What We Use to Track Our Marketing #2308

Marketing School - Digital Marketing and Online Marketing Tips · Dec 14, 2022 · 5m

In episode #2308, we discuss the tools we use to track our marketing. The answer is more simple than you think! Tune in to find out what companies are getting wrong when it comes to tracking their marketing and how to strike the ideal tracking balance.

TIME-STAMPED SHOW NOTES:

[00:20] Today’s topic: what we use to track our marketing.

[00:25] Our simple approach: Google Analytics and Data Studio.

[00:44] What companies are getting wrong when it comes to tracking their marketing?

[01:19] How to optimize tracking with Supermetrics.

[01:49] Why we use different tools for social tracking.

[01:55]…