Shows / Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the topsy-turvy world of SEO.
Episodes
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
SEO For Breaking News
Gwen Milder, Senior SEO Editor at The Washington Post, delves into SEO for the media industry and breaking news. As news events unfold rapidly, there's a…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
SEO Trends In The Media Industry
Gwen Milder, Senior SEO Editor at The Washington Post, delves into SEO for the media industry and breaking news. Unlike other industries where SEO can become…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Misconceptions Around Effectively Tracking SEO
Sal Surra, Director of SEO and Content at Seamless.AI, delves into optimizing large websites and tracking SEO effectively. The allure of high rankings for…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Optimizing Big Websites With Structured Templates
Sal Surra, Director of SEO and Content at Seamless.AI, delves into optimizing large websites and tracking SEO effectively. Managing large websites with…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Is AI the Death of the Copywriter?
David Tile, Founder and CEO of Article-Writing Co, explores SEO and digital marketing during a recession. AI may seem like a threat to the future of…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
SEO & Digital Marketing During Recession
David Tile, Founder and CEO of Article-Writing Co, explores SEO and digital marketing during a recession. During a recession, it's crucial for businesses to…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Facilitating SEO Without Dedicated Product Team
Ben O'Grady, SEO Media Manager at Disney Streaming, delves into SEO at Disney. In contrast to organizations with dedicated SEO product teams, many others lack…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Driving SEO For Disney -- Ben O'Grady // Disney Streaming
Ben O'Grady, SEO Media Manager at Disney Streaming, delves into SEO at Disney. Disney is a global entertainment giant with an extensive array of products and…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
The Power Of Content With SEO -- Lorenz Esposito // SearchX
Lorenz Esposito, Founder of SearchX, delves into preparing for SEO’s evolution. While it's easier than ever for small businesses to create a website, they…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
SEO Is Evolving...Are You Ready? -- Lorenz Esposito // SearchX
Lorenz Esposito, Founder of SearchX, delves into preparing for SEO’s evolution. As AI takes the reins in content creation and simplifies website building, it's…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Using SEO to Data & Empathy To Storytelling -- Sarah Panus // Kindred Speak
Sarah Panus, Brand Storytelling Strategist, Founder, and CEO of Kindred Speak, talks about using SEO and empathy to drive your content strategy. The…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Leveraging SEO to Inform Your Content Calendar -- Sarah Panus // Kindred Speak
Sarah Panus, Brand Storytelling Strategist, Founder, and CEO of Kindred Speak, talks about using SEO and empathy to drive your content strategy. Leveraging SEO…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
SEO Survival Guide To GA4 -- Kathy Brown // Previsible
Kathy Alice Brown, Owner and SEO Consultant at Webenso Digital, delves into GA4. Google Analytics 4 (GA4) brings a fresh UI and modeling system, presenting a…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Unlocking Revenue With Chatbots -- Nick Martin // Direqt
Nick Martin, Co-Founder of Direqt, delves into chat engine optimization and chatbot revenue. As the next frontier in online engagement, chatbots are positioned…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Chat Engine Optimization Is SEO For Advertisers -- Nick Martin // Direqt
Nick Martin, Co-Founder of Direqt, delves into chat engine optimization and chatbot revenue. As consumers increasingly engage with content through…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Making SEO Work For PR & Comms -- Justin Seibert // Direct Online Marketing
Justin Seibert, President of Direct Online Marketing (DOM), talks about SEO and analytics. The importance of links and domain authority cannot be…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Why Custom GA4 Implementation Is A Must -- Justin Seibert // Direct Online Marketing
Justin Seibert, President of Direct Online Marketing (DOM), talks about SEO and analytics. By July 1st, 2023, if you have not switched to Google Analytics 4…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Goal Setting For SEO -- Justin Seibert // Direct Online Marketing
Justin Seibert, President of Direct Online Marketing (DOM), talks about SEO and analytics. SEO is much more than just driving traffic and boosting brand…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Building Stronger Customer Relationships Through SEO -- Jonas Sickler // Terakeet
Jonas Sickler, Digital Marketing Analyst at Terakeet, delves into leveraging search and SEO for stronger customer relationships. Search data reveals many…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Using Search As An Always-On Focus Group -- Jonas Sickler // Terakeet
Jonas Sickler, Digital Marketing Analyst at Terakeet, delves into leveraging search and SEO for stronger customer relationships. Search queries act as…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Way Too Late 2024 SEO Predictions -- Jordan Koene // Previsible
