Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Stop Wasting Meetings: Qualify Before You Schedule
We've all been there. You get an email or a message: "Let's schedule a meeting to discuss how I can help you." Sounds promising, right? But what if you don't even know who this person is, or if their services are relevant to your needs? This happened to me recently, and it highlighted a crucial lesson in sales and business development: qualify before you schedule. I recently received a pitch from someone offering YouTube video optimization and editing services. They had discovered my YouTube channel, which is great, but they immediately jumped to scheduling a meeting. No problem-based opener…
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