Shows / Killer Marketing
Killer Marketing
Killer Marketing tells the true crime stories behind the products you use every day, from the Tylenol murders that put a seal on every medicine bottle to the poisoned Halloween candy myth that sent kids home with nothing but wrapped treats. Emily Rask of Lies We Bought traces how each crime, scandal, or panic was sold to the public and how it changed the way companies sell to you today.
Episodes
Killer MarketingSalamander Letter: The Mormon Forgery Bombings
On the morning of October 15, 1985, a Mormon bishop named Steve Christensen bent down to pick up a package outside his office in downtown Salt Lake City. It…
Killer MarketingHalloween Poisoning: Why Your Candy Got Checked
On Halloween night in 1974, an eight-year-old boy in Pasadena, Texas, ate a giant Pixy Stix from his trick-or-treat haul and died less than an hour later. The…
Killer MarketingJack the Ripper: The Letter That Sold a Serial Killer
Jack the Ripper is the most famous serial killer in history, and the name may have been written in a newsroom to sell newspapers. In 1888, a red-ink letter…
Killer MarketingTylenol Murders: Why Your Medicine Is Sealed
In 1982, seven people in the Chicago area died after taking Tylenol laced with cyanide, and the killer was never caught. Someone poisoned bottles right on…
Killer MarketingTrailer: Where True Crime Meets Marketing
Killer Marketing is a true crime podcast with a twist, because every case comes with the marketing story that played out behind it. Hosted by Emily Rask…