How Sena 10x'd Her Business with Email Marketing | Fish Story Secrets
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In this episode of Imperfect Marketing, I sit down with Sena Wheeler, founder of Sena Sea and a fifth-generation fishing industry entrepreneur. What started as a Thanksgiving road trip idea turned into a thriving business selling premium, sustainably-caught Alaskan fish—and email marketing was at the heart of it.
Sena shares how she transformed her passion for food science and fish into a profitable business by embracing email marketing as her primary sales channel.
We explore:
Building a Brand with a Story
Getting Started with Email Marketing
Writing Emails That Sell…
The skinny
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