Shows / The Strategy Briefing
The Strategy Briefing
The Strategy Briefing explores the ideas and challenges shaping public safety organizations. Hosted by Caridad Mas-Batchelor, the podcast features conversations with leaders, researchers, and practitioners about leadership, organizational culture, branding, marketing, recruitment, emerging technology, communication, and public trust. Beyond messaging, each episode examines how agencies operate, support their people, and engage the communities they serve, offering practical perspectives that…
Episodes
- The Strategy Briefing
How Do You Introduce New Technology Without Losing Public Trust?
Introducing new technology can improve public safety operations. But what happens when communities don't understand why a tool is being introduced or how it…
- The Strategy Briefing
Public Trust Starts Inside the Organization
Public trust is often discussed as an external challenge, but it begins with what happens inside an organization. In this episode of The Strategy Briefing…
- The Strategy Briefing
Dr. Rudy Hall on How the Men and Women of an Agency Are Its Greatest Marketing Tool
An agency’s brand is shaped long before the public sees a campaign, social media post, or new logo. It is shaped through the conduct, decisions, and daily…
- The Strategy Briefing
Laura Cole on How Marketing Impacts Public Safety Agencies’ Crisis Communication Response
In this episode of The Strategy Briefing, host Caridad Mas-Batchelor sits down with Laura Cole, Founder and President of Cole Pro Media, to discuss how…