Shows / A Brave New Podcast
A Brave New Podcast
Great marketing is all about making smart decisions, developing your discipline, understanding and meeting the needs of your prospective customers, and putting in place the right systems to make the whole process easier. A Brave New Podcast, with brand and marketing strategist Josh Dougherty, is here to teach you how to truly unlock your business potential through the power of marketing! Each episode will bring you insights, best practices, and top strategies from a variety of business leaders…
Episodes
A Brave New PodcastIn Search of White Space: The Role of the Competition in Branding
In this solo episode, Josh Dougherty explores the concept of white space: the uncontested market position that lets a brand sell from strength instead of…
- A Brave New Podcast
Building Trustworthy Healthcare Brands with Claire Bolger
Claire Bolger is the Senior Director of Marketing and Growth at Health2047. In this role, she leads brand, PR, and strategic communications for the firm while…
- A Brave New Podcast
Making High-Quality Mental Healthcare Accessible with Nada Pupovac
Nada Pupovac is VP of Marketing Strategy at Animo Sano Psychiatry, where she leads a multidisciplinary marketing team and develops strategies to support the…
- A Brave New Podcast
How Zivian Health Builds Trust, with Chris Prudhomme
Chris Prudhomme is a digital marketing leader with 10+ years of growth, brand, and performance experience. He is currently Head of Marketing at Zivian Health…
- A Brave New Podcast
Certitude & Early Breast Cancer Detection, with Jaime LaMontagne
As a marketing leader and passionate advocate for earlier cancer detection, Jaime LaMontagne has spent her career helping bring breakthrough medical…
- A Brave New Podcast
Nasco Healthcare's Brand Breakthrough: Listen More, Add Less, with Aeron Povey
Aeron Povey is Vice President of Marketing at Nasco Healthcare, where she leads global marketing and works across product strategy, commercialization, brand…
- A Brave New Podcast
Building The Children's Minnesota Brand Repost, with Hillery Smith Shay
Hillery Smith Shay, MBA is chief marketing and experience officer, senior vice president of communications at Children's Minnesota. Hillery Shay joined…
- A Brave New Podcast
The Evolution of the Sickbay Brand, with Jennifer Lazarz
Jennifer Lazarz is Director of Marketing at Medical Informatics Corp. (MIC), where she now runs the company's entire marketing function as a sole practitioner…
- A Brave New Podcast
Building Trust in Digital Health, with Geoffrey Schiavon
Geoffrey Schiavon is a marketing leader with more than 15 years of international experience driving growth through B2B2C business models across ecommerce and…
- A Brave New Podcast
Marketing at Scale, with Ashley Buehnerkemper
Ashley Buehnerkemper is Director of Marketing at VitalSkin Dermatology, where she has led marketing and brand strategy since the company's inception in 2019…
- A Brave New Podcast
Where Brand Building & Performance Marketing Intersect, with Kristi Annes
Kristi Annes is a healthcare marketing executive with more than 15 years of experience building brands and driving growth at some of the most influential…
- A Brave New Podcast
HubSpot Sensitive Data Update, with Hank Lander
Product Management and innovation enthusiast, Hank Lander, currently serves as a Group Product Manager at HubSpot, focusing on Customer Data Protections…
- A Brave New Podcast
The Branding Multiplier, with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based branding agency that crafts bold and memorable…
- A Brave New Podcast
Service Pivots and Brand Evolution, with Jennifer Sargent
Jennifer is a seasoned healthcare leader with expertise in leading start-up and high growth organizations, with a proven track record of executing on…
- A Brave New Podcast
Brand Architecture and Healthcare M&A, with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based branding agency that crafts bold and memorable…
- A Brave New Podcast
People Are the Brand: How VitalPath Builds Trust Through Execution, with Bridget Locke
Bridget Locke is Vice President of Strategic Marketing at VitalPath, a leading contract design and manufacturing partner focused on complex catheter solutions…
- A Brave New Podcast
Building A Medical Device Brand, with Sharon Dayan
Sharon Dayan is an accomplished, strategic marketing executive with over 15 years of experience driving growth for B2B, early-stage, and global technology and…
- A Brave New Podcast
NACCDO-CMCA Takeaways, with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based branding agency that crafts bold and memorable…
