Shows / Small Business Big Visibility
Small Business Big Visibility
Are you a small business owner seeking effective, efficient, and profitable ways to grow your business without the overwhelm? Welcome to "Small Business Big Visibility", the podcast dedicated to empowering adventurous entrepreneurs like you to simplify marketing, reduce stress, and boost revenue. Hosted by Jason McKenzie, we dive into a topics from different angles, providing actionable insights, innovative strategies, and easy-to-implement tools. Our mission is to help you focus on what truly…
Episodes
Small Business Big Visibility244: How to Stand Out by Truly Fitting In
Can you really stand out in business by fitting in? Absolutely. When you fit in with your customers, you naturally set yourself apart from your competition. In…
Small Business Big Visibility243: Want Change? Stop Going Where You’ve Always Gone
In this episode, we explore how real change begins with shifting your environment and breaking old patterns. A powerful story about quitting drinking becomes a…
Small Business Big Visibility242: Break Free from Limiting Beliefs
Are you unknowingly walking through life on mental crutches? In this inspiring story, discover how a youth with a physical injury chose to play full out…
Small Business Big Visibility241: Stop Wandering. Start Exploring Your Purpose
Are you drifting through life without clear direction? In this video, filmed in the rugged beauty of Arizona, we challenge the popular phrase "Not all who…
Small Business Big Visibility240: Are You Fixing the Wrong Problems in Your Business?
Are you spending time and money polishing the wrong parts of your business? In this episode, we dive into the concept of constraints, the hidden bottlenecks…
Small Business Big Visibility239: Innovation, Logistics, and the Power of Small Steps
Ever thought about what it takes to get a perfectly fresh apple into your local store, any time of year? In this episode, we explore the hidden innovation…
Small Business Big Visibility238: Business Lessons from the Arizona Desert: How to Find True Direction
What can a starry night in the Arizona desert teach you about running your business In this episode we explore the powerful metaphor of navigating by the stars…
Small Business Big Visibility237: Why AI and Trains Are Limited and You're Not
What do trains and AI have in common? They are both powerful, efficient, and limited to operating within predefined paths. In this episode, we explore how…
Small Business Big Visibility236: How I Beat Sales Anxiety and Started Growing My Business
If sales is your bottleneck, you're not alone. In this episode, we dive into the real mental blocks that keep entrepreneurs from making progress — especially…
- Small Business Big Visibility
235: Taylor Foad: Breaking Cycles, Building Futures
In this inspiring episode, Taylor Foad shares his remarkable journey from growing up in Section 8 housing in California to becoming a father, foster parent…
Small Business Big Visibility234: How to Decide What Success Means for You
What does success really look like for you? For some, it is financial freedom. For others, it is strong relationships, good health, or lifelong learning. The…
Small Business Big Visibility233: Why Loving Money Is Different Than Having It
Is money really the root of all evil — or is that just a misunderstood quote? In this episode, we explore the deeper distinction between loving money and…
Small Business Big Visibility232: How to Create Fair Deals That Work for Everyone
What does it really mean when someone says, "That's not fair"? In this episode, we explore how perceptions of fairness are often shaped by limited information…
Small Business Big Visibility231: When Progress Feels Slow, Remember This…
Feeling stuck or like your goals are too far away? In this episode, we explore why slow progress doesn't mean you're failing. It means you're building…
- Small Business Big Visibility
230: Facing Giants: George Visger’s 38 Year Battle
George Visger shares his unbelievable journey of resilience, family, and triumph. From playing in the NFL to surviving nine brain surgeries, George fought…
Small Business Big Visibility229: Why Your Own History Might Be the Most Important One to Study
Is history just a collection of old facts, or is it the key to real growth? In this episode, we explore why studying history, especially your own, is essential…
Small Business Big Visibility228: Roses, Reflection, and the Power of Slowing Down
Step into one of the oldest and largest rose gardens in the Mountain West as we explore what roses can teach us about life, business, and the importance of…
Small Business Big Visibility227: Stop Following the Crowd: Serve Customers Your Own Way
Are you doing things differently, or just doing what everyone else is doing? In this episode, we explore how breaking away from industry norms can open the…
Small Business Big Visibility226: Freak Alley and the Power of Putting Things in Place
What can an alley full of graffiti teach us about life, business, and organization? In this episode, we explore Boise's iconic Freak Alley, a place where…
- Small Business Big Visibility
225: Food Addiction, Gut Health & Metabolic Dysfunction with David Cruz
In this powerful episode, David Cruz shares his journey from competitive athlete to gut health advocate — and how a health crisis changed everything. After…
Small Business Big Visibility224: Why Fast Action Wins in Business and Life
Speed is one of the most underrated advantages in both business and life. In this episode, we break down why taking fast, decisive action often leads to…
Small Business Big Visibility223: The Knowledge You Put on Your Shelves Shapes Your Future
What you choose to learn today determines where you’ll be tomorrow. In this video, we explore the idea of empty shelves, the lost years of growth when we stop…
Small Business Big Visibility222: Are You Too Nice for Sales? Think Again.
