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#77 – Referral Marketing Systems for Law Firms with Delisi Friday
What if some of your best referral opportunities are already calling your office, but you’re treating them like dead ends? In this episode of Sharp Strategies Sweet Success, I’m joined by Delisi Friday, founder of First Call Friday, to break down a practical, relationship-first approach to referral marketing. With two decades in the legal industry—starting on intake at her father’s firm—Delisi shares how law firms can turn rejected leads into warm referral relationships, follow up in ways that generate Google reviews, and build systems that actually nurture former clients instead of…
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