Latest / Women in The Coaching Arena / 67 | What is a business strategy? The 5 Core Components
Transcript
- 0:00Hello
- 0:01and
- 0:01welcome
- 0:01to
- 0:02Women
- 0:02in
- 0:02the
- 0:02Coaching
- 0:02Arena
- 0:03podcast.
- 0:04I'm
- 0:04so
- 0:04glad
- 0:04you
- 0:04are
- 0:05here.
- 0:06I'm
- 0:06Jo
- 0:06Lott,
- 0:07a
- 0:07business
- 0:07mentor
- 0:08and
- 0:08ICF
- 0:09accredited
- 0:09coach
- 0:10Microphone (Samson Q2U Microphone): and
- 0:10Microphone (Samson Q2U Microphone): I
- 0:10Microphone (Samson Q2U Microphone): help
- 0:11Microphone (Samson Q2U Microphone): coaches
- 0:11Microphone (Samson Q2U Microphone): to
- 0:11Microphone (Samson Q2U Microphone): build
- 0:12Microphone (Samson Q2U Microphone): brilliant
- 0:12Microphone (Samson Q2U Microphone): businesses.
- 0:14Microphone (Samson Q2U Microphone): I
- 0:14Microphone (Samson Q2U Microphone): know
- 0:15Microphone (Samson Q2U Microphone): that
- 0:15Microphone (Samson Q2U Microphone): when
- 0:15Microphone (Samson Q2U Microphone): you
- 0:15Microphone (Samson Q2U Microphone): prepare
- 0:16Microphone (Samson Q2U Microphone): to
- 0:16Microphone (Samson Q2U Microphone): enter
- 0:16Microphone (Samson Q2U Microphone): the
- 0:17Microphone (Samson Q2U Microphone): arena,
- 0:17Microphone (Samson Q2U Microphone): there
- 0:17Microphone (Samson Q2U Microphone): is
- 0:18Microphone (Samson Q2U Microphone): fear,
- 0:18Microphone (Samson Q2U Microphone): self
- 0:18Microphone (Samson Q2U Microphone): doubt,
- 0:19Microphone (Samson Q2U Microphone): comparison,
- 0:20Microphone (Samson Q2U Microphone): anxiety,
- 0:21Microphone (Samson Q2U Microphone): uncertainty.
- 0:23Microphone (Samson Q2U Microphone): You
- 0:23Microphone (Samson Q2U Microphone): can
- 0:23Microphone (Samson Q2U Microphone): tend
- 0:24Microphone (Samson Q2U Microphone): to
- 0:24Microphone (Samson Q2U Microphone): armor
- 0:24Microphone (Samson Q2U Microphone): up
- 0:25Microphone (Samson Q2U Microphone): and
- 0:25Microphone (Samson Q2U Microphone): protect
- 0:26Microphone (Samson Q2U Microphone): yourself
- 0:26Microphone (Samson Q2U Microphone): from
- 0:27Microphone (Samson Q2U Microphone): vulnerability.
- 0:29Microphone (Samson Q2U Microphone): In
- 0:29Microphone (Samson Q2U Microphone): this
- 0:29Microphone (Samson Q2U Microphone): podcast,
- 0:30Microphone (Samson Q2U Microphone): I'll
- 0:30Microphone (Samson Q2U Microphone): be
- 0:30Microphone (Samson Q2U Microphone): sharing
- 0:30Microphone (Samson Q2U Microphone): honest,
- 0:31Microphone (Samson Q2U Microphone): not
- 0:31Microphone (Samson Q2U Microphone): hype,
- 0:31Microphone (Samson Q2U Microphone): practical
- 0:32Microphone (Samson Q2U Microphone): and
- 0:32Microphone (Samson Q2U Microphone): emotional
- 0:33Microphone (Samson Q2U Microphone): tools
- 0:33Microphone (Samson Q2U Microphone): to
- 0:33Microphone (Samson Q2U Microphone): support
- 0:34Microphone (Samson Q2U Microphone): you
- 0:34Microphone (Samson Q2U Microphone): to
- 0:34Microphone (Samson Q2U Microphone): make
- 0:35Microphone (Samson Q2U Microphone): the
- 0:35Microphone (Samson Q2U Microphone): difference
- 0:35Microphone (Samson Q2U Microphone): that
- 0:35Microphone (Samson Q2U Microphone): you
- 0:35Microphone (Samson Q2U Microphone): are
- 0:36Microphone (Samson Q2U Microphone): here
- 0:36Microphone (Samson Q2U Microphone): for.
- 0:37Microphone (Samson Q2U Microphone): Dare
- 0:37Microphone (Samson Q2U Microphone): greatly.
- 0:38Microphone (Samson Q2U Microphone): You
- 0:38Microphone (Samson Q2U Microphone): belong
- 0:39Microphone (Samson Q2U Microphone): in
- 0:39Microphone (Samson Q2U Microphone): this
- 0:39Microphone (Samson Q2U Microphone): arena.
- 0:41Hello,
- 0:42welcome
- 0:42to
- 0:42the
- 0:4267th
- 0:43episode
- 0:44of
- 0:44women
- 0:44in
- 0:44the
- 0:44coaching
- 0:45arena.
- 0:45I
- 0:45am
- 0:45so
- 0:46glad
- 0:46you
- 0:46are
- 0:46here.
- 0:47Today
- 0:48I
- 0:48am
- 0:48demystifying
- 0:49a
- 0:50strategy.
- 0:50Cause
- 0:51I
- 0:51think,
- 0:52my
- 0:52coach
- 0:53has
- 0:53used
- 0:53this
- 0:53line
- 0:54on
- 0:54me.
