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Cuddlist, Inc: Removing Workplace Friction with Human Connection

30% of your workforce may be neurodivergent.

Most companies have no idea how to support them.

On the latest Zero Friction, I sat down with Keeley Shoup, CEO of Cuddlist, Inc. — and what started as a conversation about consent-based connection quickly became one of the most important discussions I've had about the neurodivergent workforce.

Here's what stopped me cold:

A significant and growing percentage of your team may be neurodivergent. And most workplace environments — the way we communicate, collaborate, and connect — were never designed with them in mind.

That's not a culture problem…

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