Latest / Marketing School - Digital Marketing and Online Marketing Tips
Why Brandless Failed (Is This The End Of SoftBank?) | Ep. #1329
In episode #1329, we talk about why Brandless failed and if this means the end of SoftBank. We explain what Brandless were, their presumable opposition to Amazon and reasons they ended up going bust. Tune in to hear the lessons we can learn from Brandless and similar stories of failure.
TIME-STAMPED SHOW NOTES:
[00:25] Today’s topic: Why Brandless Failed![00:35] The context; who was Brandless and what did they do?[01:24] SoftBank's past investments with Uber and more before Brandless.[02:55] Why Brandless failed; not figuring out the unit economics beforehand![03:47] The importance of proving…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.