Shows / Brands, Beats & Bytes

Brands, Beats & Bytes
Interesting people, insightful points of view and incredible stories on what’s popping and not popping in marketing, tech, and culture you can use to win immediately. Brands, Beats and Bytes boldly stands at the intersection of brand, tech and culture. DC and Larry are fascinated with stories and people behind some of the best marketing in the business. No matter how dope your product, if your marketing sucks your company may suck too. #dontsuck
Episodes
Brands, Beats & BytesBlack History Month 2022 Remix w/Ryan Johnson (Album 3 Track 4), Founder @ Cxmmunity & HBCU Esports League
Black History Month Remix - Since we last met with Ryan he has continued to become a primary innovator and leader in the Esports space, with recent…
Brands, Beats & BytesAlbum 4 Track 2 – Kevin Knight, Owner, K Group LTD
Album 4 Track 2 – Kevin Knight, Owner, K Group LTD Hey Brand Nerds! For Black History Month, we have committed to bringing you Black innovators and leaders in…
Brands, Beats & BytesAlbum 4 Track 1 – Phil Colon, Chief Impact Officer, Project 2050
Album 4 Track 1 – Phil Colon, Chief Impact Officer, Project 2050 Hey Brand Nerds! We are back for our fourth season/album of Brands, Beats, & Bytes. We are…
Brands, Beats & BytesAlbum 3 Track 18 – Shannon Watkins, Chief Brand and Marketing Officer at Aflac, Co-Founder at The A Pledge
Album 3 Track 18 – Shannon Watkins, Chief Brand and Marketing Officer at Aflac, Co-Founder at The A Pledge Hey Brand Nerds! We have an amazing guest in the…
Brands, Beats & BytesA Gratitude Remix - Steve Hallowell, Irma Shrivastava, & Caralene Robinson
A Gratitude Remix - Steve Hallowell, Irma Shrivastava, & Caralene Robinson Steve Hallowell, Chief Marketing Officer at Herschend Enterprises Tom Peters…
Brands, Beats & BytesAlbum 3 Track 17 – Caralene Robinson, Chief Growth Officer at Global Citizen + Director x Creator at 220th Street
Album 3 Track 17 – Caralene Robinson, Chief Growth Officer at Global Citizen + Director x Creator at 220th Street This is an episode of true gratitude and…
Brands, Beats & BytesAlbum 3 Track 16 – Steve Hallowell, Chief Marketing Officer at Herschend Enterprises, previously Director of Marketing at Darien Lake Resorts and Director of Consumer Experience Marketing at Kodak
Album 3 Track 16 – Steve Hallowell, Chief Marketing Officer at Herschend Enterprises, previously Director of Marketing at Darien Lake Resorts and Director of…
Brands, Beats & BytesAlbum 3 Track 15 – Irma Shrivastava, CMO, Strategic Marketing and Business Executive
Album 3 Track 15 – Irma Shrivastava, CMO, Strategic Marketing and Business Executive, previously SVP, Marketing and Alliances with American Cancer Society and…
Brands, Beats & BytesAlbum 3 Track 14 – Matt Wilburn, President & Co-Founder at Tafi
Album 3 Track 14 – Matt Wilburn, President and Co-Founder of Tafi and Daz 3D, previously Chief Marketing Officer of Cricut and Senior Category Director of…
Brands, Beats & BytesAlbum 3 Track 13 – Oren Katzeff, Founder & Principal, Lahav Consulting
Album 3 Track 13 – Oren Katzeff, Founder & Principal, Lahav Consulting, has an extensive background working with companies such as Tastemade and Condé Nast, to…
Brands, Beats & BytesPart 3 - A Biggest F-Up Remix - Lynn Ledwith, Ed Dandridge, Vasu Jakkal, Julie Cary
Hey Brand Nerds, this is our biggest F-up remix, lots to learn and enjoy from our four previous guests. 1) Lynn Ledwith (Album 2 Track 26) - Vice President &…
Brands, Beats & BytesAlbum 3 Episode 12 - Sabrina Clarke Duffy, Founder and President of On Point Insight
Album 3 Track 12 – Sabrina Clarke Duffy, Currently Founder and President On Point Insight previously market research and insights exec with Millward Brown…
Brands, Beats & BytesPart 2 - A Biggest F-Up Remix - Seth Goldman, C. David Minifie, Siddharth Taparia, and Marci Grebstein.
