Shows / Marketing School - Digital Marketing and Online Marketing Tips
Marketing School - Digital Marketing and Online Marketing Tips
Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate business. Approaching 100M downloads with 2,500+ episodes, you're sure to find…
Episodes
Marketing School - Digital Marketing and Online Marketing TipsThe Future of SEO: Predictions and Trends for 2023
In episode #2349, Neil and Eric discuss the future of SEO, including their predicted trends for 2023. The past year saw major advances in AI technology, and…
Marketing School - Digital Marketing and Online Marketing TipsHow to Create a Winning Content Marketing Strategy in 2023
In episode #2348, Neil and Eric discuss how to create a winning content marketing strategy in 2023. When it comes to content marketing, it’s unlikely that one…
Marketing School - Digital Marketing and Online Marketing TipsHow to Get 50% Email Marketing Open Rates
In episode #2347, Neil and Eric share their insights on how to get 50% email marketing open rates. There are a ton of factors that can affect your open rates…
Marketing School - Digital Marketing and Online Marketing TipsHow to Maximize Your ROI With Social Media This Year
In episode #2346, Neil and Eric talk about how to maximize your ROI with social media in 2023. From privacy updates on various platforms to an increasingly…
Marketing School - Digital Marketing and Online Marketing TipsThe Secret to Converting More Leads into Customers
In episode #2345, Neil and Eric share their top tips for converting more leads into customers. When it comes to lead generation, there are some common…
Marketing School - Digital Marketing and Online Marketing Tips3 Cash-Flowing Businesses You Can Start in 2023
In episode #2344, Eric and Neil share three cash-flowing business ideas we can start in 2023. There are so many ways to make money nowadays and as a bonus, it…
Marketing School - Digital Marketing and Online Marketing Tips7 Business Trends We’re Excited About for 2023
In episode #2343, Eric and Neil discuss the seven business trends they’re most excited to see in 2023. From AI to advertising, these thrilling trends can…
Marketing School - Digital Marketing and Online Marketing TipsWhere to Get Better at Marketing in 2023
In episode #2342, Neil and Eric give us some insight into how to become a better marketer in 2023. The abundance of marketing resources out there and the ease…
Marketing School - Digital Marketing and Online Marketing TipsShould You Use A CDP?
In episode #2341, Neil and Eric delve into whether you should use a CDP in your business or not. There are many reasons a CDP can be a positive thing for your…
Marketing School - Digital Marketing and Online Marketing TipsOur Thoughts On Elon Running Twitter So Far
In episode #2340, Neil and Eric discuss how they feel about Elon Musk’s Twitter takeover. It’s no secret that since Elon took over Twitter he has been the…
Marketing School - Digital Marketing and Online Marketing TipsCreative Ways To Use ChatGPT for Marketing
In episode #2339, Neil and Eric share their thoughts on creative ways to use ChatGPT for Marketing. While ChatGPT has implications extending across industries…
Marketing School - Digital Marketing and Online Marketing TipsWhy More CMOs Are Investing in Their Personal Brand #2338
In episode #2338, you’ll hear Neil and Eric’s thoughts on why more CMOs are investing in their personal brands. Listening in, you’ll find out how and why…
Marketing School - Digital Marketing and Online Marketing TipsHow to Come Up with Unlimited Content Ideas #2337
In episode #2337, Neil and Eric talk about coming up with unlimited content ideas. We hear about a plethora of old and new tools to guide content generation…
Marketing School - Digital Marketing and Online Marketing TipsShould You Raise Prices in a Recession? #2336
In episode #2336, Neil and Eric discuss whether or not you should raise your prices during a recession. A decline in digital ad spend and overall investment in…
Marketing School - Digital Marketing and Online Marketing TipsWhat Disney+’s Strategy Tells Us as Marketers #2335
In episode #2335, Neil and Eric discuss Disney+’s recent decision to follow Netflix’s lead and turn on ads. Hear about our relationship with ads as consumers…
Marketing School - Digital Marketing and Online Marketing TipsReaction: Google's Global and Local Year In Search & Pinterest Predicts #2334
In episode #2334, we talk about our reaction to Google's global and local Year in Search and Pinterest Predicts. Find out how these platforms work, how…
Marketing School - Digital Marketing and Online Marketing TipsWhy We Repeat The Same Things #2333
In episode #2333, we talk about why we repeat the same things on this podcast from time to time. We discuss focus as a reason for this, how repetition can be…
Marketing School - Digital Marketing and Online Marketing TipsThe Biggest Problem With AI Content #2232
In episode #2332, we talk about how the biggest problem with AI content is that it is often duplicated or plagiarized. We explain how Neil’s team experimented…
Marketing School - Digital Marketing and Online Marketing TipsHow to Level Up Your Content In 2023 #2331
In episode #2331, we explain how to level up your content. We ran a survey on how marketers will spend their money in 2023 and over 8000 responded. Hear about…
Marketing School - Digital Marketing and Online Marketing TipsIs YouTube Organic Good For Customer Acquisition #2330
