Latest / Pursuit of Profit: Franchise Strategies to Build Real Wealth Beyond the Corporate Grind
The Creativity Economy Is Exploding - Here's a Company Using It To Market Franchises
Episode 122: On this episode of the Pursuit of Profit, host Cliff Nonnenmacher, speaks with franchise visionary and category creator, Angela Olea. She is the founder of Assisted Living Locators, where she didn't just build a brand, she helped create a senior placement service category.
Today she's the founder and CEO of Sweet Influencers, where she's using data matching and human insight to intelligently align franchise brands with the right creators.
We'll talk about:
what it really takes to create a category, build a franchise, investors wanna buy,
why influence, trust and technology are…
The skinny
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