Shows / The G Code

The G Code
I opened my salon in 2013 in Louisville, Ky. In 2016, I started PIP University. In 2017, I fully retired BTC, and in our 4th year (2018), we cracked $1MIL. No sales from my chair. In 2019, I moved 14 hours away from my salon to Houston, TX, and led remotely for 6 years, only stepping foot in my salon 1x a year. In 2025, 3 weeks before I pushed out my 2nd baby, I sold the salon to the CEO so I could go all in on PIP University. Now, I run PIP University's 12-month Rich Life CEO program, teaching…
Episodes
The G CodeStop Selling, Start Testing: Finding Your Content Strategy
I spent $365,000 on ads last year, and now I'm walking away from them to figure out organic marketing from scratch. In this episode, I get real with Amanda…
The G CodeHow to Have Hard Conversations With Your Team
I used to sugarcoat everything to avoid hurting someone's feelings, and I'm still relearning how to say what I mean. I'm Sam, and I'm filling in for Heather on…
The G CodeHow to Use Trial Reels to Grow on Instagram
For years I told myself I just wasn’t good at marketing, so I stopped trying, and then wondered why nothing changed. Amanda, Sam, and I are in the middle of…
The G CodeDon't Know Your Purpose? What to Do While You Figure It Out
"I don't know what I'm good at anymore" is something I said out loud this week, and chances are you've thought it too. In this episode, we get honest about…
The G CodeWhy Working Less Makes You More Productive
Working without rest isn’t the flex you think it is. It's actually hijacking your brain's ability to make smart decisions. In this episode of The G-Code…
The G CodeWhy Your Salon Isn't Growing: It's Not Your Team, It's Your Focus
The thing quietly draining your salon business probably isn't what you think it is, and you've likely been too busy to notice. In this episode of The G Code…
The G CodeSalon Owner Burnout: What It Actually Is and How to Get Out of the Cycle
The most dangerous place a business owner can live is the gap between how successful things look from the outside and how they actually feel on the inside. In…
The G CodeWhy Your Stylists Are Really Quitting (It's Not the Commission Split)
Most salon owners think their team is leaving because of pay. They're wrong. In this episode, PIP University breaks down the real reason commission and booth…
The G CodeHow Salon Owners Are Actually Using AI
Feeling like you're falling behind because you're not using AI enough? Heather sits down with the PIP University team, Sam, Professor Amanda, and Professor Mal…
The G CodeThe Wealth Ascension System: How Salon Owners Turn Profit Into Personal Wealth
What would you do if you built a million-dollar business and still only had eight cents in your bank account? In this episode of the G-Code, Heather sits down…
The G CodeThe Top 10% Mindset: Culture, Delegation & Profit with Whitney of Maven Hair Co.
What does it actually take to hit $1 million in your second year and $2 million in your third… while opening a second location and building a team that doesn't…
The G CodeThe Staff Walkout That Changed Everything | Katelyn Buxton of Salon Rooted
What does it take to rebuild a salon from a complete staff walkout, a financial crisis, and a fresh start — and come out averaging $15K more per month just one…
The G Code2 Qualities of a Great Salon Owner with Jessica Gillespie
What separates good salon owners from truly exceptional ones? In this episode, I sit down with Jessica Gillespie, owner of Art of Impact Salon and professor at…
The G CodeHer Salon Hit $1M+ While On Maternity Leave
What happens when you fire your top producer making $15-20K/month while chasing a million-dollar goal? In this raw and inspiring conversation, Em Buckley…
The G CodeCan your salon run without you?
Ashley Thomas turned a single-chair salon in a 3,000-person Pennsylvania town into a multi-seven-figure empire with a $600,000 cash build-out—and she's…
The G CodeEvery Salon Owner Needs This
What if the secret to building a thriving business isn't just vision, but having someone who can turn that vision into reality? In this episode, I sit down…
The G CodeThis Increased My Salon's Sales By $8k A Month
Upselling is the easiest way to increase your salon revenue without finding new clients or raising your prices. Today, I'm walking you through the exact system…
The G CodeHands Down #1 Mistake Owner Make
If you're a salon owner who feels like you have to do everything yourself to keep the business running, this episode is for you. I'm breaking down the…
The G Code5 Ways To Get More Clients (without spending money)
Boosting your Google Rank is one of the easiest (and cheapest) ways to get more clients in the door. Today, I’m breaking down the exact 5 ranking factors…
The G Code5 Things I'd Do If I Opened A Salon Today
Building a scalable salon business requires intentional systems, clear communication, strategic hiring, and a long-term vision. Alrighty, my friend, today…