- A Brave New Podcast
Building the Elektra Health Brand, with Jacqueline Parisi
Jacqueline Parisi is the Head of Marketing at Elektra Health and brings over a decade of experience in brand strategy and growth marketing. She kicked off her…
- A Brave New Podcast
Keys To Building A Great Culture, with Chad Kearns
Chad Kearns is a Senior Vice President at Fired Up! Culture, bringing nearly 15 years of experience in building teams and leading organizations to his work in…
- A Brave New Podcast
How Care2U Delivers High-Acuity Care at Home, with Lon Hecht
Lon Hecht is a seasoned healthcare executive with over 25 years of experience leading transformative growth. He joined Care2U as Chief Growth Officer in 2023…
- A Brave New Podcast
PR Fundamentals for Healthcare, with Danielle Ruckert
Danielle Ruckert has built RH Strategic's healthcare practice into a hub for some of the industry's most urgent conversations. She consistently and deftly…
- A Brave New Podcast
Building a Great Healthcare Brand Via Consistent Experience, with Gail Findlay-Shirras
Gail is passionate about fostering awareness and helping Canadians feel educated and empowered to take control of their health. She is driven to connect more…
- A Brave New Podcast
Tools To Empower Teams To Live Your Brand, with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and…
- A Brave New Podcast
Building Member Trust and Engagement, with Annie Furlong
Annie Furlong is VP of Consumer and Growth (B2C) Marketing at Carrum Health. Annie brings 15+ years of experience as a B2C, B2B2C, and B2B marketer and people…
- A Brave New Podcast
When To Pursue A Brand Refresh, with Adam Taylor
Adam Taylor is a multidisciplinary designer, illustrator, and educator with more than 15 years of professional experience in Utah, Michigan, and Seattle…
- A Brave New Podcast
Branding In A Regulated Space, with Jen Bruursema
Jen Bruursema is Senior Director of Marketing and PR at DELFI Diagnostics, where she leads marketing strategy for FirstLook Lung, a blood-based test for early…
- A Brave New Podcast
How To Build a Brand When Trust is the Product, With Erica Klinger
Erica Klinger is the VP of Marketing at AMCP, the professional association for managed care pharmacy professionals, where she works to optimize medicine and…
- A Brave New Podcast
Edelman Trust Barometer, With Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and…
- A Brave New Podcast
Securing Your IT - Why It Matters For Healthcare Brands, with Kevin Gemeroy
Kevin is a fourth generation Seattle entrepreneur and small business owner who founded Dynamic Computing in the year 2000 while attending the Foster School of…
- A Brave New Podcast
PointClickCare Rebrand, with Saige Carpenter
Saige Carpenter is the Director of Brand Marketing at PointClickCare, where she leads brand strategy, enterprise positioning, and integrated marketing programs…
- A Brave New Podcast
Building a Cancer Center Brand / CMCA, with Meredith Rae Vehar
Meredith Rae Vehar, MPA, is Director of Communications at Huntsman Cancer Institute. Since joining the cancer center more than 20 years ago, Meredith strives…
- A Brave New Podcast
The Intersection of Brand & ABM, with Brianna Miller
Brianna Miller is a digital marketing leader with over 15 years of experience building data-informed strategies that connect marketing efforts to real business…
- A Brave New Podcast
How Brand Helps Healthtech Startups Fundraise, Sell, & Scale, with Adam Taylor
Adam Taylor is a multidisciplinary designer, illustrator, and educator with more than 15 years of professional experience in Utah, Michigan, and Seattle…
- A Brave New Podcast
Kicking off 2026, with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based branding agency that crafts bold and memorable…
- A Brave New Podcast
Building The Children's Minnesota Brand, with Hillery Smith Shay
Hillery Smith Shay, MBA is chief marketing and experience officer, senior vice president of communications at Children's Minnesota. Hillery Shay joined…
- A Brave New Podcast
How to Nail Your Health Tech Brand Positioning, with Brad Steinbacher
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based branding agency that crafts bold and memorable…
- A Brave New Podcast
The State of Health Tech Venture Capital, with Tamar Rudnick
Tamar Rudnick is a healthcare executive who has spent 10+ years in leadership roles across early-stage, public company, and PE-backed businesses. She is…
- A Brave New Podcast
Brand Architecture Basics with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based branding agency that crafts bold & memorable healthcare…