- 0:55Prior
- 0:55to
- 0:55me
- 0:55signing
- 0:56up
- 0:56with
- 0:56him
- 0:57and
- 0:57there's
- 0:58a
- 0:58lot
- 0:58of
- 0:58it
- 0:58branded
- 0:59around
- 0:59in
- 0:59the
- 0:59online
- 1:00space
- 1:00of
- 1:01like,
- 1:01you're
- 1:01missing
- 1:01a
- 1:01strategy.
- 1:02And
- 1:02then
- 1:02you
- 1:03kind
- 1:03of
- 1:03feel
- 1:03like,
- 1:03oh
- 1:03my
- 1:03God,
- 1:04like,
- 1:04what
- 1:05is
- 1:05the
- 1:05strategy?
- 1:05What
- 1:06does
- 1:06that
- 1:06mean?
- 1:06What
- 1:07am
- 1:07I
- 1:07exactly
- 1:08meant
- 1:08to
- 1:08be
- 1:08putting
- 1:08together
- 1:09here?
- 1:09So
- 1:09I'm
- 1:10going
- 1:10to
- 1:10today
- 1:11demystify
- 1:12a
- 1:12strategy
- 1:13and
- 1:13help
- 1:14you
- 1:14to
- 1:14really
- 1:14see
- 1:15that
- 1:15big
- 1:15picture
- 1:16in
- 1:16your
- 1:16business.
- 1:17This
- 1:18will
- 1:18be
- 1:18useful
- 1:18because
- 1:19it's
- 1:19easy
- 1:20to
- 1:20feel
- 1:20overwhelmed
- 1:21and
- 1:21feel
- 1:21like
- 1:22there's
- 1:22so
- 1:22many
- 1:22pieces
- 1:23to
- 1:23put
- 1:23together.
- 1:24I
- 1:24have
- 1:25quite
- 1:25a
- 1:25few
- 1:25new
- 1:25people
- 1:26start
- 1:26in
- 1:26my
- 1:26program
- 1:27this
- 1:27week.
- 1:28And
- 1:29we
- 1:29did
- 1:29a
- 1:30similar
- 1:30sort
- 1:31of
- 1:31CEO
- 1:32exercise
- 1:32where
- 1:33we
- 1:33really
- 1:33stepped
- 1:33back
- 1:34and
- 1:34rate
- 1:34yourself.
- 1:35In
- 1:36many,
- 1:36many
- 1:37areas
- 1:37of
- 1:37your
- 1:37business
- 1:38to
- 1:38really
- 1:38see
- 1:39where
- 1:39you
- 1:39want
- 1:39to
- 1:39put
- 1:40your
- 1:40focus
- 1:40in
- 1:40the
- 1:40next
- 1:41six
- 1:41weeks.
- 1:42And
- 1:43one
- 1:43of
- 1:43the
- 1:43comments
- 1:44afterwards
- 1:45was
- 1:46gosh,
- 1:46there's
- 1:46just
- 1:47so
- 1:47much.
- 1:48And
- 1:48yes,
- 1:49a
- 1:49successful
- 1:50business
- 1:50is
- 1:50built
- 1:51from
- 1:52so
- 1:52many
- 1:52different
- 1:53parts.
- 1:54And
- 1:54they
- 1:54all
- 1:55need
- 1:55to
- 1:55fit
- 1:55together.
- 1:56But
- 1:57I
- 1:57think
- 1:57if
- 1:57you
- 1:58take
- 1:58the
- 1:58time
- 1:59to
- 1:59do
- 1:59an
- 1:59exercise
- 2:00like
- 2:00this,
- 2:00at
- 2:01least
- 2:01you
- 2:01understand
- 2:02these
- 2:02parts
- 2:03and
- 2:04understand
- 2:04where
- 2:05you
- 2:05can
- 2:05just
- 2:05create
- 2:06incremental
- 2:07change
- 2:07to
- 2:07begin
- 2:08to
- 2:09seamlessly,
- 2:09get
- 2:10things
- 2:10working
- 2:10for
- 2:10you.
- 2:11So
- 2:11let's
- 2:11start
- 2:12with
- 2:13changing
- 2:13the
- 2:13word
- 2:14strategy
- 2:14to
- 2:15plan.
- 2:16That's
- 2:16literally
- 2:17all
- 2:18it
- 2:18is
- 2:18a
- 2:18plan
- 2:19to
- 2:19build
- 2:19your
- 2:20business,
- 2:20how
- 2:20you
- 2:21intend
- 2:21to
- 2:21grow
- 2:21at,
- 2:22and
- 2:22this
- 2:22can
- 2:23be
- 2:23a
- 2:23strategy
- 2:24in
- 2:24your
- 2:24head.
- 2:25I
- 2:25can
- 2:25guarantee
- 2:26you,
- 2:26you
- 2:26can
- 2:26build
- 2:27a
- 2:27six
- 2:27figure
- 2:28business
- 2:28with
- 2:29a
- 2:29strategy
- 2:29in
- 2:30your
- 2:30head.
- 2:30So
- 2:31do
- 2:31not
- 2:31go
- 2:32down
- 2:33any
- 2:33rabbit
- 2:33holes
- 2:34thinking
- 2:34you
- 2:34need
- 2:34to
- 2:34spend
- 2:35months
- 2:36on
- 2:36a
- 2:36business
- 2:36plan
- 2:37prior
- 2:37to
- 2:37doing
- 2:38any
- 2:38work
- 2:38on
- 2:38your
- 2:39business.
- 2:40I
- 2:40think
- 2:40when
- 2:40you're
- 2:40starting
- 2:41out
- 2:41fast,
- 2:42messy
- 2:42action
- 2:43is
- 2:43the
- 2:43right
- 2:43approach.
