Zapier: Lane Scott Jones on content in the age of AI (and Zapier's pickleball strategy)
In this episode of Content Briefly, we interviewed Lane Scott Jones, Director of Content Marketing at Zapier, and discussed the growth of Zapier content production, optimistic perspectives on SEO, content diversification, and more.
This episode is brought to you by our friends at Flying Cat Marketing (https://flyingcatmarketing.com/).
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Timestamps:
00:00 Intro03:28 Who is Lane Scott Jones?03:58 Is it overwhelming to write content for Zapier?06:20 Automation in the day-to-day.08:46 How has content at Zapier changed?13:00 Increased content production and team at…
The skinny
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