Think you’re too kind, too empathetic, or too soft-spoken to succeed in sales? Think again. In this episode, we challenge the stereotype that only aggressive…
Small Business Big Visibility221: From Stranger to Loyal Customer: The Know-Like-Trust Formula
Want more loyal customers who stick with your business long term? In this video, we explore the powerful Know-Like-Trust formula, the same foundation that…
Small Business Big Visibility220: The #1 Reason Most Entrepreneurs Fail (It's Not What You Think)
Why do so many entrepreneurs fail in their first few years? It’s not lack of funding, poor strategy, or bad timing. The real reason is they lose hope. In this…
Small Business Big Visibility219: Branding Basics for Small Business Owners: Personality, Trust & Consistency
Most small business owners misunderstand what a brand really is, and it’s costing them trust, referrals, and long-term growth. In this episode, we break down…
Small Business Big Visibility218: Why Most Entrepreneurs Stay Stuck in Chaos (And How to Break Free)
Feeling overwhelmed by the nonstop chaos of running a business? You’re not alone. In this episode, we explore why so many entrepreneurs get stuck in survival…
Small Business Big Visibility217: Marketing Isn’t Just Advertising – Here’s the Real Difference
Many people think marketing and advertising are the same thing. But they’re not — and that misunderstanding leads to serious confusion in business. In this…
Small Business Big Visibility216: Poor Hiring Decisions Can Hold Back Your Growth
The people you choose to build your business with matter more than most realize. In this episode, we explore how poor hiring decisions, rushed partnerships…
Small Business Big Visibility215: The Truth About Under Promising and Over Delivering
Is "under promise and over deliver" really the golden rule in business? In this episode, we break down why that popular advice might actually be causing more…
Small Business Big Visibility214: Taking the Next Step in Your Business
Success in business doesn’t come from one big leap; it’s built one step at a time. In this episode, discover how to identify where you are on your business…
Small Business Big Visibility213: Culture Fit and Growth: Secrets to Scaling Successfully
Scaling a business is more than just hiring more people and opening new locations, it’s about building a culture that fuels success. In this video, we explore…
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212: High-Pressure Sales Tactics EXPOSED: How They Try to Control Your Mind
Ever had a sales call that did not feel quite right? In this video, I share a personal story of how a “friendly” follow-up turned into a disguised sales pitch…
Small Business Big Visibility211: Fahrenheit 451 and the Power of Rethinking Your Life
What can a 60-year-old fiction novel teach us about personal growth, mindset, and influence? In this episode, I share how Fahrenheit 451 sparked a powerful…
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210: From Nonprofit to Story-Driven Growth: David Daniel’s Entrepreneurial Playbook
In this episode of Small Business, Big Visibility, Jason sits down with David Daniel — founder of Founder's Best Friend — to unpack his journey from over two…
Small Business Big Visibility209: Old vehicles can teach us about business maintenance
What can an old pickup truck teach you about running a successful business? In this episode, we explore the surprising parallels between vehicle maintenance…
Small Business Big Visibility208: Is Your Life Growing Weeds? Here's How to Cultivate Change
If you've ever seen a neglected field overrun with weeds and trash, you know how quickly nature takes over when left unchecked. In this episode, we explore how…
Small Business Big Visibility207: Mastery Over Multitasking
In this episode, you'll hear the inspiring story of an entrepreneur who went from being homeless to running multiple successful businesses, all by following…
Small Business Big Visibility206: Why You’re Not Paid More & What to Do About It
Ever wondered why you’re not getting paid what you think you’re worth? In this episode, we dig deep into what real value means, both in college athletics and…
- Small Business Big Visibility
205: Part 2: The Wild Story of Dennis Clark: Betrayal, Business & the Mob
In Part 2 of our conversation with Dennis Clark, we pick up where the chaos left off and things only get wilder. Dennis shares jaw-dropping stories about being…
Small Business Big Visibility204: The Cherry Tree Mindset: Invest Today, Harvest for Years
What does cherry farming have to do with success in business and life? A lot more than you might think. In this episode, we explore how the patience, vision…
Small Business Big Visibility203: Success vs. Fulfillment: What Truly Makes Us Happy?
