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Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate Grind
Welcome to Pursuit of Profit, the franchise business podcast hosted by Cliff Nonnenmacher, franchise consultant, co-founder of Franocity, and co-author of "Beyond the Brand." Each episode delivers raw, unfiltered insights for aspiring franchisees, multi-unit operators, franchisors, and entrepreneurs who are serious about building wealth through franchising. Cliff shares real-world strategies on buying a franchise, running a franchise business, and scaling for long-term success. No fluff, just…
Episodes
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindCan Mobile Dog Grooming Deliver Six-Figure Profits? Inside the Vanity Fur Franchise
Episode 150: What if your next franchise opportunity came with four wheels and a built-in customer base? Mobile pet grooming is bringing convenience directly…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindThe Indoor Golf Boom: Why Franchisees Are Buying Now
Episode 149: What if the next big franchise opportunity is taking golf indoors? Golf is evolving, and the indoor golf performance market is opening new doors…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindWhat Happened To The Franchise Sensation - Crumbl Cookies?
POP Pulse #11: What happens when a viral franchise sensation starts losing momentum? Crumbl Cookies exploded in popularity with its rotating menu and social…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindThe Flooring Franchise That Skips Sanding AND Grew Revenue 5.8X In 3 Years
Episode 148: What if you could restore worn-out floors in a single day—without sanding, dust, or the cost of replacement? On this episode of Pursuit of Profit…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate Grind70+ Locations and Growing: The Healthy Food Franchise Opportunity to Watch
Episode 176: What started as a family’s search for safe, healthy food became a national franchise with more than 70 locations. On this episode of Pursuit of…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindThe Million $ Beauty Franchise Opportunity You Haven't Discovered Yet
Episode 146: Hair extensions are becoming more than a beauty service— they’re creating a potentially powerful franchise opportunity built around recurring…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindBefore You Buy a Franchise: Red Flags That Could Cost You Everything
Episode 145: Buying a franchise can be a major investment—but a great brand doesn’t automatically mean a great business. On this episode of Pursuit of Profit…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindWhy Automotive Repair Franchising Is Booming in a $520 Billion Industry
Episode 144: Aging cars, rising repair costs, and a rapidly evolving automotive industry are creating a massive opportunity for entrepreneurs. On this episode…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindDon’t Sign a Franchise Lease Until You Know These 12 Things
POP Pulse #10: Could a bad lease turn a great franchise into a terrible investment? On this POP Pulse episode, Cliff breaks down the commercial lease…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindCan a Kids’ Fitness Franchise Be Highly Profitable? We Explain
Episode 143: What if your next franchise could cost less than $100K—and you didn’t need a storefront? Megan Bowling, Director of Franchise Development of…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindWant a Recurring-Revenue Franchise? The Property Management Opportunity Explained
Episode 142: What if you could build a recurring-revenue business without owning the real estate? Property management is a massive industry, but many small…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindBuying a Franchise? How to Read an FDD Before You Invest
POP Pulse #9: Thinking about buying a franchise? Don’t sign on the dotted line until you understand the FDD. In this POP Pulse episode, host Cliff Nonnenmacher…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindDon't Pay $1M For A Pilates Franchise - Take A Look At This Unique Pilates Franchise Instead
Episode 141: Could a Pilates franchise deliver the demand of boutique fitness without the million-dollar price tag? In this episode of Pursuit of Profit…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindTurning Trash Cans Into Cash With This Recurring Revenue Franchise Model
Episode 140: What if one of the best franchise opportunities started with a dirty trash can? Most people see a messy garbage bin as an unpleasant chore. Ethan…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindThe Franchise That’s Fixing Everything Wrong With the Flower Business That You Can Do & Earn Millions
