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Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint

Why Your Business Proposal Might Be Missing the Million-Dollar Question

Have you ever had a brilliant business idea, perhaps in a niche like architectural models, and wondered why your proposal isn't attracting the funding you need?

This just came up on my radio show, and it's a critical point for any aspiring entrepreneur or growing business.

A listener, Godwin from Gwarimpa, an architect selling "architectural models," reached out looking to raise finance. My immediate thought? "Tell me more!" What are your unique business goals? What's your unique value proposition? Why should anyone do business with you?

Unfortunately, Godwin didn't follow up with the…

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