
"Are You Here to Win?"
My son's tennis old coach stopped everyone mid-drill and asked one question that applies to every founder, CEO, and leader I know, "Are you here to win?"
In this video I break down what happened next, how the entire group raised their level in 15 minutes, and why it changed how I think about every sales call, campaign, and experiment we run.
The lesson isn't about tennis. It's about the standard you hold yourself to when the stakes feel low, because that's the standard you'll actually have when it's game time.
⏱ TIMESTAMPS
(00:00) A lesson from my son's tennis practice
(00:44) The question…
The skinny
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