Shows / Outbound Squad
Outbound Squad
This sales podcast is for B2B reps and sales teams who want to turn complete strangers into paying customers. Join me (you can call me JBay) as I interview sales experts, leaders, and top-performing reps to learn the stories, secrets, and skills of the world’s most successful sales professionals.
Episodes
Outbound SquadCold Calling: Use this intro to book 3x more meetings
In this episode, Jason shares some cold calling tips and examples that will help you outperform average reps by 3x. Check out more free content and get…
Outbound SquadSteal this cold calling framework to book 2-3x more meetings
Jason joined The Chris Bussing Podcast [ Sell More | Live More ]. In this episode, they talked about AI in outbound sales, the "Reason to Meet" strategy, key…
Outbound Squad[Playbook] State of Cold Calling (from analyzing 1B cold calls)
This episode is the audio from our recent webinar on cold calling. Colin Specter from Orum and Calvin Flax from ZoomInfo joined us to share what top reps do to…
Outbound Squad"AI doesn't have a point of view" (a warning)
In this episode, Jason warns about the dangers of over-relying on AI and shares tips for leveraging it effectively in sales. Check out more free content and…
Outbound Squad10 ways the best teams are booking meetings right now
Jason was one of the speakers on Sell Better's webinar on cold outreach. In this episode, they shared simple-to-execute tactics the best teams use to land…
Outbound Squad[Playbook] No, cold calling isn't dead (how to land a sh*t ton of meetings in 2025)
This episode is the audio from our webinar on cold calling. Nick Cegelski from 30 Minutes to President's Club and Waseem Kaati from Shopify joined us to…
Outbound SquadWhy your outbound messaging doesn't land
In this episode, Jason shares the levels of relevance in sales messaging and where you can use this to outbound and sell better. Check out the show notes…
Outbound Squad[Playbook] Cold Email: Analyzing 85M+ cold emails to find what’s working in 2025
This episode is the audio from our recent webinar on cold email. Armand Farrokh from 30 Minutes to President’s Club and Jonathan Mack from ZoomInfo joined us…
Outbound SquadUsing voicemails to increase cold email reply rates by 3x
In this episode, Jason shares why voicemails and AI screeners are the future of cold calling and how using relevance and social proof in your voicemails can 3x…
Outbound SquadHow to Build a Winning Sales Playbook with Kristie Jones
In this episode, Kristie Jones shared insights on creating effective sales playbooks and leveraging AI to personalize and enhance the sales process. Check out…
Outbound Squad[Playbook] Outbound With AI: How to pack your pipeline full of qualified meetings and opportunities
This episode is the audio from our recent webinar on outbound with AI. Andy Mewborn from Distribute joined us to share how some of the most elite sales teams…
Outbound SquadAI Masterclass: THE guide on how to leverage AI for outbound with Elric Legloire
In this episode, Elric Legloire discusses the six pillars of how salespeople leverage AI and the evolution of AI in outbound sales. Check out more free content…
Outbound SquadCold Calling: Use this intro to book 3x more meetings
In this episode, Jason shares some cold calling tips and examples that will help you outperform average reps by 3x. Check out more free content and get…
Outbound SquadThe Offer: Why no one responds to your cold outreach
In this episode, Jason shares three types of offers you can use to help you land more meetings from your cold outreach. Check out more free content and get…
Outbound Squad[Playbook] Multi-threading: Get to power, win bigger deals, and expand customer accounts
This episode is the audio from our recent webinar on multi-threading. Heath Barnett of Mixmax, Amber Smith, and Karen Hor of ZoomInfo joined us to share how…
Outbound SquadState of GTM with Heath Barnett, VP of Revenue at Mixmax
In this episode, Heath Barnett shares the evolution of the buyer's journey, how to optimize sales processes with AI and technology, and the future of sales and…
Outbound SquadFrom $1M to $100M: How to crush quota with Andrew Barbuto
In this episode, Andrew Barbuto shares his success story of growing a book of business from $1 million to $100 million in six years through hard work and…
Outbound Squad[Live Training] Objection Handling Masterclass
This episode is the audio from our webinar on objection handling. We were joined by Will Aitken, Founder of WillAitken.com, Jack Wauson, GTM Team Lead at…
Outbound Squad[Live Training] Cold Email: How to land a ton of meetings (without wasting hours personalizing)
