business Podcast, Scott delves into how you can maximise your marketing in 2024. Scott discusses hot topics such as AI, ad…
- Marketing 4 Business
"Dad, this is what success looks like."
In this episode of the Marketing 4 Business podcast, Scott sits down with renowned TV presenter Jason Gunn. In this engaging discussion, Jason takes us through…
- Marketing 4 Business
The Power of Video Influence
In this episode of the Marketing 4 Business Podcast, Scott delves into the world of content creation, unveiling Digital Influence's tried-and-tested 'Video…
- Marketing 4 Business
Beating The Banks & Backing Yourself
In this episode of the Marketing 4 Business podcast, Scott interviews Brent Lattimore, a seasoned mortgage broker with over 30 years of experience. Brent's…
- Marketing 4 Business
The Five Magic Marketing Buckets
This week, Scott returns with a deep dive into an innovative marketing strategy, The Five Magic Marketing Buckets, offering valuable insights to set your…
- Marketing 4 Business
Marketing The Secret Herbs & Spices
This week, Scott sits down with marketing, hospitality, and real estate professional Janelle Pritchard. In this captivating episode, we uncover Janelle’s…
- Marketing 4 Business
What is Marketing That Makes You Money?
Scott believes that the real question is not "What is marketing?" but rather "What is marketing that makes you money?" This distinction is crucial for business…
- Marketing 4 Business
Spicing Up Success: The Little India Story
Join Scott this week on the Marketing 4 Business Podcast as he interviews Arjun Gill from Little India, an inspiring culinary success story. From humble…
- Marketing 4 Business
Trust Marketing - How To Win In A World Full of Scammers
In this episode of the Marketing 4 Business Podcast, Scott delves into Trust Marketing, offering practical strategies to set your business apart from…
- Marketing 4 Business
Reel School Marketing, No Degree Required.
In this episode, Scott interviews Instagram & YouTube Digital Marketing Expert Josh Ryan, who’s journeyed from a young entrepreneur to helping businesses…
- Marketing 4 Business
16 Key Marketing Lessons from Gary Vee - Part 2
In today’s episode, Scott shares part 2 of a 2-part series where he shares 16 marketing lessons he has learnt from Gary Vaynerchuk. You can listen to Marketing…
- Marketing 4 Business
Winning The Business Game
Scott is interviewing Award Winning Hospitality Legend Campbell Parker from Kaiser Brew Garden this week. In this engaging episode, you’ll discover how…
- Marketing 4 Business
16 Key Marketing Lessons from Gary Vee
16 Key Marketing Lessons from Gary Vee In today’s episode, Scott shares part 1 of a 2-part series where he shares 16 marketing lessons he has learnt from…
- Marketing 4 Business
Building A Better Business
Scott is back this week interviewing Amos Banbury from One Partner & Better Finance. This engaging episode explores Amos’ entrepreneurial journey and the…
- Marketing 4 Business
Digital Marketing 4 Business - Where You Can Win!
This week we have something different for you. A few weeks ago, Scott was interviewed by Lee Stevens on the Time & Motion Podcast. During this episode, Scott…
- Marketing 4 Business
Serving Up Success
Serving Up Success Scott is back this week interviewing Tactical Strategist & Ex Tennis Coach Darren Pratley. In this engaging episode, you’ll discover how…
- Marketing 4 Business
7 Steps To Crushing Your Marketing Goals
Scott Wilson is back with a deep dive into the world of goals & marketing. In recent months, he has engaged with hundreds of business owners through seminars…
- Marketing 4 Business
Unpacking Safe Leadership: A Deep Dive into Core Values, Stress and Success
Scott is back this week interviewing Safe Leadership expert and published author Dave Sewell. In this engaging episode, you’ll discover how Dave went from…
- Marketing 4 Business
Protecting Your Marketing Mindset
Protecting Your Marketing Mindset In this episode of the Marketing 4 Business Podcast, Scott addresses a question from a listener about safeguarding your…
- Marketing 4 Business
AI Marketing Formula (AI + HI = SI)
You can watch this seminar presentation here as well - Unlock The Power AI Marketing In this Marketing 4 Business Podcast episode, Scott is live at Lunch &…
- Marketing 4 Business
Are You Recession Ready or Not
Are You Recession Ready or Not? In today’s episode, Scott tackles a question from one of our listeners, Ian, who wonders if it’s worth advertising and…
- Marketing 4 Business
Sales is a Skills Game
Sales is a Skills Game. Scott is back this week interviewing sales legend and published author Mike Brunel. In this engaging episode, you'll discover how Mike…
- Marketing 4 Business
The Marketing Opportunity
The Marketing Opportunity In this episode of the Marketing 4 Business Podcast, Scott delves into key marketing insights drawn from his recent engagements with…
- Marketing 4 Business
Dont Turn Off Your Marketing
Dont Turn Off Your Marketing Scott is back this week interviewing Michael Durie, CEO & Founder of Durie Hill & Associates. In this engaging episode, Scott…