How To Build a Brand When Trust is the Product, With Erica Klinger
Erica Klinger is the VP of Marketing at AMCP, the professional association for managed care pharmacy professionals, where she works to optimize medicine and improve lives with a diverse group of stakeholders from health plans, PBMs, policymakers, biopharma, students and educational institutions. Under her leadership, AMCP was recognized by ASAE in 2025 for a Gold Circle Award for best website and a Power of Associations Award for addressing health disparities in medication through an awareness campaign.
Erica is active on brand and marketing advisory groups such as the National Health Council…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.