Hey Brand Nerds, this is our biggest F-up remix, lots to learn and enjoy from our four previous guests. 1) Seth Goldman (Album 1 Track 15) - Chief Change Agent…
Brands, Beats & BytesA Biggest F-Up Remix - Carol Kruse, Jason Mayden, Lauren Weinberg, & Wayne Hickey
Hey Brand Nerds, this is our biggest F-up remix, lots to learn and enjoy from our four previous guests. 1) Carol Kruse (Album 1 Track 9) - Board Director of…
Brands, Beats & BytesAlbum 3 Track 11 – Rob Warren, currently Chief Wisdom Dispenser, previously senior marketing exec with Seagram and Diageo
Hey Brand Nerds! Back at you with a fantastic guest who happens to be LT’s first boss! Rob shares so much great wisdom packaged with a great sense of humor and…
Brands, Beats & BytesAlbum 3 Track 10 – Jonathan Trimble, CEO, And Rising
Album 3 Track 10 – Jonathan Trimble, CEO And Rising, previously great work with major agencies such as Fallon, DDB, and Omnicom for major clients such as the…
Brands, Beats & BytesAlbum 3 Track 9 – Melissa Proctor, CMO of the Atlanta Hawks and State Farm Arena
Album 3 Track 9 – Melissa Proctor, CMO of the Atlanta Hawks and State Farm Arena, author of “From Ball Girl to CMO” previously marketing exec for Turner…
Brands, Beats & BytesAlbum 3 Track 8 - Scott Doniger, VP of Value Marketing at Kyriba
Album 3 Track 8 – Scott Doniger, VP of Value Marketing at Kyriba, previously marketing exec at Sprinklr, Wirestone, BMW, and more. Hey Brand Nerds! We have a…
Brands, Beats & BytesAlbum 3 Track 7 - James Cuthbert, President at Rock The Bells
James Cuthbert, President of Rock The Bells (Founded in 2018 by LL Cool J, the company is the preeminent voice for classic and timeless Hip Hop), previously…
Brands, Beats & BytesWomen's History Month 2021 Remix – Carol Kruse (Album 1 Track 9), Former ESPN CMO, Multiple Board Member, Award Winner, BAWSE
Pause the action in your insanely busy lives and listen to true BAWSE Carol Kruse as she spits gold bar after gold bar of straight knowledge. Here’s a taste of…
Brands, Beats & BytesAlbum 3 Track 6 - Katie Kern, Agency Partner at Media Frenzy Global
Katie Kern, Agency Partner at Media Frenzy Global (PR agency specializing in digital and traditional PR, social media, marketing communications, and analyst…
Brands, Beats & BytesAlbum 3 Track 5 - Vince Thompson, Founder and CEO of MELT
Album 3 Track 5 – Vince Thompson, Founder and CEO of MELT, one of the nation's leading sports, culinary, and entertainment marketing agencies focused on brand…
Brands, Beats & BytesBlack History Month 2021 Remix 2 – Celebrating African American Marketing Leaders - Michael Moore (Album 1 Track 11) Former CEO International African American Museum (IAAM)
Black History Month 2021 Remix 2 – Celebrating African American Marketing Leaders - In honor of Black History Month, we are republishing interviews we have…
Brands, Beats & BytesAlbum 3 Track 4 - BLACK HISTORY MONTH 2021 Ryan Johnson, Founder and CEO of Cxmmunity
Album 3 Track 4 – BLACK HISTORY MONTH 2021 Ryan Johnson, Founder and CEO of Cxmmunity, an organization committed to delivering and supporting Esports and…
Brands, Beats & BytesBlack History Month 2021 Remix 1 – Celebrating African American Marketing Leaders - Steve Horn (Album 2 Track 28), CMO at College of Health Care Professions, Former CMO at Coca-Cola Enterprises.