- 2:44And
- 2:44then
- 2:45fine
- 2:45you
- 2:45might
- 2:45want
- 2:46to
- 2:46take
- 2:47more
- 2:47time
- 2:47to
- 2:47prepare
- 2:48all
- 2:48this
- 2:48stuff
- 2:49when
- 2:49you
- 2:49get
- 2:49some
- 2:50money
- 2:50in
- 2:50the
- 2:50bank
- 2:51and
- 2:51have
- 2:51started
- 2:51to
- 2:51take
- 2:52some
- 2:52action.
- 2:53So
- 2:54again,
- 2:54it's
- 2:54a
- 2:54plan
- 2:55which
- 2:56helps
- 2:56you
- 2:56to
- 2:57actually
- 2:57take
- 2:58action.
- 2:58That's
- 2:58the
- 2:58entire
- 2:59point
- 3:00of
- 3:00your
- 3:00plan?
- 3:01And
- 3:02it's
- 3:02worth
- 3:02saying
- 3:02that
- 3:03it's
- 3:03fluid
- 3:03and
- 3:04will
- 3:04change
- 3:04as
- 3:04you
- 3:05change
- 3:05and
- 3:05as
- 3:06your
- 3:06business
- 3:06changes.
- 3:08There
- 3:08is
- 3:08no
- 3:08right
- 3:09way
- 3:09of
- 3:09doing
- 3:09this.
- 3:10I've
- 3:10been
- 3:11blessed
- 3:11with
- 3:11some
- 3:12amazing
- 3:12people
- 3:13joining
- 3:13my
- 3:13program
- 3:14at
- 3:14the
- 3:14moment
- 3:14from
- 3:15hugely
- 3:15different
- 3:16fields,
- 3:16lots
- 3:17of
- 3:17difference,
- 3:17or
- 3:17scientific
- 3:18background
- 3:19and
- 3:20doctors
- 3:21and
- 3:21different
- 3:21people
- 3:22with
- 3:22different
- 3:22minds
- 3:23to
- 3:23me
- 3:24who
- 3:24love.
- 3:25Spreadsheets
- 3:26planning
- 3:27goals
- 3:28analyzing.
- 3:30So
- 3:30it's
- 3:31been
- 3:31an
- 3:31absolute
- 3:32joy
- 3:32to
- 3:32be
- 3:32able
- 3:33to
- 3:34bring
- 3:34some
- 3:34certain
- 3:34concepts
- 3:35together
- 3:36in
- 3:36my
- 3:36way.
- 3:37And
- 3:37for
- 3:37them
- 3:37to
- 3:37think
- 3:38this
- 3:38is
- 3:38how
- 3:38I'd
- 3:38do
- 3:39it,
- 3:39I'd
- 3:39create
- 3:39a
- 3:40mind
- 3:40map,
- 3:40for
- 3:40example,
- 3:41and
- 3:42to
- 3:42be
- 3:42able
- 3:42to
- 3:42bring
- 3:42these
- 3:43minds
- 3:43together
- 3:43is
- 3:44amazing.
- 3:45And
- 3:46it
- 3:46was
- 3:46also
- 3:46really
- 3:47interesting
- 3:47because
- 3:48I
- 3:48came
- 3:48to
- 3:49a
- 3:49group
- 3:49call
- 3:49with
- 3:50a
- 3:50scorecard
- 3:51of
- 3:51lead
- 3:51generating
- 3:52activities.
- 3:53So
- 3:54to
- 3:54be
- 3:54able
- 3:54to
- 3:54challenge
- 3:55people
- 3:55to,
- 3:55for
- 3:55example,
- 3:56get
- 3:5620
- 3:57points
- 3:57each
- 3:58week
- 3:58by
- 3:58choosing
- 3:59some
- 4:00of
- 4:00these
- 4:00particular
- 4:01tasks
- 4:01and
- 4:02each
- 4:02allocated
- 4:03a
- 4:03different
- 4:03amount
- 4:04of
- 4:04points,
- 4:04depending
- 4:05on
- 4:05how
- 4:05much
- 4:05you
- 4:06don't
- 4:06like
- 4:07doing
- 4:07them.
- 4:08So
- 4:08usually
- 4:09it's
- 4:09the
- 4:09ones
- 4:09that
- 4:09we
- 4:10don't
- 4:10like
- 4:10doing,
- 4:10which
- 4:10you're
- 4:10going
- 4:11to
- 4:11be
- 4:11the
- 4:11most
- 4:11powerful
- 4:12exercises.
- 4:13So,
- 4:13what
- 4:14I
- 4:14found
- 4:14interesting
- 4:15was
- 4:15how
- 4:15easy
- 4:16it
- 4:16was
- 4:16to
- 4:16get
- 4:17distracted
- 4:17by
- 4:18creating
- 4:19a
- 4:19better
- 4:19looking
- 4:20scorecard
- 4:21than
- 4:21taking
- 4:22the
- 4:22lead
- 4:22generating
- 4:23action.
- 4:24So
- 4:24that's
- 4:24the
- 4:24perfect
- 4:25analogy
- 4:26for
- 4:26this.
- 4:26Do
- 4:27not
- 4:27start
- 4:27Googling
- 4:28business
- 4:28plans
- 4:29and
- 4:29spending
- 4:29ages,
- 4:30becoming
- 4:30distracted
- 4:31with
- 4:31creating
- 4:32something
- 4:32really
- 4:32fancy.
- 4:33We
- 4:34want
- 4:34this
- 4:34to
- 4:34be
- 4:35such
- 4:35an
- 4:35easy,
- 4:36usable
- 4:37tool
- 4:37for
- 4:38you
- 4:38to
- 4:38actually
- 4:39take
- 4:39action.
