Shows / Marketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing Tips
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find…
Episodes
Marketing School - Digital Marketing and Online Marketing TipsEric’s Crazy Instagram Strategy for 2020 | Ep #1345
In episode #1345, we talk about Eric’s crazy Instagram strategy for 2020! By crazy we don’t mean going out there and doing anything that outlandish, but simply…
Marketing School - Digital Marketing and Online Marketing TipsWhat You Should Do With Your Marketing During Times of Uncertainty | Ep. #1344
In episode #1344, we advise you on approaching your marketing in times of uncertainty. Rather than making irrational decisions based on fear, keep doing the…
Marketing School - Digital Marketing and Online Marketing TipsGeneralist vs Specialist - Who Should You Make Content For, and Why? | Ep. #1343
In episode #1343, we compare making content for specialist versus generalist audiences. Big brands have the budgets and other resources to do well with…
Marketing School - Digital Marketing and Online Marketing TipsIs Google Stealing Half of Your Potential Traffic? Here’s How to Get it Back | Ep. #1342
In episode #1342, we share how Google might be stealing half of your potential traffic and how to get it back. The key is to diversify by having several…
Marketing School - Digital Marketing and Online Marketing Tips4 Secrets to Skyrocket Your Traffic with Long-Tail SEO | Ep. #1341
In episode #1341, we share four secrets to rapidly increase your traffic with long-tail SEO. There are several resources and tools that can help you find…
Marketing School - Digital Marketing and Online Marketing TipsHow to Safeguard Your Marketing During an Economic Downturn | Ep. #1340
In episode #1340, we share how you can safeguard your marketing during an economic downturn. A crisis like the COVID-19 can have an astronomical impact on the…
Marketing School - Digital Marketing and Online Marketing TipsHow to Maximize Revenues From Podcasting | Ep. #1339
In episode #1339, we discuss how you can maximize the revenue you make from podcasting. Rather than simply focusing on all the direct ways you can monetize…
Marketing School - Digital Marketing and Online Marketing TipsHow to (Really) Get Your Site Ready for Voice Search | Ep. #1338
In episode #1338, we talk about how to really get your site ready for voice search! We have already covered just what a big deal voice search is and will be in…
Marketing School - Digital Marketing and Online Marketing TipsHow Original Research Will Supercharge Your Content Marketing | Ep. #1337
In episode #1337, we talk about how original research can supercharge your content marketing! Creating content based on your own findings and research has…
Marketing School - Digital Marketing and Online Marketing TipsHow AI Will Impact the Future of Digital Marketing | Ep. #1336
In episode #1336, we chat about how AI will impact the future of digital marketing. Artificial intelligence is arguably the biggest looming area of modern…
Marketing School - Digital Marketing and Online Marketing Tips7 Places to Invest as a Digital Marketer | Ep. #1335
In episode #1335, we share seven places that you should invest in as a digital marketer. Investing in people, branding, and education is almost always…
Marketing School - Digital Marketing and Online Marketing Tips7 Deadly Facebook Ads Mistakes You Must Avoid in 2020 | Ep. #1334
In episode #1334, we discuss seven common mistakes people tend to make when it comes to Facebook ads. Selling through your educational content is a better…
Marketing School - Digital Marketing and Online Marketing Tips5 Proven Marketing Emails You Need to Be Sending Your List | Ep. #1333
In episode #1333, we talk about five proven marketing emails you need to be sending your list today! From resending unopened emails to annual surveys and…
Marketing School - Digital Marketing and Online Marketing TipsWeird Growth Experiment: What Neil Learned Spending $162,301 on Clothes | Ep. #1332
A Weird Growth Experiment! In episode #1332, we talk about a weird growth experiment that Neil carried out in which he vastly improved his wardrobe and started…
Marketing School - Digital Marketing and Online Marketing TipsWhat Happens When You Spend Over $100 Million a Month on TV Ads | Ep. #1331
