Shows / Savvy Shopkeeper Retail Podcast
Savvy Shopkeeper Retail Podcast
Host, Kathy Cruz is a retail business coach who owned a retail business with her sister for a decade. She knows firsthand that running a retail business, both online and in a brick and mortar has its challenges. Kathy is passionate about teaching independent retailers how to work smarter, profit more and grow.
Episodes
- Savvy Shopkeeper Retail Podcast
178. REPLAY: Five Things Independent Retailers Aren't Taught About Planning
The 2023-2024 Savvy Shopkeeper Digital Planner is launching soon! That means it's the perfect time to revisit the five things I wish I'd known about planning…
- Savvy Shopkeeper Retail Podcast
177. Six Reasons I Switched from Paper to Digital Notes [The 2023 Update]
I can't tell you how many times I've said, "just grab a good old pen and paper" on the podcast. Not only am I a fan of getting things out of my head, but I'm…
- Savvy Shopkeeper Retail Podcast
176. A New Way to Destock Your Store!
As I looked back at all of the content I've written, recorded, and shared with store owners, I realized I've covered how to destock your store more than nearly…
- Savvy Shopkeeper Retail Podcast
175. Growing vs. Scaling a Retail Store
"Growing" and "scaling" are so often used interchangeably, especially in business contexts. I've always wanted to know what these words truly meant, so I read…
- Savvy Shopkeeper Retail Podcast
174. It's Not Easy, But It's So Rewarding with Alex Sanso of Island Life Artisan Gifts
Alex Sanso first found her love of souvenirs, gifts, and merchandise at the happiest place on Earth: Walt Disney World. She spent several years working in the…
- Savvy Shopkeeper Retail Podcast
173. Shoppable Social Media Posts: The Big Change From Meta That Retailers Should Know About
One of the best ways for indie retailers to market their products on Facebook and Instagram is through shoppable social media posts. But Meta, the company that…
- Savvy Shopkeeper Retail Podcast
172. I Quoted $750/Hour and Here's Why [Pricing Your Worth]
As an indie retail business owner offering services and running your retail store, you might struggle with pricing your worth—especially if you're lacking the…
- Savvy Shopkeeper Retail Podcast
171. Protecting Your Retail Brand with Nicole Swartz of Sprout Law
After graduating from law school, finding a traditional 9-5 position, and hating it, Nicole Swartz decided to forge her own path as an entrepreneur by starting…
- Savvy Shopkeeper Retail Podcast
BONUS EPISODE: 10 Things I Learned from Hosting the 2023 Savvy Shopkeeper Virtual Conference
In this bonus episode, I'm sharing 10 things I learned from hosting the 2023 Savvy Shopkeeper Virtual Conference. This is the first Virtual Conference I hosted…
- Savvy Shopkeeper Retail Podcast
170. Get Your Shopify Point-of-Sale Questions Answered
When faced with a business-impacting decision, we usually turn to our trusty friend Google first. But there are some questions that even Google can't…
- Savvy Shopkeeper Retail Podcast
169. The Shocking Brick and Mortar Retail Business Metric
It's all too common for retailers at every stage to feel confused, frustrated, and disheartened—especially when it comes to how much they can pay themselves…
- Savvy Shopkeeper Retail Podcast
168. Why Is Competition GOOD In Retail?
When a new store or competitor pops up, many independent retailers feel a sense of not being enough, tension, anxiety, annoyance, and fear—lots and lots of…
- Savvy Shopkeeper Retail Podcast
167. How I Broke My Addiction to Checking Email
Do you ever find yourself checking your email inbox over and over again throughout the day? It's so common among entrepreneurs, especially when we have…
- Savvy Shopkeeper Retail Podcast
166. Business Lessons Learned From Luis, the Uber Driver
On a recent trip to Miami, my family and I took an incredible Uber ride—and learned some surprising business lessons from our driver, Luis! Listen in to learn…
- Savvy Shopkeeper Retail Podcast
165. Square Versus Shopify for Brick and Mortar Stores
Choosing a point-of-sale (POS) system is one of the first and most impactful decisions that an indie retailer makes. Your POS software and hardware are how you…
- Savvy Shopkeeper Retail Podcast
164. The Top Five Reasons Why Independent Retail Stores Fail
In this episode, we're going to talk about something that isn't always pleasant, but that we have to tackle: why independent retail stores fail. From stubborn…
- Savvy Shopkeeper Retail Podcast
163. How to Use AI and Chat GPT for Your Retail Business
We'd all love to automate more tasks in our retail businesses, especially when there's so much for us to do each day! Well there's a new type of software on…
- Savvy Shopkeeper Retail Podcast
BONUS Episode: Tickets are now available for the 2023 Savvy Shopkeeper Virtual Conference!
