Reaching a Wider Audience: The Power of Multi-Channel Marketing in Orthodontics
Summary
Luke shares his background and the journey of starting Hip Creative. He emphasizes the importance of focusing on long-term goals and building relationships with clients. Luke discusses the evolving landscape of marketing in the orthodontic industry, highlighting the increased competition and the need for private practices to stand out. He advises on the importance of brand awareness and recognition, as well as the need for a multi-channel marketing approach. Luke also provides insights on marketing strategies for startup practices on a limited budget, including the use of Facebook and…
The skinny
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