In episode #1331, we are discussing what happens when you spend over one hundred million dollars a month on TV Ads! This is the story of Michael Bloomberg, the…
Marketing School - Digital Marketing and Online Marketing TipsHow Peloton Went From Failing to Becoming a Billion Dollar Business Using 1 Marketing Tactic | Ep. #1330
In episode #1330, we chat about how Peloton turned a failing model around to become a billion-dollar business, using only one marketing tactic! That's right…
Marketing School - Digital Marketing and Online Marketing TipsWhy Brandless Failed (Is This The End Of SoftBank?) | Ep. #1329
In episode #1329, we talk about why Brandless failed and if this means the end of SoftBank. We explain what Brandless were, their presumable opposition to…
Marketing School - Digital Marketing and Online Marketing TipsWhere is Voice Search Going? | Ep. #1328
In episode #1328, we discuss where voice-search is going! We look at the current market landscape, the big players in the game and imagine what the imminent…
Marketing School - Digital Marketing and Online Marketing TipsNew Google Search Console Features You Should Pay Attention To | Ep. #1327
In episode #1327, we talk about new features that Google Search Console has recently released! Google Search console is only going to get stronger, so now is a…
Marketing School - Digital Marketing and Online Marketing TipsHow You Should Measure Your SEO Efforts | Ep. #1326
In episode #1326, we talk about how you should measure your SEO efforts. You can no longer build your company through one channel, whether pay per click…
Marketing School - Digital Marketing and Online Marketing Tips7 Unconventional Ways We Run Our Companies | Ep. #1325
In episode #1325, we talk about seven unconventional ways that we run our companies. There are so many different ways to organize and direct a company and we…
Marketing School - Digital Marketing and Online Marketing TipsThe Differences Between A, B and C SEOs | Ep. #1324
In episode #1324, we talk about the difference between 'A', 'B' and 'C' SEO players! We all want the best team we can build and dead weight in your company is…
Marketing School - Digital Marketing and Online Marketing TipsHow Pricing Can Be One of Your Biggest Marketing Levers | Ep. #1323
In episode #1323, we talk about how pricing can be one of your biggest levers. In crowded and competitive markets, you can use your pricing model as a way to…
Marketing School - Digital Marketing and Online Marketing TipsWhat You Should Do If Your Traffic Keeps Declining | Ep. #1322
In episode #1322, we share advice for dealing with declining traffic. While the volume of traffic varies from month to month, there are means of ensuring that…
Marketing School - Digital Marketing and Online Marketing TipsWhat To Do If Someone Isn't Leveling Up | Ep. #1321
In episode #1321, we advise you on dealing with team members who are not leveling up as expected. Before simply firing someone, call them in for a few…
Marketing School - Digital Marketing and Online Marketing TipsThe Difference Between Optimization Vs. Innovation | Ep. #1320
In episode #1320, we discuss the difference between optimization and innovation. While both of these growth strategies are powerful, they have an even greater…
Marketing School - Digital Marketing and Online Marketing TipsDoes Influencer Marketing Work for B2B Companies? | Ep. #1319
In episode #1319, we discuss whether influencer marketing works for B2B companies. While there are usually higher success rates for B2Cs, there is still an…
Marketing School - Digital Marketing and Online Marketing TipsMarketing Geniuses to Pay Attention to in 2020 | Ep. #1318
In episode #1318, we are going to talk about the top marketing geniuses to watch in the 2020. In marketing it is key to surround yourself with those are…
Marketing School - Digital Marketing and Online Marketing TipsThe #1 Way to Get Noticed (and Promoted) as an In-House Marketer | Ep. #1317
In episode #1317, we discuss the number one way to get noticed and promoted as a marketer within your company. Most high-level marketers are so good at what…
Marketing School - Digital Marketing and Online Marketing Tips5 Overlooked SEO Tweaks That’ll Grow Your Organic Traffic Fast | Ep. #1316