- A Brave New Podcast
Branding Fundamentals, Part 2 with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based branding agency that crafts bold & memorable healthcare…
- A Brave New Podcast
HubSpot for Healthcare & Sensitive Data, with Hank Lander
Product Management and innovation enthusiast, Hank Lander, currently serves as a Group Product Manager at HubSpot, focusing on Customer Data Protections…
- A Brave New Podcast
Insights from the 2025 Edelman Trust Barometer for healthcare brands
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based branding agency that crafts bold & memorable healthcare…
- A Brave New Podcast
Unpacking the Intelerad Rebrand, with Jordan Bazinsky
Intelerad recently completed a rebrand in May 2024. In this episode Josh and Jordan spend time unpacking the reasons Intelerad decided to pursue a rebrand, the…
- A Brave New Podcast
Branding Fundamentals Part 1, with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based agency that builds bold & memorable healthcare brands…
- A Brave New Podcast
Strategic Software Selection, with Rachael Radford
Rachael Radford has supported organizations in software strategy, selection and implementation across North America. Rachael and her team sit alongside their…
- A Brave New Podcast
Eight mistakes to avoid when rolling out your brand, with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B branding, content strategy, and design agency…
- A Brave New Podcast
Building Big Bold Brands, with Karley Cunningham
Creative Strategist & Growth Accelerator Karley Cunningham develops brand leaders by taking businesses from overcrowded, competitive spaces into blue ocean…
- A Brave New Podcast
Pipeline Marketing, with Matt Heinz
Matt is President and Founder of Heinz Marketing with more than 25 years of marketing, business development and sales experience from a variety of…
- A Brave New Podcast
Discussing Marketing Trends, with Kirsten Cutshall
With more than 20 years of experience in marketing, Kirsten Cutshall is the CEO of Austin-based Steel Advertising - a full-service ad agency specializing in…
- A Brave New Podcast
Designing Brand Identity, with Rob Meyerson
Rob works with business leaders to build identities for their organizations, products, and services. More than a name or logo, Rob believes an identity is…
- A Brave New Podcast
A Strategic Approach To Tech, with Jon Christensen
Jon is the President/CEO of Phoji Inc, the creator, inventor and patent holder of the custom emoji. Jon also serves as fractional Advisor, Business Development…
- A Brave New Podcast
Public Relations Fundamentals, with Elizabeth Sutherland
Elizabeth Sutherland, APR, is the Sutherland of Sutherland Weston Marketing Communications. Growing up in Northern Maine, after college Elizabeth worked for…
- A Brave New Podcast
Building a Hypergrowth B2B SaaS Brand, with Rabah Rahil
With 18 years of industry expertise in DTC and Marketing, Rabah is a force to be reckoned with in the world of advertising. Spending millions on captivating ad…
- A Brave New Podcast
Overcoming The Imposter, with Kris Kelso
Kris Kelso is a Keynote Speaker, a two-time entrepreneur, a Professional Certified Coach, and is the author of "Overcoming The Impostor: Silence Your Inner…
- A Brave New Podcast
Fantasy Brand Draft, With The A Brave New Team
In this episode host Josh Dougherty is joined by the A Brave New team. Art director Phil Padilla, content director Brad Steinbacher, and project manager Mel…
A Brave New PodcastBuilding Visual Systems, with Phil Padilla
A Brave New's Art Director Phil Padilla brings with him over 15 years of experience, including 12 years of freelancing for some of the top Seattle creative…
- A Brave New Podcast
Trusting Your Gut & Brand Building, with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and…
- A Brave New Podcast
Talking branding, with Steve Brock
Steve Brock leads a studio of talented and experienced researchers, strategists, designers, writers, programmers, project managers, an odd chef or two…
- A Brave New Podcast
All About F1 Brand Associations, with Brad Steinbacher
Before he entered the world of marketing, A Brave New's Content Director Brad Steinbacher spent 14 years as a journalist and editor at Seattle's leading…
- A Brave New Podcast
Lessons From the 2023 Edelman Trust Barometer for Healthcare & Tech Brands, with Josh Dougherty
Josh Dougherty is a brand strategist, speaker, and the founder and CEO of A Brave New, a Seattle-based B2B digital marketing agency specializing in tech and…