Episode 139: Why do some franchises flourish while others crash and burn? For decades, independent florists have struggled with outdated technology, shrinking…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindWhy This Pest Control Franchise Keeps Winning With Recurring Revenue And How You Can Do It Too
Episode 138: Behind every successful pest control business is more than bug spray—it’s a recurring revenue model, loyal customers, and essential services that…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindHow to Avoid Buying the Wrong Franchise and Losing Thousands of Dollars By Asking These Secret Questions Before You Buy
POP Pulse #8: Buying a franchise is one of the biggest financial decisions you'll ever make, yet many buyers spend more time researching a new truck than they…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindInside a Low-Investment Recruiting Franchise You Can Build With 80% Profit Margins
Episode 137: Most people think recruiting is just matching resumes to job openings. In reality, it's a relationship-driven business that thrives on labor…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindHow to Build a Million-Dollar Painting Franchise - A Rags To Riches Story
Episode 136: Most entrepreneurs assume you need to be in a booming city, spend thousands every month on advertising, and have endless resources to build a…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindHow Card My Yard Grew to 500+ Franchise Locations | The $8,500 Franchise Opportunity Explained
Episode 135: Most people assume franchise ownership requires a six-figure investment, employees, and long hours. But what if there was a business that could…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindPOP PULSE: Most Franchise Buyers Make This Costly Mistake - How Franocity Helps Investors Avoid It
POP PULSE #7: Every year, thousands of people invest in franchise ownership believing they've found the perfect opportunity. Yet many make the decision based…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindA Million-Dollar Franchise in an Industry Nobody Talks About & You Have Overlooked
Episode 134: It’s one of the most overlooked sectors in franchising—and now it's turned into one of the largest indoor air quality network franchises in North…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindThe Franchise Opportunity In A $10 Billion Industry Hiding in Plain Sight
Episode 133: Did you know there is a $10 billion industry that has few franchises, but needed by all homeowners? In this episode of Pursuit of Profit, Ed…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindHow To Grow A Single Concept Into A Nationally Recognized Franchise Brand While Other Restaurants Fail
Episode 132: What does it really take to build and franchise a successful restaurant brand? In this episode of Pursuit of Profit, Cliff sits down with Matt…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindPOP Pulse: Why Cutting Prices Is Killing Small Businesses & Franchise Owners & How To ACTUALLY Attract Customers
Are you lowering prices to win more customers? That strategy may actually be destroying your business or franchise. Cliff breaks down the dangerous pricing…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindWhy Smart Franchise Investors Are Betting on Longevity Instead of Fitness Hacks
Episode 131: What if the problem isn’t aging… but how we’re aging? In this episode of Pursuit of Profit, Ryan Logan of Ultimate Living Centers franchise breaks…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindHow To Own Your Own Franchise As An Immigrant Using THIS Specialist Visa
Episode 130: What happens when your job disappears—and your visa goes with it? In this episode of Pursuit of Profit, immigration attorney and E-2 visa…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindStruggling to Hire? How DOXA Talent Franchise Solves the Talent Shortage Fast
Episode 129: In this episode of Pursuit of Profit, Christina Chambers, Chief Franchise Officer of DOXA Talent franchise, explains how businesses are overcoming…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindPet Grooming Is Booming — How DapperTails Built a Scalable, Mobile Franchise
Episode 128: In this episode of Pursuit of Profit, Chris Elias, CEO of DapperTails Mobile Pet Grooming franchise, explains how mobile pet grooming is becoming…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindWhy “Boring” Waste Management Businesses Make Millions (Franchise Opportunity Breakdown)
