
Your Company is One AI Feature Away From Dying
Every B2B founder is one product update away from becoming a feature of ChatGPT or Claude. The biggest threat to your retention isn't your competitor anymore. It's a $20 a month tool that does 80% of what your product does, with none of the friction. In this video I break down what a CEO said in one of my roundtables that stopped the whole room: customers are quietly canceling, not because they found something better, but because they found something good enough.
We've all built retention playbooks against competitors, battle cards, onboarding flows, customer success teams. But AI doesn't…
The skinny
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