Shows / Expertly Said

Expertly Said
This is a podcast on the art and impact of communication. Hosted by Kristen Sweeney, CEO of Every Little Word, each episode features an interview with an expert whose work revolves around how we connect with, understand, and influence one another. The conversation always comes back to words—and the people who use them in a professional context. Guests include communicators, marketers, executives, therapists, educators, and any other professionals with sharp insights to share.
Episodes
Expertly SaidCarleigh Kmetz on the Role of Emotional Intelligence in Communication
Knowing what you want to communicate is easy enough. Understanding exactly what your audience needs to hear is the harder part. Carleigh Kmetz is Associate…
Expertly SaidMicki Pflug Mounce on Making Corporate Communications Relatable
Why does so much corporate communication come across as vague, predictable, and impersonal? Micki Pflug Mounce is the Communications Lead for the US Plasma…
Expertly SaidLaura Lampa on Why Success Doesn’t Always Mean Being in the Spotlight
Working in marketing or communications means accepting that your name might never appear on the work you’re responsible for creating. Laura Lampa, Associate…
Expertly SaidJay Sullivan on Critical Thinking in the AI Era
What separates good communication from communication that actually connects? Jay Sullivan is a consultant at Exec|Comm, where he leads the firm’s law firm…
Expertly SaidKristin Graham on the Power of the Pause
When was the last time you allowed yourself to pause, rather than rushing to provide an immediate response or solution? Kristin Graham is the founder of Unlock…
Expertly SaidJennifer Gremmels on the Value of Active Listening in Communications
Every message that lands starts with the communicator listening closely enough to understand the people they are trying to reach. Jennifer Gremmels is a…
Expertly SaidJoel Schwartzberg on Making a Point That Actually Lands
Ever finish a meeting, read an email, or watch a presentation and walk away genuinely unsure what the person was trying to say? Joel Schwartzberg is a…
Expertly SaidMaria Elena Cruz Lopez on the Work Behind a Winning Value Proposition
A clear value proposition makes all downstream marketing and content initiatives easier. Maria Elena Cruz Lopez is the Director of Digital Marketing at Harvard…
Expertly SaidJonathan Ernst on Staying Credible in the Age of AI Search
Right now, the person writing about your industry at 2 a.m. on Reddit may be more visible in AI search results than your brand. Jonathan Ernst, Deputy Director…
Expertly SaidJenn Azar on Communicating the Future
How do you lead people toward a future you can’t fully see yet? Jenn Azar is CEO of Stellix, a company that helps life sciences manufacturers build the digital…
Expertly SaidJustin Vajko on Maintaining Trust in the Age of AI
How do you build trust in the age of AI? Lead with originality and authenticity. Justin Vajko’s mission is to give a voice to 10,000 entrepreneurs who deserve…
Expertly SaidMary Jane Salinas on Leading with Ignorance in Science Communication
Sometimes, the most effective leaders are the ones who are willing to say, “I don’t know.” As Executive Director of Global Medical Excellence at ITF…
Expertly SaidSean Sheffler-Collins on Winning the Fight for HCP Attention
When your audience has less than a minute to spare, less is almost always more. Sean Sheffler-Collins, PhD, is Director of Global Scientific Communications and…
Expertly SaidDan Gaynor on Using AI to Question Your Own Narrative
If you’re using AI primarily to write a little faster, polish a little tighter, or summarize a little smarter, you could be missing out on a major opportunity…
Expertly SaidSara Noonan on When a Life Sciences Communicator Becomes the Patient
How might your approach to pharma communications shift if you suddenly found yourself on the patient side? Sara Noonan has dedicated nearly two decades to…
Expertly SaidDeeDee Fisher on Moving Beyond the Reaction in Communication
What if the biggest barrier to effective communication is how quickly we react? DeeDee Fisher, founder of Discover Response, is a strategic communication…
Expertly SaidKristen Oeltjen-Bruns on Building Culture in a Fully Remote Agency
In a fully remote organization, the hallway doesn't exist. Neither does the break room, the impromptu lunch, or the moment you sit next to someone new in a…
Expertly SaidSara Zelkovic on Building Patient-Centric Communications Strategies
How can pharma companies build marketing and communications strategies that truly put patients first? Sara Zelkovic is a communications leader with more than a…
Expertly SaidEileen Habelow on Curiosity as a Superpower
The best leaders aren't the ones with all the answers. They're the ones still asking questions. Eileen Habelow, PhD, is the CEO and founder of Leadership-Link…
Expertly SaidZach Randles-Friedman on Leaving the Corporate World to Podcast Full-Time
What happens when your side project starts feeling more like your real calling than your full-time job? Zach Randles-Friedman is a podcast host, content…
Expertly SaidStephanie Roberts on Why Communication Doesn't Always Translate Across Regions
