Latest / Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Roadmap Planning With Google Core Updates -- Craig Harkins // CoStar
Craig Harkins, Director of SEO and Content at CoStar, delves into roadmap and planning while managing Google core updates. In Q4, SEOs strategically plan for the upcoming year, using yearly data on trends and past successful initiatives to make a compelling case for budget allocation. However, with code freezes at this time of year, how do we ensure we're prepared should Google decide to release an update right before Christmas? Today, Craig shares his insights on roadmap and planning while navigating Google core updates. Show Notes
Connect With:
Craig Harkins: Website // LinkedIn
The Voices…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.