Episode 127: In this episode of Pursuit of Profit, Fred Tomlin Jr. of Accelerated Waste Solutions explains how a “boring” industry like waste removal can…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindWhy Traditional Spas Are Failing — And This Franchise Wellness Model Is Winning
Episode 126: In this episode of Pursuit of Profit, Ann Edwards, founder and CEO of TherAnnu Restorative Spa franchise, explains why traditional spa models are…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindSupply Chains Are Breaking — The Franchise Model Solving Logistics Fast
Episode 125: In this episode of Pursuit of Profit, Kody Slade of Speedy Freight breaks down how businesses are solving urgent supply chain and last-mile…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindHow the "We Buy Ugly Homes" Franchise Turns Distressed Properties Into Very Profitable Deals
Episode 124: In this episode of Pursuit of Profit, Mike Oberholtzer of HomeVestors ("We Buy Ugly Homes")franchise explains how franchisees are finding…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindFrom Local Bakery to Scalable Brand: The Bread Haus Franchise Growth Playbook
Episode 123: In this episode of Pursuit of Profit, Bryan Motta owner of Bread Haus, breaks down why most bakery businesses struggle to scale—and what it takes…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindThe Creativity Economy Is Exploding - Here's a Company Using It To Market Franchises
Episode 122: On this episode of the Pursuit of Profit, host Cliff Nonnenmacher, speaks with franchise visionary and category creator, Angela Olea. She is the…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindStop Replacing. Start Repairing - How Surface Experts Built a High-Margin Home Services Franchise
Episode 121: Is replacing cabinets, countertops, and fixtures a costly mistake? In this episode of Pursuit of Profit, Jacob Grady, founder and CEO of Surface…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindStop Driving the Truck: How to Scale a Plumbing Franchise to $2M+
Episode 120: On this episode of Pursuit of Profit, Cliff talks with Matt O'Rourke founder and brand president of Z Plumberz franchise. If you're weary of going…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindWhy Gas Stations Are a TERRIBLE Investment in 2026 (The Risks Nobody Talks About)
POP PULSE #5: On this Pursuit of Profit (POP) Pulse episode, Cliff takes on gas stations. They look like the ultimate small business. Constant traffic. Daily…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindAutism Diagnoses Are Surging — This ABA Therapy Franchise Is Solving the Care Shortage
Episode 119: On this episode of Pursuit of Profit, Cliff talks with Nafisa Obi, founder of Essential Speech and ABA Therapy. This franchise is tackling one of…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindThe Aging Crisis No One Is Solving—How TruBlue Home Service Ally Franchise Is Creating Solutions
Episode 118: On this episode of Pursuit of Profit, Cliff talks with Sean Fitzgerald, president of TruBlue Home Service Ally franchise. If you haven't dealt…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindPOP Pulse: Why I’d Never Invest in a 7-Eleven Franchise — The Unit Economics Don’t Work
On this Pursuit of Profit (POP) Pulse, Cliff takes on 7-Eleven. It is one of the most recognizable brands in the world—but does that make it a smart franchise…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindStruggling to Find a Scalable Franchise? This Home Services Model Cracks $3M+ Fast
Episode 117: On this episode of Pursuit of Profit, Cliff talks with Zach Peyton, brand president and founder of Superior Fence and Rail Franchising. A…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindFrom Near Bankruptcy to $5M a Year: How This Mr. Appliance Franchisee Fixed a Broken Business
Episode 116: On this episode of Pursuit of Profit, Cliff talks with Rob Mathews, a multi-unit franchisee in the Mr. Appliance franchise. Rob has scaled into a…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindWhy Traditional Chiropractic Is Failing — And How HealthSource Franchise Fixed the Model
Episode 115: On this episode of Pursuit of Profit, Cliff talks with Dr. Chris Tomshack, founder and CEO of HealthSource Chiropractic franchise. With over 140…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindHoliday Encore: Don’t Buy a Franchise Without This Legal Advice | Franchise Attorney Houston Barnes Explains the FDD