Jordan Koene, Co-Founder and CEO of PreVisible, delves into SEO predictions for 2024. Anticipating the forthcoming shifts that will shape our SEO strategies in…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Measuring and Maximizing SEO’s ROI -- Julia Nesterets // JetOctopus
Julia Nesterets, CEO at JetOctopus, delves into technical SEO for growth and maximizing SEO’s ROI. To secure budget and resources for SEO, we must move beyond…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Technical SEO As The Foundation Of Growth -- Julia Nesterets // JetOctopus
Julia Nesterets, CEO at JetOctopus, delves into technical SEO for growth and maximizing SEO’s ROI. Great content is vital for attracting and engaging users…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Keeping SEO Content Fresh -- Kyle Eng // Red Ventures
Kyle Eng, Director of SEO and Growth Marketing at Red Ventures, shares his insights on the relationship between UX and SEO. Keeping SEO content fresh is…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Building An SEO-Powered UX Strategy -- Kyle Eng // Red Ventures
Kyle Eng, Director of SEO and Growth Marketing at Red Ventures, shares his insights on the relationship between UX and SEO. User experience (UX) often takes a…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Scaling SEO Content With AI -- Michael Farr // Paylocity
Michael Farr, Senior SEO Manager at Paylocity, delves into in-house SEO and AI for SEO content. When generative AI first emerged, executives were fearful of…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Challenges Of In-House SEO For SaaS Companies -- Michael Farr // Paylocity
Michael Farr, Senior SEO Manager at Paylocity, delves into in-house SEO and AI for SEO content. Unlike eCommerce and other verticals, SaaS SEO differs vastly…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
The Importance Of Technical SEO For Non-Technical People -- Colette Casey // Mary Kay
Colette Casey, Manager of Analytics and SEO at Mary Kay, shares her insights on SEO partnerships and technical SEO for non-technical people. Marketers have a…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
It Takes A Village: SEO Partnerships -- Colette Casey // Mary Kay
Colette Casey, Manager of Analytics and SEO at Mary Kay, shares her insights on SEO partnerships and technical SEO for non-technical people. As a multinational…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Making Sense Of 2023 And A Look Ahead To 2024 -- Bernard Huang // Clearscope
Bernard Huang, Co-Founder of Clearscope, delves into the volatility around SEO as we approach 2024. In addition to generative AI, the rollout of SGE, and a…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Extending Topic Modeling Past Content Into SEO -- Natasha Ghosh // Riot Games
Natasha Ghosh, SEO Manager at Riot Games, delves into topic modeling and structured data. Search engines like Google use topic modeling to understand what…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Structured Data & Microformats In A Changing Search Landscape -- Natasha Ghosh // Riot Games
Natasha Ghosh, SEO Manager at Riot Games, delves into topic modeling and structured data. In 2023, there has been a trend of structured data experiences being…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
The Relationship Between On-Page SEO & Content Strategy -- Lainey Graham // Clemson University
Lainey Graham, an expert from Clemson University, delves into the connection between on-page SEO and content strategy. In the journey of redesigning…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Keyword Research As A Starting Point For Storytelling -- Lainey Graham // Clemson University
Lainey Graham, Senior Digital Editor and SEO Manager at Clemson University, delves into keyword research for storytelling. Rarely does SEO sit within the…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
The Winning Formula For Landing Pages -- Jesse Tutt // Guru SEO and Web Design Services
Jesse Tutt, Founder and CEO of Guru SEO and Web Design Services, talks about building and implementing a successful SEO agency. To create landing pages that…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Building An SEO Agency -- Jesse Tutt // Guru SEO and Web Design Services
Jesse Tutt, Founder and CEO of Guru SEO and Web Design Services, talks about building and implementing a successful SEO agency. Jesse Tutt is a seasoned…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Search Tools Innovation -- Craig Dunham // Deepcrawl
Craig Dunham, CEO of Lumar, talks about technical SEO and how to build a better web experience. The idea of technical SEO only being a tool that measures the…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
E-comm's "Search First" Mindset -- Craig Dunham // Deepcrawl
Craig Dunham, CEO of Lumar, talks about technical SEO and how to build a better web experience. The restrictions on third-party data have made it more…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Why The C-Suite Must Understand SEO -- Craig Dunham // Deepcrawl
Craig Dunham, CEO of Lumar, talks about technical SEO and how to build a better web experience. CEOs and marketing leaders are constantly looking for ways to…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
2023 SEO Retail Predictions -- Bernadette Nixon // Algolia
Bernadette Nixon, CEO of Algolia, shares 2023 SEO predictions. As we look ahead to developments in 2023, it is clear that advances in AI will continue to shape…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
The Evolution Of Semantic Search -- Bernadette Nixon // Algolia
