Digital Catalogs, UX Tips, and Reddit Marketing - Higher Education Marketing Institute

Higher Ed Marketing Insider · Feb 28, 2025 · 20m · transcript

How are universities getting students in a digital world? Listen up.

• Why SEO matters.

• How to create a better user experience.

• The end of cookies and why first-party data is key.

• Social media beyond Facebook—think Reddit and Quora.

• Smart strategies from Australian universities.

• Digital catalogs and micro-credentials.

• Using LinkedIn for thought leadership.

Get the insights you need to stay ahead.

Timestamps:

00:00 Intro

00:33 SEO for Higher Ed

01:51 Better User Experience

03:02 AI, Cookies & First-Party Data

05:06 Social Media Beyond the Usual

07:26 Smart University Strategies…