Episode 114: On this holiday encore episode of Pursuit of Profit, we revisit some of our most popular episodes in 2025. Our second holiday rerun features Cliff…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindHoliday Encore: How Cleaning BBQ Grills Became a Million-Dollar Franchise | Bryan Weinstein of Bar-B-Clean
Episode 113: On this holiday encore episode of Pursuit of Profit, we revisit some of our most popular episodes in 2025. Our first holiday rerun features Cliff…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindPOP Pulse: The Orangetheory Collapse Explained — Why Boutique Fitness Is Failing Fast
On this Pursuit of Profit (POP) Pulse, Cliff takes on the collapse of Orangetheory Fitness and why the entire boutique fitness category is under serious…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindThe $100B Weight Loss Boom: Why Medi Weightloss Is Winning the GLP-1 Era with President Charolette Obringer
Episode 112: On this episode of Pursuit of Profit, Cliff talks with Charolette Obringer, president of Medi Weightloss franchise. We're diving into one of the…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindInside Monster Mini Golf’s 40% Profit Margins & Explosive Franchise Growth | Chris King, CEO
Episode 111: On this episode of Pursuit of Profit, Cliff talks with On this episode of Pursuit of Profit, Cliff talks with Chris King, CEO of Monster Mini Golf…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindAttitude of Gratitude - How to Stay Positive As A Business Owner
Episode 110: We're pulling from the archives (November 2023) for this Thanksgiving episode of Pursuit of Profit. This holiday season Cliff and Justin discuss…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindHe Turned Flowers into a $5 Million Empire | The Wow Windowboxes Story with Co-founder Bret Schneider
Episode 109: On this episode of Pursuit of Profit, Cliff talks with Bret Schneider, co-founder of WOW Windowboxes. This company is reinventing the art of…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindFrom Prison to Profits | How Tim Dougherty Built Project Lean Nation
Episode 108: On this episode of Pursuit of Profit, Cliff talks with Tim Dougherty, founder and CEO of Project LeanNation. Tim grew up in tough circumstances…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindThe Reinvented Ice Cream Truck | Travis Kososki’s $1M Franchise Idea
Episode 107: On this episode of Pursuit of Profit, Cliff talks with Travis Kososki, founder and CEO of Alsie's. Travis is reinventing one of America's most…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindThe $5M+ Franchise That Insurance Companies Are Begging to Expand with Renew Medic’s Mike Pearce
Episode 106: On this episode of Pursuit of Profit, Cliff talks with Mike Pearce, chief development officer of Renew Medic. We are diving into the $66 billion…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindFranchise Funding Secrets 2: Turn Your 401(k) Into a Business—Without Penalties or Taxes | Benetrends Explains ROBS Plus
Episode 105: On this episode of Pursuit of Profit, Cliff talks with Scott Thorell CFO of Benetrends and Kristen Gordon, senior consultant at Benetrends. If…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindHow Live 2 B Healthy Is Redefining Senior Fitness | The $528K Franchise Riding the Silver Tsunami with Cory Czepa
Episode 104: On this episode of Pursuit of Profit, Cliff talks with Cory Czepa, founder of Live 2 B Healthy, a fitness company that focuses on seniors. There's…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindPOP Pulse: Fearless Franchising - Inside Cliff’s New Book Beyond the Brand (Out Today!)
On this Pursuit of Profit (POP) Pulse, Cliff unveils his new book out today - Beyond the Brand: The Entrepreneur’s Guide to Fearless Franchising — a blueprint…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindFranchise Funding Secrets: SBA Loans, ROBS & Smart Capital Strategies w/ Anthony Byrd | Pursuit of Profit”
Episode 103: On this episode of Pursuit of Profit, Cliff talks with Anthony Byrd, vice president of banking business development of Benetrends. If funding is…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindFrom Special Effects Producer To Serving His Community with Pat Brown of Surv
Episode 102: On this episode of Pursuit of Profit, Cliff talks with Pat Brown, founder and CEO of Surv, a fast growing membership based services franchise…
Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate GrindFrom Probation Officer to $2B Beauty Disruptor | Melanie Richards’ goGLOW Franchise Success
Episode 101: On this episode of Pursuit of Profit, Cliff talks with Melanie Richards, founder and CEO of goGLOW spray tan and airbrush. In 2010, Melanie…