- 4:40So
- 4:40if
- 4:41this
- 4:41brings
- 4:41you
- 4:41away
- 4:42from
- 4:42taking
- 4:43action,
- 4:43that
- 4:44is
- 4:44not
- 4:44the
- 4:45point.
- 4:46I
- 4:46would
- 4:46allow
- 4:46yourself
- 4:47maybe
- 4:47a
- 4:47maximum
- 4:48of
- 4:49two
- 4:49or
- 4:49three
- 4:50hours
- 4:50or
- 4:50half
- 4:51a
- 4:51day
- 4:51or
- 4:51something
- 4:52to
- 4:52bring
- 4:52this
- 4:52together
- 4:53as
- 4:53a
- 4:53first
- 4:53draft
- 4:54and
- 4:54then
- 4:54start
- 4:55taking
- 4:55your
- 4:55action
- 4:56and
- 4:56seeing
- 4:56what
- 4:56comes
- 4:57of
- 4:57it
- 4:57and
- 4:58iterate
- 4:58as
- 4:58you
- 4:59go.
- 5:00Let's
- 5:00outline
- 5:00what
- 5:01I
- 5:01see
- 5:01as
- 5:01five
- 5:02core
- 5:02components
- 5:03to
- 5:03your
- 5:03strategy.
- 5:04So
- 5:05the
- 5:05first
- 5:05is
- 5:06clarity,
- 5:07and
- 5:07this
- 5:07is
- 5:07on
- 5:08your
- 5:08purpose.
- 5:09Your
- 5:09why.
- 5:10Your
- 5:10mission.
- 5:11Your
- 5:11vision.
- 5:12Your
- 5:12brand.
- 5:14And
- 5:14I
- 5:14really
- 5:14think
- 5:15this
- 5:15needs
- 5:15to
- 5:15go
- 5:15first
- 5:16because
- 5:17I've
- 5:17also
- 5:17seen
- 5:18a
- 5:18lot
- 5:18recently
- 5:19is
- 5:20people
- 5:20who
- 5:20don't
- 5:20really
- 5:21want
- 5:22to
- 5:22build
- 5:22a
- 5:22business,
- 5:23but
- 5:23kind
- 5:24of
- 5:24want
- 5:24to.
- 5:25And
- 5:25I
- 5:25think
- 5:26without
- 5:26that
- 5:26really
- 5:27strong
- 5:28desire,
- 5:29mission.
- 5:30Why
- 5:31behind
- 5:31why
- 5:31you're
- 5:32doing
- 5:32this
- 5:32work.
- 5:33You
- 5:33cannot
- 5:34succeed.
- 5:35So
- 5:35this
- 5:36is
- 5:36where
- 5:36it
- 5:36begins.
- 5:37Really
- 5:37hooking
- 5:38to
- 5:38your
- 5:38mission.
- 5:39Why
- 5:39this
- 5:39is
- 5:39important
- 5:40to
- 5:40you
- 5:41to
- 5:41make
- 5:41happen.
- 5:42How
- 5:42do
- 5:43you
- 5:43want
- 5:43to
- 5:43make
- 5:43people
- 5:44feel
- 5:44when
- 5:45they
- 5:45come
- 5:45across
- 5:45your
- 5:45work?
- 5:47As
- 5:47Simon
- 5:47Sinek
- 5:48says,
- 5:48start
- 5:48with
- 5:49why
- 5:49and
- 5:49everything
- 5:50else
- 5:50will
- 5:50become
- 5:51easy.
- 5:52So
- 5:52clarity
- 5:53is
- 5:53our
- 5:53first
- 5:54part
- 5:54of
- 5:54our
- 5:54strategy.
- 5:56Next
- 5:56up
- 5:56is
- 5:57your
- 5:57offer.
- 5:57So
- 5:58what
- 5:58are
- 5:59you
- 5:59actually
- 5:59selling?
- 6:00This
- 6:00is
- 6:00obviously
- 6:01the
- 6:01core
- 6:01part
- 6:01of
- 6:01your
- 6:01strategy,
- 6:02because
- 6:02if
- 6:03you
- 6:03haven't
- 6:03got
- 6:04a
- 6:04really
- 6:04clear
- 6:04offer,
- 6:05that's
- 6:05bringing
- 6:05in
- 6:05money
- 6:06into
- 6:06your
- 6:06business,
- 6:07then
- 6:07it's
- 6:07not
- 6:08going
- 6:08to
- 6:08succeed.
- 6:09So
- 6:10take
- 6:10that
- 6:10time
- 6:11to
- 6:11create
- 6:11a
- 6:12really
- 6:12good
- 6:12tangible
- 6:13offer.
- 6:14Figure
- 6:14out
- 6:15how
- 6:15many
- 6:15of
- 6:16these
- 6:16things
- 6:17you
- 6:17need
- 6:17to
- 6:17sell?
- 6:17Do
- 6:18you
- 6:18need
- 6:18to
- 6:18sell
- 6:18more
- 6:18than
- 6:19one
- 6:19type
- 6:19of
- 6:19offer
- 6:20to
- 6:20meet
- 6:20your
- 6:20income
- 6:21goals?
- 6:22Take
- 6:22this
- 6:22time
- 6:22to
- 6:23really
- 6:23think
- 6:23about
- 6:23what
- 6:24you're
- 6:24selling.
- 6:24Makes
- 6:24sure
- 6:25it
- 6:25meets
- 6:25your
- 6:26core
- 6:26customer's
- 6:26needs.
- 6:28Okay,
- 6:28so
- 6:28moving
- 6:29on
- 6:29to
- 6:29step
- 6:30three.
