Trailer: Where True Crime Meets Marketing
Killer Marketing is a true crime podcast with a twist, because every case comes with the marketing story that played out behind it. Hosted by Emily Rask, creator of Lies We Bought, each episode digs into real crimes, cover-ups, and scares, and how brands, headlines, and public fear shaped what we believed about them.
The first episode drops October 1st and goes back to the 1982 Tylenol murders, when seven people died from poisoned capsules, the killer was never caught, and the company behind the bottle pulled off one of the most famous comebacks in marketing history.
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The skinny
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