This episode is the audio from our webinar on cold email. We were joined by Jack Wauson of Mixmax and Florin Tatulea and walked through how to personalize your…
Outbound SquadFounder & CEO of Orum, Jason Dorfman
In this episode, Jason Dorfman shares a solid cold calling framework, proven tactics for leveling up your cold calls, and effective strategies for managing…
Outbound SquadHow to measure, optimize, and scale sales training programs with Ross Nibur
In this episode, Ross Nibur shares how to measure, optimize, and scale sales training programs by identifying the right metrics, driving behavior change, and…
Outbound Squad[Playbook] Cold Email: Steal this AI framework for double-digit reply rates
This episode is the audio from our recent webinar on cold email. Jack Wauson of Mixmax, Meghan Morrison, and Cir Crawford of ZoomInfo joined us to share the…
Outbound SquadHow to coach your reps + world-class discovery with Keith Weightman
In this episode, Keith Weightman talks about how to create a coaching culture where both reps and leaders receive the feedback they need to grow. They also…
Outbound SquadProviding value is mostly B.S. (do this instead) with Leslie Venetz
In this episode, Leslie Venetz talks about building and scaling a modern outbound strategy that actually earns trust and drives revenue. She shares insights on…
Outbound Squad[Playbook] How to build and scale a world-class outbound program
This episode is the audio from our recent webinar on building and scaling an outbound program. Kyle Norton from Owner.com and Diana Gates from Shopify joined…
Outbound SquadSteal this cold calling framework to book 2-3x more meetings
Jason Bay was a guest on The Chris Bussing Podcast [ Sell More | Live More ]. In this episode, they talked about AI in outbound sales, the "Reason to Meet"…
Outbound SquadExpert Techniques for Selling to the C-Suite
Jason Bay was one of the speakers on Sell Better's recent webinar on selling to the C-suite. In this episode, they shared everything from how to multi-thread…
Outbound Squad10 ways the best teams are booking meetings right now
Jason was one of the speakers on Sell Better's recent webinar on cold outreach. In this episode, they shared simple-to-execute tactics the best teams use to…
Outbound Squad7 hard truths about outbound in 2025
In this episode, Jason shares the seven hard truths about outbound in 2025 and how to adapt to stay ahead. Check out the show notes, more free content, and get…
Outbound Squad[Playbook] No, cold calling isn't dead (how to land a sh*t ton of meetings in 2025)
This episode is the audio from our recent webinar on cold calling. Nick Cegelski and Waseem Kaati from Shopify joined us to share how to increase cold calling…
Outbound SquadWhy your outbound messaging doesn't land
In this episode, Jason shares the levels of relevance in sales messaging and where you can use this to outbound and sell better. Check out the show notes, more…
Outbound SquadStay close to the problem
In this episode, Jason shares how the best SDRs stay close to the problem to level up their outbound results. Check out the show notes, more free content, and…
Outbound Squad[Playbook] Cold Email: A repeatable framework for double-digit reply rates (backed by science)
This episode is the audio from our recent webinar on cold email. Danielle Holmes and Kevin Papili of ZoomInfo joined me to share a repeatable cold email…
Outbound SquadHow to instantly upgrade your cold calls
In this episode, Jason shares how to nail the first 60 seconds of a cold call to land the meeting. Check out the show notes, more free content, and get…
Outbound SquadStop complaining about your reps (and do this instead)
In this episode, Jason shares why reps don't use the stuff sales enablement and sales managers create for them plus some ideas on how to fix it. Check out the…
Outbound SquadWorld-class SDR leaders DO NOT accept this
In this episode, Jason shares a few reasons for high attrition rates in SDR orgs and how to fix them. Check out the show notes, more free content, and get…
Outbound SquadExecs don't take meetings from cold emails unless...
In this episode, Jason shares the challenges and tactics for effectively securing meetings with enterprise executives through cold emails and calls. Check out…
Outbound Squad[PipeGen Live] Outbound in 2025: What’s new, what’s dead, and what will never go out of style
This episode is the audio from our recent webinar on outbound in 2025. Kayla Prunier of ZoomInfo and Scott Leese of Scott Leese Consulting joined me to share…
Outbound SquadThe worst AEs use customer stories that sound like this..
