Latest / Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint
Why Your Big Proposals are Getting Ghosted
In today's episode, we dive into a case study featuring a fictional Lagos-based logistics founder, Tunde Balogun, whose business, "Swift Logistics," is facing a common but painful problem: stagnant revenue and a burnt-out sales team.
Despite working 12-hour days and churning out endless 20-page proposals, their closing rate is stuck at a measly 5%.
Weve all been there chasing a massive million Naira deal for weeks, only for the client to go completely silent after receiving the quote. If you are tired of being ghosted, you need to change your approach. Before you ever send another proposal…
The skinny
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