- 6:30So
- 6:30first
- 6:30we
- 6:31have
- 6:31clarity.
- 6:31Step
- 6:32one,
- 6:32offer
- 6:33step
- 6:33two
- 6:34Now
- 6:34on
- 6:34to
- 6:35marketing.
- 6:36So
- 6:36how
- 6:36are
- 6:36you
- 6:37going
- 6:37to
- 6:37get
- 6:37your
- 6:37business
- 6:38out
- 6:38there
- 6:38and
- 6:39get
- 6:39known?
- 6:40What
- 6:40platforms
- 6:41are
- 6:41you
- 6:41going
- 6:41to
- 6:41use?
- 6:42What
- 6:42other
- 6:42type
- 6:43of
- 6:43marketing,
- 6:43what
- 6:43you
- 6:44like
- 6:44to
- 6:44use?
- 6:45Are
- 6:45you
- 6:45going
- 6:45to
- 6:45do
- 6:45any
- 6:46in-person
- 6:46stuff
- 6:47or
- 6:47is
- 6:47it
- 6:47all
- 6:48online.
- 6:49Really
- 6:49thinking
- 6:49about
- 6:49your
- 6:49strengths
- 6:50as
- 6:50to
- 6:51how
- 6:51are
- 6:51you
- 6:51going
- 6:51to
- 6:51consistently
- 6:52show
- 6:53up?
- 6:53Thinking
- 6:54about
- 6:54different
- 6:54touch
- 6:55points.
- 6:55Often
- 6:56people
- 6:56need
- 6:56to
- 6:56see
- 6:57you
- 6:57in
- 6:58several
- 6:58places
- 6:59to
- 6:59really
- 6:59begin
- 7:00to
- 7:01see
- 7:01you
- 7:01and
- 7:02feel
- 7:02like
- 7:02it
- 7:02is
- 7:03a
- 7:03message
- 7:03that
- 7:04you
- 7:04keep
- 7:04showing
- 7:04up.
- 7:05I
- 7:05did
- 7:05a
- 7:05talk
- 7:06yesterday
- 7:06to
- 7:07a
- 7:07group
- 7:07of
- 7:07coaches
- 7:08and
- 7:08one
- 7:08of
- 7:09them
- 7:09was
- 7:09amazing
- 7:10because
- 7:10she
- 7:10was
- 7:10like,
- 7:11oh
- 7:11my
- 7:11gosh,
- 7:12someone
- 7:12has
- 7:12just
- 7:13recommended
- 7:14you
- 7:14in
- 7:14Scotland.
- 7:15And
- 7:15I
- 7:15had
- 7:15absolutely
- 7:16no
- 7:16idea.
- 7:17You're
- 7:17part
- 7:17of
- 7:17this
- 7:18group.
- 7:19And,
- 7:19so
- 7:19it's
- 7:19just
- 7:19such
- 7:20a
- 7:20coincidence.
- 7:20I've
- 7:21literally
- 7:21been
- 7:22bingeing
- 7:22on
- 7:23your
- 7:23podcast.
- 7:23And
- 7:24now,
- 7:24like
- 7:24here
- 7:25you
- 7:25are
- 7:25talking
- 7:26to
- 7:26me
- 7:26in
- 7:26this
- 7:26group.
- 7:27So
- 7:27it's
- 7:28that
- 7:28type
- 7:28of
- 7:28multi
- 7:29faceted
- 7:30approach
- 7:30that
- 7:30really
- 7:31helps
- 7:31to
- 7:32build
- 7:32your
- 7:32brand
- 7:33really
- 7:33quickly
- 7:34help
- 7:34you
- 7:34to
- 7:34build
- 7:35your
- 7:35relationships
- 7:36quickly
- 7:36with
- 7:36your
- 7:36audience
- 7:37and
- 7:37fast
- 7:38track
- 7:38that
- 7:39progress
- 7:39from
- 7:40them
- 7:40becoming
- 7:41aware
- 7:41of
- 7:41you
- 7:42to
- 7:42perhaps
- 7:42considering
- 7:43working
- 7:43with
- 7:44you.
- 7:45Okay
- 7:45on
- 7:45to
- 7:46step
- 7:46four.
- 7:46This
- 7:47is
- 7:47the
- 7:47finances,
- 7:48so,
- 7:48this
- 7:49is
- 7:49your
- 7:49goals,
- 7:50your
- 7:50pricing
- 7:51strategy.
- 7:52Are
- 7:52you
- 7:52going
- 7:52to
- 7:53be
- 7:53a
- 7:53limited
- 7:53company
- 7:54or
- 7:54sole
- 7:54trader?
- 7:56Are
- 7:56you
- 7:56going
- 7:56to
- 7:56keep
- 7:57track
- 7:57of
- 7:57those
- 7:58finances
- 7:59and
- 7:59ensure
- 8:00that
- 8:00somehow
- 8:01you
- 8:01do
- 8:01what
- 8:01it
- 8:01takes
- 8:02to
- 8:02reach
- 8:02your
- 8:02financial
- 8:03goals?
- 8:04I'm
- 8:04holding
- 8:05an
- 8:05in-person
- 8:05event
- 8:06in
- 8:06Barnes
- 8:06Southwest
- 8:07London
- 8:07on
- 8:08the
- 8:0828th
- 8:08of
- 8:09June.
- 8:09At
- 8:09the
- 8:09moment
- 8:10of
- 8:10recording,
- 8:11there
- 8:11are
- 8:11only
- 8:11two
- 8:11places
- 8:12left,
- 8:12so
- 8:12it
- 8:12was
- 8:12probably
- 8:13a
- 8:13sellout
- 8:14at
- 8:14the
- 8:14time
- 8:14this
- 8:14podcast
- 8:15goes
- 8:15out.