In episode #2330, we look at whether or not YouTube organic is good for customer acquisition. We break down what we have found to be the top channels for…
Marketing School - Digital Marketing and Online Marketing TipsHow We Plan to Grow Our Podcast to 10 Million Listens a Month #2329
In episode #2329, we share how we plan to grow our podcast to 10 million listens a month! If you would like a sneak peek into our strategy for the podcast…
Marketing School - Digital Marketing and Online Marketing TipsHow We Grew Our Podcast to Over 50 Million Listens #2328
In episode #2328, we talk about how we grew our podcast to over 50 million listens! From partnerships and interviews to simple strategies around consistency…
Marketing School - Digital Marketing and Online Marketing TipsWhy Overlearning Is Stunting Your Growth #2327
In episode #2327, we talk about why overlearning is stunting your growth. Learning plays a huge part in the journey of any marketer or entrepreneur, but if you…
Marketing School - Digital Marketing and Online Marketing TipsHow ChatGPT Will Fundamentally Change Business #2326
In episode #2326, we talk about how ChatGPT will change business forever. With the search landscape on the edge of revolution, OpenAI has a big voice in the…
Marketing School - Digital Marketing and Online Marketing TipsWhy Neil & Eric Are Thinking About Getting Office Space Again #2325
In episode #2325, we talk about why we are thinking about getting back into the office. After the upheaval of the last few years, the time is about right to…
Marketing School - Digital Marketing and Online Marketing Tips4 Powerful Ways to Improve Your Content Marketing #2324
In episode #2324, Neil and Eric provide listeners with some simple but powerful steps to improve your content marketing. Marketing is impossible without great…
Marketing School - Digital Marketing and Online Marketing Tips3 Marketing Strategies that will Disappear in 2023 #2323
In episode #2323, Neil and Eric discuss three marketing strategies that will no longer exist in 2023. Marketing is an incredibly dynamic space that is forever…
Marketing School - Digital Marketing and Online Marketing TipsReaction: Experiential Marketing Drives 20x More ROI Than Digital Marketing? #2322
In episode #2322, Neil and Eric share their reaction to a mind-blowing statistic that experiential marketing drives significant growth in ROI. Experiential…
Marketing School - Digital Marketing and Online Marketing Tips5 Types of Blog Content To Create That Will Drive Traffic & Conversions #2321
In episode #2321, Neil and Eric outline the five types of blog content that will increase your marketing presence. Blogs are an easy way to help drive traffic…
Marketing School - Digital Marketing and Online Marketing Tips3 Things We Are Excited About in 2023 #2320
In episode #2320, Neil and Eric give an overview of what they are most excited about for 2023. The recent shifts in the market have created various new…
Marketing School - Digital Marketing and Online Marketing TipsHow Accurate Are SEO Tools and Should You Rely On Them? #2319
In episode #2319, Neil and Eric ask how accurate SEO tools are and whether you should rely on them. SEO tools may not always be 100% accurate, but they still…
Marketing School - Digital Marketing and Online Marketing TipsReaction: Black Friday & Cyber Monday Sales Were Strong. Is The Economy Back? #2318
In episode #2318, Neil and Eric talk about the strong Black Friday & Cyber Monday sales and discuss whether the economy is back. No one can predict exactly…
Marketing School - Digital Marketing and Online Marketing TipsHow Neil & Eric Use The Holidays To Get Ahead #2317
In episode #2317, Neil and Eric discuss how they use the holidays to get ahead. We all honor the holidays in different ways, but for most of us, it’s a time to…
Marketing School - Digital Marketing and Online Marketing TipsWhat To Do When Your Blog Traffic Isn’t Growing Even if You Continually Publish Content #2316
In episode #2316, Neil and Eric unpack what to do when your blog traffic isn’t growing even if you continually publish content. If traffic growth on your blog…
Marketing School - Digital Marketing and Online Marketing TipsHow To Plan Your Marketing For The New Year #2315
In episode #2315, Neil and Eric talk about how to plan your marketing for the new year. Unprecedented geopolitical events and macroeconomic trends have…
Marketing School - Digital Marketing and Online Marketing TipsHe Built A 84M View YouTube Channel on Pokemon with ZERO Experience #2314
When Pat Flynn first took an interest in Pokémon, he saw it as a way to bond with his kids. But once he started diving deeper, he discovered a world of content…
Marketing School - Digital Marketing and Online Marketing TipsReflecting on our Favorite Business Lesson for 2022 #2313
In episode #2313, we reflect on our favorite business lessons from 2022. From the power of good leadership to hiring amazing teams that you trust, and more…
Marketing School - Digital Marketing and Online Marketing TipsOur Biggest Marketing Win in 2022 #2312
In episode #2312, we are talking about our biggest marketing wins in 2022. Last episode, we highlighted our most significant marketing mistakes from the past…
Marketing School - Digital Marketing and Online Marketing TipsOur Biggest Marketing Mistake in 2022 #2311
In episode #2311, Neil and Eric talk about their biggest marketing mistakes in 2022. Tune in today as each of us each highlight what we believe was our single…
Marketing School - Digital Marketing and Online Marketing TipsHow to Sabotage Your Business #2310