Stephen Horn, CMO at College of Health Care Professions, previously CMO at Coca-Cola Enterprises, Worldspace Satellite Radio, Tom Joyner Online Education and…
Brands, Beats & BytesAlbum 3 Track 3 - Jimmy Smith, Partner and Chief Creative Officer at Amusement Park
Album 3 Track 3 – Jimmy Smith, Partner and Chief Creative Officer at Amusement Park previously creative force with major agencies such as Weiden and Kennedy…
Brands, Beats & BytesAlbum 3 Track 2 - Jeff Hilimire, Founder/CEO at Dragon Army
Album 3 Track 2 – Jeff Hilimire, Founder/CEO at Dragon Army, a purpose-driven digital engagement company dedicated to “Inspiring Happiness” through positive…
Brands, Beats & BytesAlbum 3 Track 1 - Lisa Solomon, Founder and CEO of Atheneum Collective, Former Senior Executive at NBCUniversal, Microsoft, AOL and more
Album 3 Track 1 – Lisa Solomon, current Founder and CEO of Atheneum Collective, previously senior exec for online and digital ad sales and brand partnerships…
Brands, Beats & BytesAlbum 2 Track 28 - Steve Horn, CMO at College of Health Care Professions, Former CMO at Coca-Cola Enterprises
Stephen Horn, CMO at College of Health Care Professions, previously CMO at Coca-Cola Enterprises, Worldspace Satellite Radio, Tom Joyner Online Education and…
Brands, Beats & BytesAlbum 2 Track 27 – Tony Ponturo, CEO of Ponturo Management Group
Album 2 Track 27 – Tony Ponturo, CEO of Ponturo Management Group, Director of Industry Relations at the NYU Tisch Sports Institute for Sports Management, Media…
Brands, Beats & BytesAlbum 2 Track 26 – Lynn Ledwith, Vice President & CMO of Ansys, Inc.
Album 2 Track 26 – Lynn Ledwith, CMO of Ansys, Inc. the most renowned and best simulation software company, previously EVP of Global Strategic Marketing at…
Brands, Beats & BytesAlbum 2 Track 25 – Bruce Lefkowitz, Founding Partner at Six Pack Media, formerly EVP of Ad Sales, Fox Network Group, SVP Discovery Ad Sales, VP of Ad Sales at Turner.
Hey Brand Nerds! We have a big dude in the building who has generated huge revenues all with a smile!!. What a fun ride with Lefko who shares many great…
Brands, Beats & BytesAlbum 2 Track 24 – Wayne Hickey, EVP of Global Tech Practice at Weber Shandwick, previously GM Head of Bay Area at Edelman. Wayne has worked with a litany of tech clients including Adobe, Gearbox Entertainment, HP, IBM, Juniper, Microsoft, PayPal, Riot Games and a lot more.
Hey Brand Nerds! We have our first PR/Comms centric guest in the BB&B virtual house today and with Wayne’s tech and entertainment background, no one better…
Brands, Beats & BytesAlbum 2 Track 23 – Julie Cary, Longtime CMO, most recently at Belks where she was Chief Customer Officer and twelve year run as CMO at LaQuinta Inns and Suites. Prior to LaQuinta, Julie worked in a variety of ever increasing marketing roles with Dean Foods, Gerber and Ralston-Purina.
Hey Brand Nerds! Back at it here with a guest so accomplished, Julie intimidated DC (he doesn’t intimidate easy) with her great results! Julie shared great…
Brands, Beats & BytesAlbum 2 Track 22 – Elizabeth (EHB) Brady, currently VP US Field Sales at Verizon Media, a rare four quadrant player on both buy and sales side in digital and TV with big players such as Snap, Viacom, Magnaglobal, Fox TV, Starcom, Tribune Company and CBS.
