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From Facebook Ads to AI: A Modern Marketing Masterclass
On this episode we welcome Travis Thom, a renowned Facebook and Instagram ad expert and AI marketing strategist, back to Mortgage Marketing Radio for an insightful episode on cutting-edge digital marketing strategies in the mortgage and real estate industries.
Key Points Discussed:
- The transition from traditional long landing pages to streamlined, mobile-optimized versions that enhance conversion rates.
- The emergence of concise bio links and lead ad forms, challenging the dominance of traditional landing pages.
- Skepticism towards the capabilities of AI in fully replacing human…
The skinny
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