- 8:16But
- 8:16I
- 8:16have
- 8:16an
- 8:17amazing
- 8:17coach
- 8:18who
- 8:18was
- 8:18a
- 8:18previous
- 8:18client
- 8:19of
- 8:19mine
- 8:20doing
- 8:20a
- 8:20session
- 8:21on
- 8:21finance
- 8:21and
- 8:22goals
- 8:22and
- 8:22how
- 8:23to
- 8:23reach
- 8:23them.
- 8:24So
- 8:24I'm
- 8:24super
- 8:25excited
- 8:25for
- 8:25that
- 8:26because
- 8:26for
- 8:26me,
- 8:27it's
- 8:27definitely
- 8:28something
- 8:28I
- 8:29do
- 8:29not
- 8:30enjoy.
- 8:31I'm
- 8:31way
- 8:32more
- 8:32intuitive
- 8:34in
- 8:34my
- 8:34business
- 8:35and
- 8:36I
- 8:36need
- 8:36to
- 8:36hire
- 8:37people
- 8:38to
- 8:38keep
- 8:38me
- 8:38on
- 8:39track
- 8:39with
- 8:39things
- 8:39like
- 8:40this.
- 8:40I
- 8:40think
- 8:40because
- 8:41I'm
- 8:41not
- 8:41particularly
- 8:43money
- 8:44minded.
- 8:45That
- 8:45therefore
- 8:46I
- 8:46get
- 8:46too
- 8:47into
- 8:47wanting
- 8:48to
- 8:48serve
- 8:48my
- 8:48clients
- 8:49and
- 8:49doing
- 8:49all
- 8:49of
- 8:49those
- 8:50amazing,
- 8:50lovely
- 8:50things
- 8:51that
- 8:51most
- 8:51of
- 8:51us
- 8:51coaches
- 8:52went
- 8:52into
- 8:53this
- 8:53to
- 8:53do.
- 8:54So
- 8:54I'm
- 8:54really,
- 8:55really
- 8:55excited
- 8:55for
- 8:55that
- 8:56session
- 8:56to
- 8:57start
- 8:57to
- 8:57make
- 8:57this
- 8:57a
- 8:58priority,
- 8:59because
- 8:59I
- 8:59have
- 8:59got
- 9:00a
- 9:00spreadsheet
- 9:00where
- 9:00I
- 9:00have
- 9:01set
- 9:01some
- 9:01financial
- 9:02goals
- 9:03and
- 9:03I
- 9:03now
- 9:04completes
- 9:04it
- 9:04each
- 9:04week
- 9:05or
- 9:05each
- 9:05month
- 9:05to
- 9:06really
- 9:06start
- 9:06seeing
- 9:06how
- 9:07far
- 9:07off
- 9:07am
- 9:07I.
- 9:08And
- 9:08I
- 9:08can
- 9:08really
- 9:09see
- 9:09that
- 9:09it
- 9:09helps
- 9:10to
- 9:10drive
- 9:10action
- 9:11when
- 9:11you
- 9:11see,
- 9:12okay.
- 9:12If
- 9:13I
- 9:13could
- 9:13just
- 9:13sell
- 9:13one
- 9:13more
- 9:14thing,
- 9:14I'd
- 9:14actually
- 9:15be
- 9:15hitting
- 9:15my
- 9:15target
- 9:16this
- 9:16month.
- 9:16Which
- 9:17then
- 9:17helps
- 9:17you
- 9:17to
- 9:18think.
- 9:19What
- 9:19shall
- 9:19I
- 9:19do?
- 9:20Shall
- 9:20I
- 9:20go
- 9:20to
- 9:20a
- 9:20networking
- 9:21event?
- 9:21I
- 9:21run
- 9:21a
- 9:21webinar.
- 9:22What
- 9:22my,
- 9:23I
- 9:23like
- 9:23to
- 9:23do
- 9:23to
- 9:24help
- 9:24me
- 9:24to
- 9:25reach
- 9:25that
- 9:25financial
- 9:25goal.
- 9:27And
- 9:27our
- 9:27fifth
- 9:28and
- 9:28final
- 9:28point
- 9:29for
- 9:29your
- 9:29strategy
- 9:30is
- 9:30operations.
- 9:31So
- 9:31this
- 9:32is
- 9:32your
- 9:32systems
- 9:33and
- 9:33processes
- 9:34behind
- 9:34your
- 9:35business.
- 9:35Ensuring
- 9:36you've
- 9:36got
- 9:36great
- 9:37onboarding
- 9:37processes,
- 9:39contracts,
- 9:40easy,
- 9:40quick
- 9:40ways
- 9:41of
- 9:41doing
- 9:41things,
- 9:42ways
- 9:42of
- 9:42scheduling
- 9:43your
- 9:43content.
- 9:44So
- 9:44things
- 9:44are
- 9:44easy.
- 9:45Maybe
- 9:45you
- 9:46have
- 9:46a
- 9:46team,
- 9:46how
- 9:47are
- 9:47you
- 9:47managing
- 9:47that?
- 9:48So
- 9:48that
- 9:48is
- 9:48our
- 9:48final
- 9:49piece
- 9:50of
- 9:50our
- 9:50strategy.
- 9:51So,
- 9:51if
- 9:52you
- 9:52are
- 9:52ever
- 9:52overwhelmed
- 9:53with
- 9:53hearing
- 9:54this
- 9:54word
- 9:54strategy
- 9:55banded
- 9:55about,
- 9:56and
- 9:56you
- 9:56feel
- 9:56like
- 9:56you're
- 9:57missing
- 9:57something,
- 9:58just
- 9:58know,
- 9:58here
- 9:59are
- 9:59the
- 9:59key
- 10:00components
- 10:00that
- 10:01will
- 10:01build
- 10:02part
- 10:02of
- 10:02your
- 10:02strategy.
