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67 | What is a business strategy? The 5 Core Components
Jo Lott demystifies the concept of a "business strategy" and breaks it down into five core components that are essential for building a successful coaching business. She emphasises the importance of taking action and not getting bogged down in the planning stages, encouraging listeners to create a simple, usable strategy that can be iterated upon as their business grows.
Defining a Business Strategy [00:02:00 - 00:03:59]
The Five Core Components of a Business Strategy [00:04:00 - 00:10:59]
Clarity (Purpose, Mission, Vision, Brand) [00:04:00 - 00:05:59]
Offer (What you're selling) [00:06:00 -…
The skinny
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