In this thought-provoking episode, we explore the powerful difference between chasing success and finding true fulfillment. Through a candid story of a friend…
Small Business Big Visibility202: What Really Sets You Apart? How to Compete Beyond Price
What truly sets your business apart from the competition? In this episode, we dive into how identifying and communicating your unique differentiators can move…
Small Business Big Visibility201: Websites in an AI World: Get Ready or Get Left Behind
Your website is not just a digital brochure. It is your brand's first impression, and in an AI-driven world, that impression matters more than ever. In this…
- Small Business Big Visibility
200: The Wild Story of Dennis Clark: Navy Vet, Business Owner & Friend of Colonel Sanders: Part 1
Get ready for an unbelievable ride through the life of Dennis Clark, a man whose real-life story feels like a Hollywood script. In Part 1 of this two-part…
Small Business Big Visibility199: Are You Solving Real Problems? Oregon Trail Lessons
What does a 19th-century river crossing have to do with your business today? In this episode, we explore the powerful parallels between the Oregon Trail…
Small Business Big Visibility198: Pivot or Persevere? Knowing When to Adapt vs. Stay Focused
As entrepreneurs, we often wrestle with a critical question: Should I stay focused on my current path or explore something new? In this episode, we unpack the…
Small Business Big Visibility197: The Dangerous Power of I Can't & How to Break Free
What if the words “I can’t” are doing more damage than you realize? In this episode, we dive into how fear and your subconscious mind can sabotage growth in…
Small Business Big Visibility196: How I Fixed It: My Problem Solving Framework
Have you ever faced a problem that just wouldn’t go away? One of those irritating challenges that lingers in the background, no matter how often you think…
Small Business Big Visibility195: AI Is a River: Harness It or Get Swept Away
AI is like a river: peaceful, powerful, and full of opportunity. In this video, we explore how the Boise River mirrors the rise of artificial intelligence—calm…
Small Business Big Visibility194: What a Dead End Taught Me About Success
Have you ever felt like you've hit a dead end in life or business? In this episode, I share a personal story about investing in a startup that seemed full of…
Small Business Big Visibility193: Choosing the Right Path: What to Do at Life's Crossroads
In this reflective episode, we explore the powerful metaphor of life as a path—full of turns, forks, and uncertain destinations. Standing in a peaceful nature…
Small Business Big Visibility192: Some People Can’t Handle Your Growth
What happens when your personal growth makes others uncomfortable? In this episode, we explore the hidden tension between self-improvement and social…
Small Business Big Visibility191: Books, Habits, and the Timeless Truths That Shape Who You Become
What if the key to becoming who you want to be isn’t about chasing new goals, but understanding the principles behind your habits? In this reflective episode…
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190: Rhett Garner: Family First, Business Second
In this heartfelt episode, Rhett Garner shares his journey from childhood side hustles to building multiple businesses—all while keeping family at the center…
Small Business Big Visibility189: Unconventional Ways to Make Money in 2025
In this episode, we explore real-world examples of how people are discovering unconventional ways to earn money in 2025. From buying vehicles across state…
Small Business Big Visibility188: Facing Fear – I Walked Into a Nest of Black Widows
What happens when you're face-to-face with one of your worst fears? In this episode, I share the true story of the time I walked into a crawlspace crawling…
Small Business Big Visibility187: Dead Cat to Dope: Language that Connects
Ever wonder why some messages resonate while others fall flat? In this episode, we explore how language from generational slang to subculture-specific phrases…
Small Business Big Visibility186: Your Vision Needs a Team... Here’s Why
What does a massive man-made lake have to do with your dreams? In this episode, we visit Lake Powell—a powerful symbol of how big visions come to life not…
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185: From the Battlefield to Business: Jeff Pruett’s Mission to Serve
This Independence Day, we spotlight a story of true service and transformation. Meet Jeff Pruett—veteran, entrepreneur, and founder of Freedom Payments—whose…