Hey Brand Nerds! We are heading into the summer strong hard with EHB sharing her full self from her unique vantage point. Lots of fun learning with EHB who has…
Brands, Beats & BytesAlbum 2 Track 21 – Dr. Sydney Seiger, CMO of Vistra Energy, previously VP of Consumer Insights, Advanced Analytics and Business Intelligence La Quinta Suites and Inns and Suites and Consumer Insights Analyst at Reliant Energy
Hey Brand Nerds! We have another very special guest in our virtual house today and yes our first Doctor! Sydney earned undergrad, Masters degrees and then a…
Brands, Beats & BytesAlbum 2 Track 20 – Patti Newcomer, VP of Marketing at Intuit, with great business conversation and more importantly a “keepin’ it real” discussion about race
Prior to Intuit, Patti previous roles were SVP/CMO of WorldPay, SVP- Marketing Director at Wachovia, VP Brand Marketing at Capital One and Section Lead at P&G…
Brands, Beats & BytesBiggest F-up Remix 1 - Album 2 Track 19. From time to time, we will Re Publish the best responses from our 5 questions. Listen to Scott Hargrove, CMO California Pizza Kitchen (Album 1 Track 2), Seth Greenberg (Album 1 Track 3), formerly at Alteryx, LifeLock, Intuit, & eHobbies & Louis Carr (Album 1, Track 17), President of Media Sales at BET Networks, Founder Blueprint Men’s Summit, Serves on multiple Boards.
3 of our previous guests share their biggest F-up's: 1) Scott Hargrove - EVP and CMO @ California Pizza Kitchen, formerly at Snap, World Surf League…
Brands, Beats & BytesAlbum 2 Track 18 – Russ Klein, CEO at American Marketing Association, previously CMO at Burger King, Arby’s, 7-11 where in each stop his team grew same store sales, head of marketing at 7-Up and also vast agency experience including leadership positions with Foote, Cone, Belding and Leo Burnett.
Hey Brand Nerds! We have a five-tool marketing genius in the BB&B virtual house today!! Lots to soak up from Russ throughout his wonderful career including…
Brands, Beats & BytesAlbum 2 Track 16 – Boost Mobile- RockCorps Special Edition with Stephen Greene, Chris Robinson and DC (yes as a guest)! Bringing the band back together…. Stephen and Chris are Co-Founders of RockCorps which is a pro-social marketing and entertainment company. Stephen has continued at RockCorps now serving as CEO. Chris is now one of the most highly sought after Directors in entertainment directing the feature film ATL, the award winning mini-series, WuTang: An American Saga, The New Edition Story, numerous music videos for artists such as Jay Z, Usher, Alicia Keys, Eminem and numerous commercials for brands such as Budweiser, Apple, Coca-Cola, Verizon and more. He is also set to direct Shooting Stars, a story about Lebron James’ formative years in Akron.
SPECIAL COVID-19 VIRUS EPISODE Brands, Beats & Bytes Community, first our hearts go out to all of those who are suffering from this crisis. Thoughts and…
Brands, Beats & BytesAlbum 2 Track 17 – Vasu Jakkal, current CMO and EVP of Marketing at FireEye, Inc. previously marketing and engineering at Brocade, LSI and Intel.
SPECIAL COVID-19 VIRUS EPISODE Brands, Beats & Bytes Community, first our hearts go out to all of those who are suffering from this crisis. Thoughts and…
Brands, Beats & BytesAlbum 2 Track 15 – Tim Spengler, Currently sits on the Board of music streaming company LIVEXLIVE, formerly President M1 US, Worldwide CEO of Magna Global, President Initiative, President of Content Marketing and Revenue, I Heart Media and overall Media Maven who has seen it all from both the agency side and the content/client side.
SPECIAL COVID-19 VIRUS EPISODE Brands, Beats & Bytes Community, First our hearts go out to all of those who are suffering from this crisis. Thoughts and…
Brands, Beats & BytesAlbum 2 Track 14 – Daryl ‘DB’ Butler, Head of Marketing for US Consumer Personal Systems @HP, beats, Brand Jordan, Nike, Boost Mobile, Sprint.
SPECIAL COVID-19 VIRUS EPISODE Brands, Beats & Bytes Community, First our hearts go out to all of those who are suffering from this crisis. Thoughts and…
Brands, Beats & BytesCMO Tenure Question Remix 1 - Album 2 Track 13. We will Re Publish the best responses from our 5 questions. Listen to Marvin Davis (Album 1 Track 5) discuss why the CMO Tenure is so short.
