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#73 - Winning SEO & Review Strategies for Law Firms in 2026 with Julia Hensel

In this episode of Sharp Strategies Sweet Success, I chat with Julia Hensel, who leads both Lexigate (a legal SEO agency) and RepSpert (a review removal company), about the evolving world of search and reputation for law firms. We talk about how firms can show up in both Google and AI tools like ChatGPT by doubling down on localized content, branded mentions, and directory consistency. Julia explains why the old-school SEO basics still matter—and how strategies like “linkless” branded mentions and AI-friendly site structure are shaping the next era of legal marketing. We also dig into the…

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