In episode #2310, we share our stories of sabotage from our years in business. You’ll hear our biggest mistakes and lessons, as well as our take on focus…
Marketing School - Digital Marketing and Online Marketing TipsThe Importance of Storytelling in Marketing #2309
In episode #2309, we look at the importance of storytelling in marketing. It may be the oldest, but it’s still the most effective marketing strategy. Today we…
Marketing School - Digital Marketing and Online Marketing TipsWhat We Use to Track Our Marketing #2308
In episode #2308, we discuss the tools we use to track our marketing. The answer is more simple than you think! Tune in to find out what companies are getting…
Marketing School - Digital Marketing and Online Marketing TipsHow To Find Amazing Content Topic Ideas #2307
In episode #2307, we share some of our strategies for finding amazing content topic ideas. We break down how to optimize simple tools like vidIQ, Quora…
Marketing School - Digital Marketing and Online Marketing TipsLinkedIn Growth Hacks for 2023 & Beyond #2306
In episode #2306, we share our LinkedIn growth hacks for you to expand your network in 2023 and beyond. You’ll discover how to get engaging comments on your…
Marketing School - Digital Marketing and Online Marketing TipsHere’s What Messed Up Your Marketing #2305
In episode #2305, Neil and Eric highlight the things that messed up your marketing. Not every campaign is going to succeed. In fact, the unfortunate reality is…
Marketing School - Digital Marketing and Online Marketing Tips10 Things that Always Work in Marketing: Part 2 #2304
In episode #2304, Neil and Eric share 10 marketing tips that actually work! If you missed episode #2303, go back and take a listen. We broke down five…
Marketing School - Digital Marketing and Online Marketing Tips10 Things that Always Work in Marketing: Part 1 #2303
In episodes #2303 and #2304, Neil and Eric share 10 marketing tips that actually work! As we head into 2023, we believe that things are going to get harder…
Marketing School - Digital Marketing and Online Marketing TipsAirbnb’s “Brand vs Search” Bet Pays Off #2302
In episode #2302, we discuss how Airbnb’s brand versus search bet is actually paying off. According to the Wall Street Journal, Airbnb’s strategy of slashing…
Marketing School - Digital Marketing and Online Marketing TipsWhere We Think Twitter is Going in the Long-Term #2301
In episode #2301, we talk about where we see Twitter going in the long term. After Elon Musk's recent acquisition of the social media platform, there has been…
Marketing School - Digital Marketing and Online Marketing Tips5 Tools to Help Scale Up Your Content Production #2300
In episode #2300, we share five tools that can help you scale your content production! If you are looking to save time, improve your materials, and keep moving…
Marketing School - Digital Marketing and Online Marketing TipsDo White Papers and Webinars Still Work? #2299
In episode #2299, we talk about whether white papers and webinars still work! Moving into the new year, we wanted to share some of our thoughts on the efficacy…
Marketing School - Digital Marketing and Online Marketing TipsEric's Content Plan for 2023 #2298
In episode #2298, we speak about Eric's content plan for next year. From more conference appearances to finding a configuration that suits your exact business…
Marketing School - Digital Marketing and Online Marketing TipsNeil's Content Plan for 2023 #2297
In episode #2297, we have a look at Neil's content plan for next year. If you want to hear about Neil scaling back on certain aspects of his content creation…
Marketing School - Digital Marketing and Online Marketing TipsHow We Have Been Leveraging AI Writers #2296
In episode #2296, Neil and Eric talk about how they have been leveraging AI writers. There have been a lot of developments in the AI space recently, but we are…
Marketing School - Digital Marketing and Online Marketing Tips25.6% of All Searches Are Now Zero Click and Here's What You Should Do #2295
In episode #2295, Neil and Eric talk about how 25.6% of all searches are now zero-click, and what you should do. Google’s new methods for displaying search…
Marketing School - Digital Marketing and Online Marketing TipsShould You Hire Friends or Family? #2294
In episode #2294, we discuss whether or not you should hire friends and family. Regardless of the size of your business, hiring someone from your inner circle…
Marketing School - Digital Marketing and Online Marketing TipsWhy Some Ad Platforms Will Struggle in The Future #2293
In episode #2293, Neil and Eric discuss why some ad platforms will struggle in the future. Apple’s recent privacy changes on iOS have had a significant impact…
Marketing School - Digital Marketing and Online Marketing TipsFocus on Conversions and Then Traffic #2292
In episode #2292, we talk about why you should focus on conversions first and then traffic. We believe that your conversion rate is the most vital metric when…
Marketing School - Digital Marketing and Online Marketing TipsWhy Brands Matter #2291
In episode #2291, Neil and Eric address why brands matter. A few episodes back, we spoke about the power of your brand story. Today, we discuss what it takes…
Marketing School - Digital Marketing and Online Marketing TipsMeta Is Adding More Ad Placements - What This Means For You #2290
In episode #2290, Neil and Eric discuss why Meta is adding more ad placements and what this means for you. As you may already know, Instagram is increasing its…