- 10:03And
- 10:04yes,
- 10:04you
- 10:04can
- 10:04have
- 10:05a
- 10:05strategy
- 10:06within
- 10:06a
- 10:06strategy.
- 10:07So
- 10:07this
- 10:07is
- 10:07your
- 10:07overarching
- 10:08business
- 10:08strategy,
- 10:09but
- 10:09obviously
- 10:10you
- 10:10can
- 10:10have
- 10:10a
- 10:10marketing
- 10:11strategy,
- 10:11a
- 10:11finance
- 10:12strategy
- 10:13and
- 10:13operations
- 10:14strategy.
- 10:15So
- 10:15things
- 10:15can
- 10:15get
- 10:16more
- 10:16complex,
- 10:17but
- 10:17generally
- 10:18just
- 10:18start,
- 10:19but
- 10:19don't
- 10:20get
- 10:20distracted
- 10:20with
- 10:21that.
- 10:21The
- 10:21whole
- 10:21point
- 10:22is
- 10:22that
- 10:22it's
- 10:22something
- 10:23to
- 10:23help
- 10:23you
- 10:23to
- 10:23take
- 10:24action
- 10:24quickly.
- 10:25So
- 10:25if
- 10:25your
- 10:25strategy
- 10:26is
- 10:26a
- 10:27business
- 10:27plan,
- 10:27getting
- 10:28dusty
- 10:28in
- 10:28the
- 10:28drawer.
- 10:29Then
- 10:29just
- 10:30know
- 10:30that
- 10:30that
- 10:30is
- 10:31not
- 10:31going
- 10:31to
- 10:31do
- 10:31anything
- 10:32to
- 10:32build
- 10:32your
- 10:33business.
- 10:33Taking
- 10:34fast,
- 10:34messy
- 10:35action.
- 10:36Is
- 10:36the
- 10:36consistent.
- 10:37Uh,
- 10:38contributor,
- 10:39but
- 10:39I
- 10:39have
- 10:39seen
- 10:40that
- 10:40helps
- 10:40you
- 10:40to
- 10:40build
- 10:41an
- 10:41amazing
- 10:42coaching
- 10:42business.
- 10:43So
- 10:44take
- 10:44a
- 10:44moment
- 10:44to
- 10:44think
- 10:44about
- 10:45which
- 10:45area
- 10:46you
- 10:46need
- 10:47to
- 10:47work
- 10:47on.
- 10:47Is
- 10:48it
- 10:48clarity?
- 10:49Is
- 10:49it
- 10:49your
- 10:50offer,
- 10:50your
- 10:51marketing,
- 10:52your
- 10:52finances,
- 10:53or
- 10:53your
- 10:53operations?
- 10:54And
- 10:55you're
- 10:55probably
- 10:55thinking
- 10:56all
- 10:56of
- 10:56them.
- 10:57And
- 10:57if
- 10:57that's
- 10:58the
- 10:58case,
- 10:58then
- 10:58this
- 10:58is
- 10:59what
- 10:59I
- 10:59do.
- 10:59Come
- 11:00join
- 11:00me
- 11:00inside
- 11:00the
- 11:01business
- 11:01of
- 11:01coaching,
- 11:01my
- 11:02mentoring
- 11:02program.
- 11:03Where
- 11:03I
- 11:03will
- 11:03take
- 11:04you
- 11:04step
- 11:04by
- 11:04step
- 11:05through
- 11:05all
- 11:06of
- 11:06this
- 11:06stuff,
- 11:07and
- 11:07way
- 11:07more
- 11:08to
- 11:08ensure
- 11:08that
- 11:08you
- 11:09build
- 11:09an
- 11:09amazing
- 11:10business.
- 11:11I
- 11:11hope
- 11:12today's
- 11:12episode
- 11:12was
- 11:13helpful
- 11:13for
- 11:13you.
- 11:14Do
- 11:14drop
- 11:14me
- 11:14a
- 11:14line
- 11:15on
- 11:15LinkedIn
- 11:16or
- 11:16Instagram
- 11:17and
- 11:17let
- 11:17me
- 11:17know,
- 11:17it's
- 11:18Joanna
- 11:18with
- 11:19an
- 11:19A
- 11:19and
- 11:19Lott
- 11:20with
- 11:20two
- 11:20T's.
- 11:21I
- 11:21would
- 11:21love
- 11:22to
- 11:22hear
- 11:22your
- 11:22thoughts
- 11:23and
- 11:23reflections.
- 11:24And
- 11:25like
- 11:25I
- 11:25say,
- 11:25at
- 11:25the
- 11:25end
- 11:26of
- 11:26every
- 11:26episode,
- 11:27trust
- 11:27yourself,
- 11:28believe
- 11:28in
- 11:28yourself
- 11:29and
- 11:29be
- 11:29the
- 11:29wise
- 11:30Gardner
- 11:30who
- 11:30keeps
- 11:31on
- 11:31watering
- 11:31the
- 11:32seed.
- 11:33Microphone (Samson Q2U Microphone): Thank
- 11:33Microphone (Samson Q2U Microphone): you
- 11:33Microphone (Samson Q2U Microphone): so
- 11:33Microphone (Samson Q2U Microphone): much
- 11:34Microphone (Samson Q2U Microphone): for
- 11:34Microphone (Samson Q2U Microphone): listening
- 11:34Microphone (Samson Q2U Microphone): to
- 11:34Microphone (Samson Q2U Microphone): this
- 11:34Microphone (Samson Q2U Microphone): episode
- 11:35Microphone (Samson Q2U Microphone): of
- 11:35Microphone (Samson Q2U Microphone): Women
- 11:36Microphone (Samson Q2U Microphone): in
- 11:36Microphone (Samson Q2U Microphone): the
- 11:36Microphone (Samson Q2U Microphone): Coaching
- 11:36Microphone (Samson Q2U Microphone): Arena.