Off the rip, gotta admit Marvin Davis, or MD2020 as we call him, is our boy. Jeff Shirley (our show producer), and I attended Clark Atlanta University B-School…
Brands, Beats & BytesAlbum 2 Track 12 – Mali Hunter, COO/Partner of Tree Sound Studios and Retnuh Productions, additionally a Grammy nominated artist, singer, yoga enthusiast and celebrity organic chef.
PLEASE NOTE- THIS TRACK RECORDED PRIOR TO CORONA VIRUS OUTBREAK IN FRONT OF LIVE STUDIO AUDIENCE AT GEORGIA TECH SCHELLER SCHOOL OF BUSINESS MARTECH…
Brands, Beats & BytesAlbum 2 Track 12 Clean Version – Mali Hunter, COO/Partner of Tree Sound Studios and Retnuh Productions, additionally a Grammy nominated artist, singer, yoga enthusiast and celebrity organic chef.
PLEASE NOTE- THIS TRACK RECORDED PRIOR TO CORONA VIRUS OUTBREAK IN FRONT OF LIVE STUDIO AUDIENCE AT GEORGIA TECH SCHELLER SCHOOL OF BUSINESS MARTECH…
Brands, Beats & BytesAlbum 2 Track 11 – Gabe Cohen, CMO at Monigle, previously worked in marketing at Interbrand, Concentric and Dell. He earned an MBA from Indiana University Kelley School of Business and undergrad from University of York in the UK.
PLEASE NOTE- THIS TRACK RECORDED PRIOR TO CORONA VIRUS OUTBREAK. Hey Brand Nerds! We have a fun show today with Gabe who is as he describes a…
Brands, Beats & BytesAlbum 2 Track 10 – Ellen Stone, EVP Marketing of NBC Lifestyle Brands, previously EVP of Marketing at Bravo Network, Director of Consumer Marketing at Lifetime and account person for notable Madison Ave. agencies Bozell and J. Walter Thompson. Graduate of Lehigh University.
PLEASE NOTE- THIS TRACK RECORDED PRIOR TO CORONA VIRUS OUTBREAK. Hey Brand Nerds! We have an entertainment marketing legend in our house today!! What a fun…
Brands, Beats & BytesAlbum 2 Track 9 – Ken Muench, CMO at Yum Brands, previously Founder of brand consultancy, Collider and prior to that creative and account person at multiple ad agencies including FCB.
Hey Brand Nerds! We have a surfer dude who doubles as a marketing maven!!. What a fun ride with Ken who shares many fun stories throughout his career from…
Brands, Beats & BytesAlbum 2 Track 8 – Vasu Jakkal, current CMO and EVP of Marketing at FireEye, Inc. previously marketing and engineering at Brocade, LSI and Intel.
Album 2 Track 8 – Vasu Jakkal, current CMO and EVP of Marketing at FireEye, Inc. previously marketing and engineering at Brocade, LSI and Intel. Hey Brand…
Brands, Beats & BytesBlack History Month 2020 Remix 7 – Celebrating African American Marketing Leaders - In honor of Black History Month, we will Re Publish the interviews we have done with African American Marketing Leaders over the last year. We are ending the Month with Chief Encouragement Officer James Brown (Album 2, Track 1), Founder of start-up EncourageX, Former Marketing Executive @ Shell & HP. Kraft Foods Alumnus. Who have you encouraged lately?
Brand Nerds! We have a wonderful episode to help you shift your personal paradigm for a fantastic rest of the year with James Brown. While not related to the…
Brands, Beats & BytesNEW EPISODE! Black History Month 2020 – Celebrating African American Marketing Leaders - In honor of Black History Month, we are publishing interviews we have done with African American Marketing Leaders. Enjoy this NEW EPISODE!. Album 2 Track 7 – Ed Dandridge, current Global Chief Marketing and Communications Officer at AIG previous CMO/CCO at Marsh & McLennan and CCO at Nielsen.