In episode #1316, we talk about the five overlooked SEO tweaks that will ultimately help you grow your organic traffic faster. A lot of times we tend to forget…
Marketing School - Digital Marketing and Online Marketing TipsWhich Industries Have the Most Opportunity for Digital Marketing? | Ep. #1315
In episode #1315, we discuss which industries provide the most opportunities for digital marketing. Often times, it’s not about picking a specific industry…
Marketing School - Digital Marketing and Online Marketing Tips7 Simple Hacks That’ll Increase Your Mobile Conversion Rate | Ep. #1314
In episode #1314, we share seven simple hacks that can increase your mobile conversion rates! From pages and apps to avoid, to boosting user experience and…
Marketing School - Digital Marketing and Online Marketing TipsHow to Scale Your Branded Search Traffic (without Spending a Fortune) | Ep. #1313
In episode #1313, we share how to scale your branded search traffic and stay within your budget! From Instagram to free tools and calculators, there are a…
Marketing School - Digital Marketing and Online Marketing Tips5 Underrated Marketing Conferences You Should Attend in 2020 | Ep. #1312
In episode #1312, we list five underrated marketing conferences that you should attend this year! Getting great marketing inspiration shouldn't be limited to…
Marketing School - Digital Marketing and Online Marketing TipsHow Neil Would Start All Over from Scratch in 2020 | Ep. #1311
In episode #1311, Neil shares what he would do differently if he had to start all over again in 2020. From his years of experience, he learned that tools tend…
Marketing School - Digital Marketing and Online Marketing TipsHow Eric Would Start All Over from Scratch in 2020 | Ep. #1310
In episode #1310, we give you some insight into what we would do if Eric had to start his whole business from scratch. Doing consulting work is a quick way to…
Marketing School - Digital Marketing and Online Marketing Tips3 Ways to Double Your Organic Traffic with International SEO | Ep. #1309
In episode #1309, we share three ways to increase your traffic with international SEO. Even if you have high domain authority, it is still necessary to go out…
Marketing School - Digital Marketing and Online Marketing TipsThe Different Agency Models You Can Choose From | Ep. #1308
In episode #1308, we discuss the different agency models that you can choose from. Whether you pitch you work at a high level or aim for smaller, local…
Marketing School - Digital Marketing and Online Marketing TipsHow to Land Big Marketing Agency Clients When You’re Just Starting Out | Ep. #1307
In episode #1307, we explain how to land big agency clients when you are just starting out! From over-delivery and over-communication to posting regularly and…
Marketing School - Digital Marketing and Online Marketing TipsSpotify Acquired 'The Ringer' Podcast ($15M In Revenues) - Here's What It Means | Ep. #1306
In episode #1306, we discuss Spotify’s acquisition of The Ringer. The podcasting industry is growing exponentially and Spotify wanted to make an aggressive…
Marketing School - Digital Marketing and Online Marketing Tips7 Secrets to Selling a High-Ticket Course with Paid Advertising | Ep. #1305
In episode #1305, we share the secrets to selling high-ticket courses with paid advertising. Live webinars often lead to successful conversion and you can even…
Marketing School - Digital Marketing and Online Marketing Tips7 E-commerce Trends for 2020 | Ep. #1304
In episode #1304, we share the top e-commerce trends for 2020 that you also want to tap into. We tell you how to use up and down-sales in your funnel, allow…
Marketing School - Digital Marketing and Online Marketing TipsThe 7 Best Marketing Conferences 2020 | Ep. #1303
In episode #1303, we give you a list of the marketing conferences that are not to be missed! From content and inbound marketing to everything technological and…
Marketing School - Digital Marketing and Online Marketing TipsYour Site May Be Fined $15,000+ By The US Government. Here's How To Avoid That. | Ep. #1302
In episode #1302, we talk about the possible fine the US government can give your website! If your site is not accessible and user-friendly for individuals…
Marketing School - Digital Marketing and Online Marketing TipsDo Podcast Ads Actually Work? | Ep. #1301