- 11:37Microphone (Samson Q2U Microphone): I
- 11:37Microphone (Samson Q2U Microphone): have
- 11:38Microphone (Samson Q2U Microphone): a
- 11:38Microphone (Samson Q2U Microphone): mess
- 11:38Microphone (Samson Q2U Microphone): of
- 11:39Microphone (Samson Q2U Microphone): free
- 11:39Microphone (Samson Q2U Microphone): resources
- 11:40Microphone (Samson Q2U Microphone): on
- 11:40Microphone (Samson Q2U Microphone): my
- 11:40Microphone (Samson Q2U Microphone): website
- 11:41Microphone (Samson Q2U Microphone): joannalottcoaching.com.
- 11:44Microphone (Samson Q2U Microphone): That's
- 11:44Microphone (Samson Q2U Microphone): Joanna
- 11:45Microphone (Samson Q2U Microphone): with
- 11:45Microphone (Samson Q2U Microphone): an
- 11:45Microphone (Samson Q2U Microphone): A
- 11:46Microphone (Samson Q2U Microphone): and
- 11:46Microphone (Samson Q2U Microphone): Lott
- 11:46Microphone (Samson Q2U Microphone): with
- 11:46Microphone (Samson Q2U Microphone): two
- 11:47Microphone (Samson Q2U Microphone): T's.
- 11:47Microphone (Samson Q2U Microphone): joannalottcoaching.com.
- 11:50Microphone (Samson Q2U Microphone): And
- 11:50Microphone (Samson Q2U Microphone): I'll
- 11:50Microphone (Samson Q2U Microphone): also
- 11:51Microphone (Samson Q2U Microphone): put
- 11:51Microphone (Samson Q2U Microphone): links
- 11:51Microphone (Samson Q2U Microphone): in
- 11:51Microphone (Samson Q2U Microphone): the
- 11:51Microphone (Samson Q2U Microphone): show
- 11:52Microphone (Samson Q2U Microphone): notes.
- 11:54Microphone (Samson Q2U Microphone): Let
- 11:54Microphone (Samson Q2U Microphone): me
- 11:54Microphone (Samson Q2U Microphone): know
- 11:54Microphone (Samson Q2U Microphone): if
- 11:54Microphone (Samson Q2U Microphone): you
- 11:55Microphone (Samson Q2U Microphone): found
- 11:55Microphone (Samson Q2U Microphone): this
- 11:55Microphone (Samson Q2U Microphone): episode
- 11:55Microphone (Samson Q2U Microphone): useful.
- 11:56Microphone (Samson Q2U Microphone): Share
- 11:57Microphone (Samson Q2U Microphone): it
- 11:57Microphone (Samson Q2U Microphone): with
- 11:57Microphone (Samson Q2U Microphone): a
- 11:57Microphone (Samson Q2U Microphone): friend
- 11:58Microphone (Samson Q2U Microphone): and
- 11:58Microphone (Samson Q2U Microphone): leave
- 11:58Microphone (Samson Q2U Microphone): me
- 11:58Microphone (Samson Q2U Microphone): a
- 11:58Microphone (Samson Q2U Microphone): review,
- 11:59Microphone (Samson Q2U Microphone): and
- 11:59Microphone (Samson Q2U Microphone): I
- 11:59Microphone (Samson Q2U Microphone): will
- 11:59Microphone (Samson Q2U Microphone): personally
- 12:00Microphone (Samson Q2U Microphone): thank
- 12:00Microphone (Samson Q2U Microphone): you
- 12:01Microphone (Samson Q2U Microphone): for
- 12:01Microphone (Samson Q2U Microphone): that.
- 12:02Microphone (Samson Q2U Microphone): Remember
- 12:03Microphone (Samson Q2U Microphone): to
- 12:03Microphone (Samson Q2U Microphone): trust
- 12:03Microphone (Samson Q2U Microphone): yourself,
- 12:04Microphone (Samson Q2U Microphone): believe
- 12:04Microphone (Samson Q2U Microphone): in
- 12:04Microphone (Samson Q2U Microphone): yourself
- 12:05Microphone (Samson Q2U Microphone): and
- 12:05Microphone (Samson Q2U Microphone): be
- 12:06Microphone (Samson Q2U Microphone): the
- 12:06Microphone (Samson Q2U Microphone): wise
- 12:06Microphone (Samson Q2U Microphone): Gardner
- 12:07Microphone (Samson Q2U Microphone): who
- 12:07Microphone (Samson Q2U Microphone): keeps
- 12:07Microphone (Samson Q2U Microphone): on
- 12:07Microphone (Samson Q2U Microphone): watering
- 12:08Microphone (Samson Q2U Microphone): the
- 12:08Microphone (Samson Q2U Microphone): seed.
- 12:09Microphone (Samson Q2U Microphone): Get
- 12:09Microphone (Samson Q2U Microphone): into
- 12:09Microphone (Samson Q2U Microphone): the
- 12:10Microphone (Samson Q2U Microphone): arena
- 12:10Microphone (Samson Q2U Microphone): dare,
- 12:11Microphone (Samson Q2U Microphone): greatly
- 12:11Microphone (Samson Q2U Microphone): and
- 12:11Microphone (Samson Q2U Microphone): try.