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Latest / The Expert Method

Nobody Cares About Your Life Story

Most people think telling their story means starting at the beginning and sharing everything. Dr. Rhonda Lawson argues that’s exactly why so many stories fail to connect. In this conversation, Ian and Rhonda unpack what actually makes a personal story matter to another person: a clear message, a meaningful struggle, and a reason for the audience to care.

They explore why effective storytelling starts with the reader, how to identify the real “mountain” in your story, why vulnerability and accountability make a story more powerful, and how to brainstorm and outline your book without getting…

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