In episode #1301, we discuss whether podcast ads actually work! Advertising placements on podcasts are typically hard to track and there are definitely…
Marketing School - Digital Marketing and Online Marketing TipsWarren Buffett Sold All Of His Newspaper Businesses for $140M (What This Means) | Ep. #1300
In episode #1300, we talk about why Warren Buffett sold all of his newspaper businesses! It is quite commonly understood that newspaper media is not a growing…
Marketing School - Digital Marketing and Online Marketing TipsTrump Spent $19.4M On Facebook Ads in 2019 (Our Thoughts) | Ep. #1299
In episode #1299, we discuss how Donald Trump spent over $19 million on Facebook advertising in 2019! This huge amount of money, that dwarfs the democratic…
Marketing School - Digital Marketing and Online Marketing Tips7 SaaS Trends for 2020 | Ep. #1298
In episode #1298, we share seven trends in the software as a service space! From free tools and customer experience improvement to thought leadership and the…
Marketing School - Digital Marketing and Online Marketing TipsWhat Works Better For Affiliates? Niche Or General News? | Ep. #1297
In episode #1297, we ask what works better for affiliates, niche content or general news? There are a number of different routes you can take with your…
Marketing School - Digital Marketing and Online Marketing TipsHow to Drive More Paid Signups In Your Funnel | Ep. #1296
In episode #1296, we talk about how to drive more paid sign-ups in your sale funnel. Funnels are the all-important part of your sales system and you need to…
Marketing School - Digital Marketing and Online Marketing Tips7 Course Tools to Help Spread Your Message | Ep. #1295
In episode #1295, we run through our list of highly recommended tools to help you get your brand and message out there. From email service providers to the…
Marketing School - Digital Marketing and Online Marketing TipsSwipe Neil's Course Funnel That Generated $381,722 Per Month Here | Ep. #1294
In episode #1294, we give you the inside scoop on Neil’s course funnel so that you can apply it to your business. Using an email to drive your audience to a…
Marketing School - Digital Marketing and Online Marketing TipsHow to Get Shit Done With A Small Team | Ep. #1293
In episode #1293, we talk about how you can actually get sh*t done with a small team! We discuss the ideal team size, how to set out your to-do lists, hiring…
Marketing School - Digital Marketing and Online Marketing TipsShould You Be Doing Events? | Ep. #1292
In episode #1292, we ask whether you should be doing events! Although events can feel like a slog and take up a lot of time and energy, they definitely do have…
Marketing School - Digital Marketing and Online Marketing TipsWhat You Can Learn From Adobe to Help You Grow Faster | Ep. #1291
In episode #1291, we talk about what you can learn from Adobe to help your company grow faster! We discuss how Adobe reduce churn, put out consistent and…
Marketing School - Digital Marketing and Online Marketing Tips7 Nifty Marketing Tactics to Deploy Now | Ep. #1290
In episode #1290, we share seven nifty marketing tactics to deploy right now! From social media posting to tools on your website, push notifications and…
Marketing School - Digital Marketing and Online Marketing TipsIs Copying a Shameless Tactic? | Ep. #1289
In episode #1289, we ask whether copying is a shameless tactic in marketing. Copying is part and parcel of the marketing game, we can see so many examples of…
Marketing School - Digital Marketing and Online Marketing Tips5 Ways to Combat "Content Decay" and Protect Your SEO Investment | Ep. #1288
In episode #1288, we share five top ways to keep your content fresh and relevant, thereby protecting your SEO investment. Upgrading or adding a few paragraphs…
Marketing School - Digital Marketing and Online Marketing TipsHow You Can Hack PR to Drive a Flood of Free Traffic | Ep. #1287
In episode #1287, we give you tips for getting the most out of your PR campaigns. Instead of hiring expensive PR firms, why not considering doing it yourself?…
Marketing School - Digital Marketing and Online Marketing TipsThe Truth About Ranking for Difficult SEO Head Terms | Ep. #1286
In episode #1286, we share the truth about ranking for difficult SEO head terms. There is really no use in trying to rank on broad terms that might apply to…