Dan Levy on Storytelling and Positioning

Content, Briefly · Apr 7, 2025 · 29m · transcript

In this episode of Content, Briefly, Jimmy chats with Dan Levy, founder of Storyline. Dan shares his journey from Spark Sheet to launching Storyline, a business focused on strategic storytelling for B2B tech companies. He discusses the importance of positioning, crafting compelling narratives, and how his background in journalism shapes his approach to content marketing. Tune in to learn how Dan helps companies distill their vision and positioning into powerful stories that drive marketing and sales efforts.

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