Shows / Retail Refined
Retail Refined
Retail Refined, hosted by consumer strategist Melissa Gonzalez, explores the forces reshaping consumer behavior, brand experience and commerce — and what those shifts mean for the leaders building what comes next. Drawing on more than two decades of industry experience, Melissa brings a practitioner’s lens to conversations with the executives, founders and innovators shaping retail today, challenging assumptions and connecting the dots across strategy, technology, experience and growth.
Episodes
Retail RefinedThe Modernization of Clienteling: Retail Refined
With the evolution of the store, it has now become table stakes to invest in a modernized POS system- one that can be in service of contactless payments…
Retail RefinedCreating a Future in which the World is a Store: Retail Refined
In this episode, Melissa speaks with founder Spencer Hewett on how the possibilities of RFID are involving with RADAR’s speed and accuracy around item-level…
Retail RefinedThe Evolution of Reserved Shopping
Originally launched to support their brand-owned locations, 3Den is now expanding their offerings to become an operator of spaces. With a simple check-in…
- Retail Refined
Driving Organic Innovation
The belief that necessity drives innovation has never been more prevalent than it is today. As the world is catapulted into new norms and expectations, we are…
- Retail Refined
Capturing Mindshare via Digital Signage
As the physical world becomes more digitally integrated, strategies around signage will become more comprehensive and sophisticated. Brands and retailers will…
- Retail Refined
The Evolution of Sampling
In a post-COVID world, sampling will be a new experience. The evolution will be solved by the digitization of vending led by a curated consumer journey. In…
- Retail Refined
Why Your Brand Should Live Stream
With ShopShops, viewers can watch hosts, from experienced salespeople to fashion or beauty influencers, via a QVC-style live stream as they display clothes and…
- Retail Refined
The Future of Data Driven Store Design
In this podcast, Melissa Gonzalez discusses the evolution of store design through data collection and statistical analytics with George Shaw, founder of Pathr…
- Retail Refined
How Retailers Will Readdress In-Store Engagement
In this episode, Melissa is joined by Trevor Sumner, CEO and founder of Perch, a leader in interactive product engagement marketing retail displays. From…
- Retail Refined
The Future of Eradicating Fit Risk
In this episode, we speak with Haniff Brown, Founder of Fit:Match to discuss how AI is helping consumers get exactly what they want. Much like netflix powers a…
- Retail Refined
A New Look at the Checkout Experience
In this episode we discuss how FutureProof is helping propel the industry forward when it comes to the acceleration of contactless and mobile payments in…
- Retail Refined
A New Look at the Last Mile
With new norms emerging such as a new equilibrium in supply and demand and emerging family priorities, we are seeing an increased adoption of technologies that…
- Retail Refined
Rewriting the Playbook for Predicting Consumer Demand
First Insight approaches retail with a forward looking view to consumers via predictive analytics. Through their extensive longitudinal data they are…
- Retail Refined
The Shopping Experience and Future of Payment Integration
The future of payments will be more fluid than ever in tomorrow’s “new norm.” Customers are engaging with brands across channels with fewer pauses and will…
- Retail Refined
Introducing A New Retail Podcast
Designed for retail leaders and retail lovers alike, the Retail Refined podcast is designed to explore the in-store technology of the future, challenge the…