Why does the same communication approach work in one region and fall flat in another? Stephanie Roberts is the Chief Communications Officer at Hitachi, where…
Expertly SaidSteve Woodruff on Developing Clear Messaging That Sticks
How do you create messaging that breaks through the noise and actually sticks? Steve Woodruff, President of Clarity Fuel Inc. and author of Clarity Wins and…
Expertly SaidEvon Burton on the Power of Storytelling in Pharma Marketing
What makes a story truly resonate? Evon Burton is Associate Director of Patient Marketing at Bristol Myers Squibb, where he leads integrated initiatives that…
Expertly SaidD’Shonda Brown on the Guiding Principles that Inform Her Work
What guiding principles inform your work? D’Shonda Brown, Corporate Communications Manager at Tris Pharma, is a storyteller, strategist, and speaker who…
Expertly SaidDavina Stanley on Communications Strategies for Better, Faster Decisions
When engaging busy stakeholders, clear communication is essential. Davina Stanley, Director at Clarity First, advises executives and product managers on…
Expertly SaidNichola Gokool on the Most Powerful Word in Communication
What happens when you ask “why”—and then keep asking it? From her early career as a dietitian to her current role leading medical communications at Parexel…
Expertly SaidDr. Svetlana Pidasheva on Scientific Manuscript Development in the Era of AI
What role, if any, should AI play in developing biotech and pharma manuscripts? Svetlana Pidasheva, PhD, is the Director of Scientific Communications at Radius…
Expertly SaidDr. Rajiv Saini on Communicating Science Responsibly
Scientific discovery creates knowledge, but communication determines whether that knowledge actually helps people. Dr. Rajiv Saini, Chief Scientific Officer at…
Expertly SaidTony Cohn on Producing Quality Content at AI Speed
What does it take for companies to produce quality content at AI speed? Tony Cohn is the Director of Customer Marketing at Everflow, where he leads the…
Expertly SaidAnn Melinger on Culture as a Business Performance Lever
Are you being intentional enough about your company’s culture? Ann Melinger is the CEO and owner of bink and an internationally recognized expert in…
Expertly SaidKeith Berman on Why Internal Communicators Make Excellent Leaders
If you’re thinking about who the next leaders in your organization might be, Keith Berman—Director of Internal Communications at Vertafore—has a word of…
Expertly SaidMary Lou Andre on Reinventing How You Do Business
What would you do if suddenly, you had to reinvent your business? Mary Lou Andre, founder and CEO of Dressing Well, assists leaders in leveraging style as a…
Expertly SaidBabs Crane on How Brands Earn Trust
What does it really take for people to trust the information that is being communicated to them? Babs Crane is a consumer psychologist and design consultant…
Expertly SaidEric Crews on His Commitment to Thought Leadership
What would happen if you stopped aiming for perfection in your marketing and communications and focused instead on showing up authentically and consistently?…
Expertly SaidMeredith Dennis on the Value of Getting Personal in a Digital World
While digital marketing solutions have made it easier to connect with customers, there is still something to be said for good old-fashioned…
Expertly SaidMaria Urso on Making Medical Science Accessible
The diagnostics field is changing fast, and Maria Urso is helping it keep its humanity. As Director of Medical Communications at Exact Sciences, she focuses on…
Expertly SaidKathryn Ahuja on Why Words Matter in Healing
To what extent does a healthcare provider’s word choice impact patient outcomes? In this episode of Expertly Said, physical therapist, yoga teacher, and pelvic…
Expertly SaidChuck Anderson on Effective Executive Communication
What makes executive communication successful? Chuck Anderson, Associate Director of Manufacturing, Engineering, and Contracting Communications at AbbVie, has…
Expertly SaidTara Goodwin on Crisis Communication in the Age of Instant Information
Tara Goodwin is the founder of Goodwin Consulting and co-founder of Crisis Interception, Inc. With over three decades of experience in communications, she has…
Expertly SaidChris Dennen on Making Marketing Manageable
Chris Dennen, Co-Founder and CMO of Branch, knows how to bridge the gap between strategy and execution. He’s built his career designing marketing systems that…
Expertly SaidCasey Cheshire on Human Connection as the Currency of the AI Future
Casey Cheshire is the founder and CEO of Ringmaster Conversational Marketing, a B2B podcasting agency that helps businesses build authentic connections through…
Expertly SaidKim Callahan Fox on When Companies Should Speak Up
Kim Callahan Fox has spent over 20 years shaping communications strategies for some of the world’s leading pharmaceutical, biotech, and health companies…
Expertly SaidSteve Jamieson on The Power of Video in Communication
In this episode of Expertly Said, Kristen Sweeney speaks with Steve Jamieson, Associate Manager of Field Communications at Novo Nordisk. A former TV sports…
Expertly SaidBrian Krogh on Stitching Across the Seams
In this episode of Expertly Said, Kristen Sweeney talks with executive communications coach Brian Krogh—founder of BK Presentations and lead facilitator at…