In this episode, Jason shares how to leverage customer stories to build credibility and engage buyers effectively during cold calls. Check out the show notes…
Outbound SquadWorld-class SDRs are NOT career SDRs
In this episode, Jason shares strategies to retain your best SDRs by creating a clear progression path and keeping them engaged. From implementing a “belt…
Outbound SquadAccount Plans: Stop wasting your time, use RTMs instead
In this episode, we’re talking about why traditional account plans might be slowing you down and how to replace them with a streamlined approach: Reasons to…
Outbound Squad[PipeGen Live] How to land meetings with busy executives (and common mistakes to avoid)
This episode is the audio from our recent webinar on landing meetings with busy executives. We were joined by Steven Bryerton, SVP of Sales at ZoomInfo, Laura…
Outbound SquadEnterprise meetings REQUIRE enterprise effort
To successfully land meetings with enterprise executives, especially in larger deals, your outreach must match the scale of the opportunity. Simple…
Outbound SquadOutbound isn't working? Try these 5 tips.
In this episode, Jason shares five powerful tips to instantly elevate your outbound messaging. Learn how to impress executives, secure more meetings, feel…
Outbound SquadMulti-threading: A 3-part framework to get introduced to more execs in your deals
In this episode, Jason shares a 3-part framework you can use to get introduced to more execs in your deals. Check out the show notes, more free content, and…
Outbound Squad[PipeGen Live] 2024 State of Sales Development
In this episode, we’re sharing the audio from our recent webinar on the current state of sales development. Colin Specter, SVP of Revenue at Orum, joined us to…
Outbound SquadThe inner game of sales with Alex Kremer
In this episode, we go in a bit of a different direction and dive into motivations beyond surface-level desires like financial success or material possessions…
Outbound Squad[PipeGen Live] ZoomInfo's Top Cold Callers: Steal this proven framework
This episode is the audio from our recent webinar on cold calling. We were joined by Megan Huston and Abdulla Casino of ZoomInfo who shared ZoomInfo’s winning…
Outbound SquadGet ghosted in a deal? Try this.
In this episode, Jason shares two different styles of approaches that you can use to reengage or reawaken a dead or stalled deal. Check out the show notes…
Outbound Squad[PipeGen Live] How to land a sh*t ton of meetings in H2
This episode is the audio from our recent webinar on outbound and how to land a ton of meetings in H2. Bryan Tunick and Jack Reilly of ZoomInfo joined Jason to…
Outbound SquadSelling to the C-Suite with Mark Hunter
In this episode, Jason talks with Mark Hunter, author of A Mind for Sales, High-Profit Prospecting, and High-Profit Selling. They discuss strategies for…
Outbound SquadA voicemail script you can start using ASAP to 2-3x reply rates
In this episode, Jason shares a voicemail script you can start using ASAP to double your cold email reply rate and increase future cold call pick-up rates by…
Outbound Squad[PipeGen Live] Bad Messaging: The unsexy reason why outbound doesn't work for you
This episode is the audio from our recent webinar on messaging. Jason shares why poor messaging is likely why outbound isn’t working for you and how to build…
Outbound Squad[The 1:1] Armand Farrokh on moving up-market into enterprise
This episode is the audio of the 1:1 interview with Armand Farrokh from our recent webinar on moving up market. Armand is a founder of 30 Minutes to…
Outbound Squad[PipeGen Live] Moving Up-Market: Steal this playbook for landing large enterprise accounts
This episode is the audio from our recent webinar on moving up market. Jason was joined by Rona Cohen and Tory Speer of ZoomInfo, Colin Specter, and Armand…
Outbound Squad[The 1:1] How to eat your competitor's lunch with Anthony Iannarino
This episode is the audio of the 1:1 interview with Anthony Iannarino from our recent webinar on displacing competitors. Anthony is the author of Eat Their…
Outbound Squad[PipeGen Live] Displacing Competitors: How to eat your competitor's lunch
This episode is the audio from our recent webinar on displacing competitors. We were joined by Anthony Iannarino, Ralph Barsi, and Ryan Oosterveld of ZoomInfo…
Outbound SquadCold Calling Sucks and That’s Why It Works
In this episode, Armand Farrokh and Nick Cegelski, Founders of 30 Minutes to President’s Club, share insights from their new book, "Cold Calling Sucks. And…
Outbound Squad[The 1:1] Helping 283 startups build their outbound motion with Kyle Vamvouris
This episode is an audio excerpt of the 1:1 interview with Kyle Vamvouris from our recent PipeGen live series. We dive into key lessons from helping 283…
Outbound Squad[PipeGen Live] The Outbound Pivot: How to reduce reliance on inbound and build a world-class outbound motion
This episode is the audio from our recent webinar on building a world-class outbound motion. We were joined by Kyle Vamvouris, Daniel Cole, and Jack Reilly and…