Tickets to the 2023 Savvy Shopkeeper Virtual Conference, "Plant Seeds For Retail Growth" are now available! 2-Day Event: Sunday, May 21, 2023 and Monday, May…
- Savvy Shopkeeper Retail Podcast
162. What the Savvy Shopkeeper Quiz Is Teaching Me About Indie Retailers
It's the first anniversary of the Savvy Shopkeeper Quiz! In that time, nearly a thousand brick-and-mortar store owners have taken the quiz. The quiz helps…
- Savvy Shopkeeper Retail Podcast
161. How To Turn A Slow Season Into Profit
Hitting a slow season in retail can be disheartening, especially for indie retailers. It's easy to get discouraged when sales are down! But instead of focusing…
- Savvy Shopkeeper Retail Podcast
160. Surround Yourself With Big Thinkers and Action Takers
The people you surround yourself with constantly influence everything you do, from the clothing you wear to how you run your business to what beliefs you hold!…
- Savvy Shopkeeper Retail Podcast
159. When Old Habits Lead To Burnout
In Q4 of 2022, I found myself reverting to old thought patterns, adding more onto my already full plate, and finally driving myself to burnt-out exhaustion. It…
- Savvy Shopkeeper Retail Podcast
158. My First Las Vegas Market Visit & What I Learned
After several years of attending AmericasMart in Atlanta, I was thrilled to attend a new-to-me wholesale market: Las Vegas Market! We had so much fun seeing…
- Savvy Shopkeeper Retail Podcast
Bonus episode: Updates + Save the Date!
In this bonus episode of the Savvy Shopkeeper Retail Podcast I'm sharing some Savvy Shopkeeper updates and making an announcement! Follow me on Instagram here…
- Savvy Shopkeeper Retail Podcast
157. Do It For You With Anne Vagasky of Peachtree Street
Master Shopkeeper Stories are back! The first of the series is Anne, a Master Shopkeeper member. Anne was set to take over her father's consulting business…
- Savvy Shopkeeper Retail Podcast
156. The Power of a Business Mastermind
Joining a business mastermind is both rewarding and intimidating, especially if you've never participated in one before! If you're considering joining a…
- Savvy Shopkeeper Retail Podcast
155. Six Things Indie Retailers Should Know about Search Engine Optimization
You've probably heard the term SEO before, but understanding what it means, why it's essential, and how to implement it can be challenging! In today's episode…
- Savvy Shopkeeper Retail Podcast
154. My Personal Takeaways From AmericasMart 2023
Every January, I'm excited to visit AmericasMart in Atlanta. Their annual market week is when we put in our orders for lots of the merchandise we carry in our…
- Savvy Shopkeeper Retail Podcast
153. Why Isn't (Or Is) Your Retail Store Profitable?
There's a question that keeps lots of shopkeepers up at night: "How am I making money, but not making any money?!" They have revenue coming into their…
- Savvy Shopkeeper Retail Podcast
152. Working Full Time and Shopkeeping: Taking the Leap to Full-Time Entrepreneur
If you dream of being your own boss and are still working in a full-time career, this episode is for you! In fact, this episode was inspired by two of our…
- Savvy Shopkeeper Retail Podcast
151. Ten Quick Retail Brick and Mortar Lease Tips
One of the most important steps in opening a retail business is signing your lease. In today's episode, I'm sharing ten tips about brick-and-mortar leases…
- Savvy Shopkeeper Retail Podcast
150. Set Life Goals BEFORE Business Goals in 2023
So many retail business owners open stores for flexibility and freedom, but all too often, that gets replaced with the hustle and grind. Our businesses tend to…
- Savvy Shopkeeper Retail Podcast
149. Lighten Your Mental Load By Making Data-Driven Decisions
When it comes to making decisions, it's all too easy to get bogged down by mental drama. That's why it is so helpful for your mental health as a business owner…
- Savvy Shopkeeper Retail Podcast
148. How To Start A Brick and Mortar Business
When I think back to BEFORE I opened my retail store, I remember the excitement, nervousness…and a person who truly had no idea what they were doing! I didn't…
- Savvy Shopkeeper Retail Podcast
147. Making Hard Decisions in Business
After months of deliberating, considering, and evaluating, I recently made the hard decision to close the Shopkeeper's Lab and focus exclusively on Master…
- Savvy Shopkeeper Retail Podcast
146. Eight Things Independent Retailers Can Expect in 2023
Full show notes for this episode are coming soon! Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper Follow Kathy on Instagram…
- Savvy Shopkeeper Retail Podcast
145. Twelve Elements of a Great Cash Wrap
Full show notes for this episode are coming soon! Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper Follow Kathy on Instagram…
- Savvy Shopkeeper Retail Podcast
144. Labor Pains in Independent Retail: 12 Solutions for Hiring and Retaining Employees
Full show notes for this episode are coming soon! Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper Follow Kathy on Instagram…
- Savvy Shopkeeper Retail Podcast
143. 2022 Savvy Shopkeeper Retreat Recap
Full show notes for this episode are coming soon! Learn more about Kathy Cruz and Savvy Shopkeeper at Savvy Shopkeeper Follow Kathy on Instagram…
- Savvy Shopkeeper Retail Podcast
142. Ten Characteristics of the Retail CEO
Earlier this year, I launched the Savvy Shopkeeper Quiz. After taking the quiz, you'll know what stage of your shopkeeping journey you're in and get a few free…
- Savvy Shopkeeper Retail Podcast
BOSS UP EPISODE: How I'm going to celebrate 200k Downloads
Thank you for listening, subscribing, and telling me how helpful this podcast is to YOU and your business! I'm celebrating this milestone by doing something…