Bernadette Nixon, CEO of Algolia, examines the transformation of semantic search through AI. As technology advances, so too does the way we search for…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
How ROI Redefines Organic Search -- Adrien Menard // Botify
Adrien Menard, CEO and Co-Founder of Botify, delves into how to unlock organic growth and measure the ROI of organic search. SEOs frequently face challenges in…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Protecting And Growing Web Traffic Organically -- Adrien Menard // Botify
Adrien Menard, CEO and Co-Founder of Botify, delves into how to unlock organic growth and measure the ROI of organic search. Amid rising online competition…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Topical Authority Areas -- Jamie Steidle // VICE Media
Jamie Steidle, Senior SEO Manager at Vice Media, delves into SEO skills and topical authority. By focusing on specific subject areas, brands can cultivate a…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Relearning Of SEO Skills -- Jamie Steidle // VICE Media
Jamie Steidle, Senior SEO Manager at Vice Media, delves into SEO skills and topical authority. While it’s important to stay up to date on SEO news, it’s…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Why SEO Skill Are Applicable In Other Marketing Roles -- Lauren Matricardi // Landing
Lauren Matricardi, Director of Content and SEO at Landing, talks about SEO career paths. SEO provides valuable insights into consumer behavior, which can be…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
From Agency To High-Growth Startup SEO -- Lauren Matricardi // Landing
Lauren Matricardi, Director of Content and SEO at Landing, talks about SEO career paths. When transitioning from agency to in-house SEO, the process can be…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Using Gen AI To Write Brand Copy That Ranks -- Julia McCoy // Content at Scale
Julia Mccoy, President of Content at Scale, delves into AI-driven copywriting. Google’s search landscape has evolved to include AI, and the key to winning in…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
How Google Detects AI Content -- Julia McCoy // Content at Scale
Julia Mccoy, President of Content at Scale, delves into AI-driven copywriting. ChatGPT's birth marked a significant milestone in AI technology, but it also…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Teaching AI To Write In Your Tone -- Julia McCoy // Content at Scale
Julia Mccoy, President of Content at Scale, delves into AI-driven copywriting. Technology has reached a level where it can mimic a human in the content…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Highlights From Brighton SEO USA 2023 -- Kelvin Newman // brightonSEO
Kelvin Newman, Founder of brightonSEO, discusses highlights from brightonSEO USA 2023. Despite the abundance of online SEO resources, the unique value of…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
What Google Engineers Don't want you to know about rankings -- Dmitrii Kustov // Regex SEO
Dmitrii Kustov, Managing Director at Regex SEO, looks into technical SEO. Google's search ranking algorithms have evolved significantly in recent years, with a…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Optimizing For Humans Vs Search Engines -- Dmitrii Kustov // Regex SEO
Dmitrii Kustov, Managing Director at Regex SEO, looks into technical SEO. At its core, search engine optimization is about optimizing a website to rank well in…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Introducing SEO Work Flows: The End To End Resource For SEO Process -- Jason Melman // DEPT
Jason Melman, VP of SEO and Creator of SEO Workflows, delves into a new platform and tool called SEO Workflows. As SEOs, we are constantly gathering data from…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Roadmap Planning With Google Core Updates -- Craig Harkins // CoStar
Craig Harkins, Director of SEO and Content at CoStar, delves into roadmap and planning while managing Google core updates. In Q4, SEOs strategically plan for…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Trustworthiness Of Reviews In The Generative AI Era -- Jonathan Gillham // Originality.AI
Jonathan Gillham, Founder and CEO at Originality.AI, delves into AI-generated content and Its impact on SEO. Since the launch of ChatGPT, the number of…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Google's View Of AI Generated Content -- Jonathan Gillham // Originality.AI
Jonathan Gillham, Founder and CEO at Originality.AI, delves into AI-generated content and Its impact on SEO. Google's stance on AI-generated content is a…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Applying SEO Tools For Organic Social Growth -- Matt Tompkins // Two Brothers Creative/Midwest Mindset Podcast
Matt Tompkins, Owner of Two Brothers Creative, delves into SEO strategies for organic social growth. The role of an SEO professional has significantly evolved…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Leveraging YouTube To Improve SEO -- Matt Tompkins // Two Brothers Creative/Midwest Mindset Podcast
Matt Tompkins, Owner of Two Brothers Creative, delves into SEO strategies for organic social growth. While many consider YouTube as an entertainment hub, it is…
- Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
The Importance Of Authority & Authenticity For AI-SERPs -- Ahmad Abusamak // Bank of America
Ahmad Abusamak, SEO Manager at Bank of America, delves into local versus digital SEO strategies and the importance of AI SERP authority. With Google's…