The Chairman of Ideas
In this episode of the Marketing 4 Business Podcast, Scott chats with Doug Gold, chairman of a top media company. He shares his unique journey from copywriting to owning a radio station, the development of More FM, and his innovative business strategies that reshaped radio advertising.
This episode covers:
The Unexpected Beginning
- Doug's accidental entry into radio advertising and his transition from a copywriter to a radio entrepreneur
Starting More FM
- The acquisition of More FM frequency and promoting staff engagement
Unique Business Approaches
- Doug's shift to a flexible management…
The skinny
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