- Savvy Shopkeeper Retail Podcast
141. Poor Planning Polly (An Excerpt From The 2022 Savvy Shopkeeper Retreat!)
The 2022 Savvy Shopkeeper Retreat is over, and I have SO much to share with you! I've only been home a few days, and I'm still processing all of the magical…
- Savvy Shopkeeper Retail Podcast
140. A Plan(ner) is a Commitment to YOU
Finding a planner that meets the needs of independent retailers has been a struggle for far too long. I've heard countless shopkeepers tell me that they've…
- Savvy Shopkeeper Retail Podcast
139. Five Things Independent Retailers Aren't Taught About Planning
When your store is brand new (or still just a dream!), it's challenging to think about the future because you're focused on the now. During my Aspiring…
- Savvy Shopkeeper Retail Podcast
138. Six Reasons I Switched From Paper to Digital Notes
I can't tell you how many times I've said just grab a "good old pen and paper" on the podcast. Not only am I a fan of getting things out of my head, but I'm…
- Savvy Shopkeeper Retail Podcast
137. Find the Joy With Julie Wurr of Heart 'N Home
Julie had always loved to craft as a hobby. After the loss of her newborn son, Julie needed something to do with her hands—and from there, her business…
- Savvy Shopkeeper Retail Podcast
136. A Rising Tide Lifts All Boats with Brittany Taylor of Redoux Home Market
As a people person with a passion for numbers, Brittany had always dreamed of owning her own business. With five years of experience as a certified public…
- Savvy Shopkeeper Retail Podcast
135. I'm Answering The Question, "Kathy, How Do You Do It All?!"
One of the things that shopkeepers struggle with the most is time management. It seems like there's a never-ending list of tasks and just not enough time in…
- Savvy Shopkeeper Retail Podcast
134. No One Can Be You, But You with Jessica Thompson of Bee Joyful Shop
Shopkeeper Stories are back! We're kicking off this round with Jessica Thompson, owner of Bee Joyful Shop in Kalamazoo, Michigan. Jessica started her journey…
- Savvy Shopkeeper Retail Podcast
BONUS EPISODE: The Power of Connecting IRL
In this bonus episode, I'm sharing a recent experience I had where I attended a good friend's small business retreat and the "mental drama" that unfolded…
- Savvy Shopkeeper Retail Podcast
133. 9 Tips for Marketing Your eCommerce Store
Growing the online part of your business takes time and effort. Just like our brick-and-mortar spaces, it's essential to dedicate some energy to this part of…
- Savvy Shopkeeper Retail Podcast
132. What I Learned From The 2022 Savvy Shopkeeper Survey
Each year, I survey the Savvy Shopkeeper community to learn more about you, your struggles, and how Savvy Shopkeeper can better help you on your shopkeeping…
- Savvy Shopkeeper Retail Podcast
131. Eight Email Marketing Roadblocks for Independent Retailers
One of the most underutilized yet affordable and EASY marketing tools for retailers is… …email marketing. Why is it so underutilized? There are lots of…
- Savvy Shopkeeper Retail Podcast
130. Is The Current Economy Affecting ALL Indie Retailers?
There are two schools of thought regarding the current economy and how it affects independent retail businesses. Group number one says, "Don't listen to all…
- Savvy Shopkeeper Retail Podcast
129. Ten Tasks Independent Retailers Can Automate
"Automation" can be intimidating, especially when you have to invest your time and effort into setting up new software or learning a new system. But automation…
- Savvy Shopkeeper Retail Podcast
128. Marketing Your Retail Business: Can We Flip The 80/20 Social Media Rule On Its Head?!
It's easy to get stuck in autopilot when we're marketing our indie retail businesses, especially when we've heard the same marketing "rules" over and over…
- Savvy Shopkeeper Retail Podcast
127. Cash Is Queen: A Free Cash Flow Masterclass For Indie Retailers
I'm hosting a FREE masterclass on Monday, June 27, 2022, at 2 PM EST to help you create a cash flow management system! Listen to today's episode to learn why…
- Savvy Shopkeeper Retail Podcast
126. Shopkeeper Guest Interview: 7 Tips for Working with Your Spouse (And Staying Married!)
I'm excited to bring you a new intermittent series called Shopkeeper Guest Interviews. Many talented store owners in our Master Shopkeepers and Shopkeeper's…
- Savvy Shopkeeper Retail Podcast
125. Coaching Moments: A Viral Tik Tok and Over 100 Inquiries
Today, I'm sharing a coaching moment with Sam, the owner of Heck Studios. Sam was our first hire at The Salvaged Boutique six years ago and has done tons of…
- Savvy Shopkeeper Retail Podcast
124. My 8 Favorite Business Books
While many of us turn to the internet when we have a specific business-related question, books are a way to go deeper on the more abstract ideas we grapple…