Why the creative industry needs a class reckoning, with Emilia Kireli-Reed
I like to think of branding and marketing as tools for connection – ways to build trust, grow communities, and reach the right people. But what if the way we’re marketing is actually widening the gap instead of closing it? What if it’s making real connection less likely?
This week on The Soap Box, I’m speaking to Emilia Kireli-Reed, founder and creative director of Kireli Studio, one of the few branding studios solely focused on social and ethical impact, about how the creative industries can unintentionally (and sometimes very intentionally) feed division.
Whether it's the dominance of…
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