Shows / The Setpoint: Strategy, Leadership, & Building with Intention

The Setpoint: Strategy, Leadership, & Building with Intention
A solo podcast for founder-CEOs at the growth stage. Hosted by Karissa Johnson, brand strategist and founder of Setpoint Strategy. Each episode explores brand clarity, leadership, and the real experience of building, including anxiety, burnout, and the decisions that define who you become as a leader. If you want to lead with more intention and build a company that reflects who you actually are, this is the show.
Episodes
The Setpoint: Strategy, Leadership, & Building with IntentionThe Breaking Point
A note before you listen: This episode includes Karissa's personal experience with burnout and anxiety, including physical symptoms and panic attacks. It's…
The Setpoint: Strategy, Leadership, & Building with IntentionThe Reference Point
You know within seconds when a piece of work is off. Your team is working without the same reference points. In this episode, Karissa looks at the judgment…
The Setpoint: Strategy, Leadership, & Building with IntentionThe Pressure Point
You're delegating work off all the time, but it keeps finding its way back. The same kinds of questions land on your desk every week. In this episode, Karissa…
The Setpoint: Strategy, Leadership, & Building with IntentionPoint Blank
Brand clarity is not a logo, a tagline, or a visual identity. In this episode, Karissa Johnson breaks down what brand clarity actually is and why it matters…
The Setpoint: Strategy, Leadership, & Building with IntentionThe Starting Point
Every system has a setpoint: the baseline it returns to no matter how far it gets pushed off course. In this trailer for The Setpoint, brand strategist Karissa…