Latest / The Relentless Pursuit of Winning Podcast
From Book to Business: How to Turn Your Book Into a Business Model | Lee Baucom
🔥 Excerpt
"The book creates funnels for the business. The book helps to clarify what that business would be."
⚡ TL;DR
A book can become a foundation for a business when the author knows who the book is for, what problem it addresses, what framework it contains, and what the reader should be able to do next. Dr. Lee Baucom explains how authors can use a book to establish authority, clarify their approach, attract the right audience, create opportunities for services, and build a business that fits the way they actually want to work.
📄 Show Notes
A consultant finishes a book, sends it into the…
The skinny
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