Shows / MATCH B2B INSIGHTS

MATCH B2B INSIGHTS
“The Pain Advantage” cuts through the noise of the B2B world and exposes what truly drives decision-making in global enterprises: business pain, personal risk, and the kind of messaging that actually moves revenue. Each episode dives into industry research, real-world GTM wins (and failures), and inside stories from technology companies that learned how to speak the only language customers genuinely respond to — money, risk, efficiency, and professional credibility. The focus is sharp: why…
Episodes
MATCH B2B INSIGHTSTaming CAC: Real Strategies for Reducing Customer Acquisition Cost Across Borders
This episode unpacks what truly determines Customer Acquisition Cost (CAC), how it’s calculated, why it fluctuates across industries and regions, and how smart…
MATCH B2B INSIGHTSHow B2B Buying Decisions Really Happen Now
In this episode, we break down why B2B buyers show up armed with research and alignment, leaving traditional sales teams flat-footed. Benny Fluman and Brian…
MATCH B2B INSIGHTSWinning Global Deals: Structuring B2B Sales Proposals that Build Trust and Close Faster
What makes a sales proposal stand out in global markets? In this episode, we break down the essential structure, pitfalls, and secrets behind high-converting…
MATCH B2B INSIGHTSThe Silent Buyer: How B2B Decisions Happen Before Sales
Israeli executives face global buyers who are in control, experienced, and demanding business results—not more features. In this episode, Brian and Benny break…
MATCH B2B INSIGHTSTrust as an Operating System for Global Israeli SMBs
This episode dives into how Israeli SMBs can turn trust into a strategic engine for global growth. Brenda and Benny break down actionable frameworks backed by…
MATCH B2B INSIGHTSAfter the Digital Earthquake: Small B2B Thrives in 2025
Performance marketing collapse in 2025 shook the B2B world, forcing small companies to pivot fast. Brenda and Benny break down what really changed, the…
MATCH B2B INSIGHTSHow to Make Your Webinar Audience Say This Will Work for Me
What makes a webinar truly connect and convert? In this episode, Benny Fluman and Isaiah unravel the subtle but critical shift from dazzling content to an…