Hey Brand Nerds! We have a Chief in the house today! Global outlook having grown up throughout the world as the son of a diplomat. An Ivy League trained…
Brands, Beats & BytesBlack History Month 2020 Remix 6 – Celebrating African American Marketing Leaders - In honor of Black History Month, we will Re Publish the interviews we have done with African American Marketing Leaders over the last year. Enjoy Louis Carr (Album 1 Track 17), President of Media Sales at BET Networks, Founder Blueprint Men’s Summit, Serves on multiple Boards, Bad MoFo – Don’t Talk About It. Be About It!
Well, well, well Brand Nerds, we’ve got a hot one in the chamber! Brands, Beats & Bytes is blessed with the historical and inspirational wisdom of my boy and…
Brands, Beats & BytesBlack History Month 2020 Remix 5 – Celebrating African American Marketing Leaders - In honor of Black History Month, we will Re Publish the interviews we have done with African American Marketing Leaders over the last year - Enjoy Michael Moore (Album 1 Track 11) Former CEO International African American Museum (IAAM), former CEO Glory Foods, former CMO Infopop, former VP- Marketing No Fear, former Brand Manager Coca-Cola, father, husband, and hellava athlete – Culture: When legacy calls, will you answer?
#Robertsmalls
Brands, Beats & BytesBlack History Month 2020 Remix 4 – Celebrating African American Marketing Leaders - In honor of Black History Month, we will Re Publish the interviews we have done with African American Marketing Leaders over the last year. Enjoy Jason Mayden (Album 1 Track 10) – CEO Super Heroic, former Brand Jordan Sr. Global Design Director, father, husband, entrepreneur, student of the game – Genius… applied!
#marketing #branding #advertising #digitalmarketing #media #socialmedia #brandsbeatsbytes #superheroic #brandjordan #nike #fathersday
Brands, Beats & BytesBlack History Month 2020 Remix 3 – Celebrating African American Marketing Leaders - In honor of Black History Month, we will Re Publish the interviews we have done with African American Marketing Leaders over the last year. Enjoy Goldie Taylor (Album 1 Track 8) – CMO Morehouse School Of Medicine, Media, Tech and Marketing Maven - Authentic marketing is an obligation!
Brands, Beats & Bytes is honored to welcome its first lady in the building (yep, we know some of y’all have been thinking what’s up with all the dudes). No…
Brands, Beats & BytesBlack History Month 2020 Remix 2 – Celebrating African American Marketing Leaders - In honor of Black History Month, we will Re Publish the interviews we have done with African American Marketing Leaders over the last year. Enjoy Marvin Davis (Album 1 Track 5 ) - CMO - Are you a F’d up client?
Off the rip, gotta admit Marvin Davis, or MD2020 as we call him, is our boy. Jeff Shirley (our show producer), and I attended Clark Atlanta University B-School…
Brands, Beats & BytesAlbum 2 Track 6 – Muriel Lotto, Global Head of Brand and Marketing at Western Union, previously marketer and innovator at Unilever, Nestle and more.
Hey Brand Nerds! Here we have someone who is a global citizen and true global marketing leader. Name mispronunciations notwithstanding, what a fun ride with…
Brands, Beats & BytesBlack History Month 2020 Remix 1 – Celebrating African American Marketing Leaders - In honor of Black History Month, we will Re Publish the interviews we have done with African American Marketing Leaders over the last year. To Kickoff the month, enjoy Daryl ‘DB’ Butler (Album 1, Track 4), Head of Marketing for US Consumer Personal Systems @HP, beats, Brand Jordan, Nike, Boost Mobile, Sprint.
Is your brand tone deaf and you don’t even realize it (Prada and Gucci are you listening)? Is your brand accountable to the CONSUMER? These are just a taste of…
Brands, Beats & BytesAlbum 2 Track 5 – Siddharth Taparia, SVP Head of Transformation and Partner Marketing at SAP for 12 years having worked his way up within the organization from Director of Business Objects.
Marketing Manifesto (Work In Progress) Starts with the golden rule. In marketing speak, treat your target audience the way you want to be treated. Ask yourself…