Shows / In the Sauce
In the Sauce
With over 250 episodes and interviews across the CPG value chain, In the Sauce is the go-to podcast for emerging brands. You’ll hear from founders, retailers, investors, and operators about the triumphs and challenges of building consumer businesses. Providing honest, unfiltered interviews, it features hours of brass-tacks advice from finance, legal, operations, and supply chain experts, alongside practical hacks from brand marketing and social media specialists.
In the Sauce is produced in…
Episodes
In the SauceBuilding a Best in Class Brand
Eric Skae is the CEO of Carbone Fine Food with 30 years of CPG experience in strategy, sales, branding, marketing, finance, and distribution. On this episode…
In the SauceBuilding on Bubble
Jessica Young is the founder and CEO of Bubble, an e-commerce marketplace known as the "Etsy of Health Food." On this episode of ITS, Jess and Ali talk about…
In the SauceBuilding With Thrive Market
Jason Bidart is VP of Food Merchandising at Thrive Market and has been working in the supermarket industry for two decades. On this episode of ITS, Jason and…
In the SauceBuilding a Health-(Ady) Business
Daina Trout and Vanessa Dew are the co-founders of Health-Ade, and are currently serving as Chief Mission Officer and CEO respectively. On this episode of ITS…
In the SauceBuilding the Change
Seth Goldman is the Co-Founder of Eat the Change, Co-Founder of PLNT Burger, Chair of the Board of Beyond Meat, and the Co-Founder of Honest Tea. On this…
In the SauceBuilding a Better Coupon
Chris Tiffin is the Founder and CEO of Aisle, a cash-back rewards platform that works entirely through text. On this episode, Courtnie, Ali, and Tiffin talk…
In the SauceBuilding in a Golden State
Aishwarya Iyer is the Founder + CEO of Brightland, the deeply loved olive oil, vinegar, and honey brand. On this episode of ITS, Aish and Ali talk about…
In the SauceBuilding Day After Day After Day
Alex Bayer is Co-founder and CEO of Genius Juice, the whole coconut smoothies. He is also the host of 2 CPG-focused shows – the 15 Minutes of Genius podcast…
In the SauceBuilding Like an Ops Person
Jessi Freitag is an operations consultant and the host of the weekly Startup CPG Podcast, a show for early-stage food and beverage companies. On this episode…
In the SauceBuilding 1+1=3
Tobias Peggs is the Co-Founder and CEO of Square Roots, the CEA (controlled environment agriculture) company on a mission to bring locally-grown food to people…
In the SauceBuilding Haven’s Kitchen in 2022
Courtnie Beceiro is the Head of Marketing at Haven's Kitchen and has been working with Ali since the brand was sold in 14 Whole Foods Stores back in 2018. On…
In the SauceBuilding With the Ocean
Courtney Boyd Myers is the founder, CEO, and CMO of AKUA, the company making the world's first meat-alternative products made from kelp with regenerative ocean…
In the SauceBuilding Delightful and Peculiar (In a Massive Category)
Paul Voge is the CEO and Co- Founder, with his wife Maddie, of Aura Bora, the sparkling water made with herbs, fruit, and flowers. On this episode of ITS, Paul…
In the SauceBuilding, Community-First
Kevin Lee is the Co-Founder of Immi, the better-for-you Asian American food brand that invented the world's first low-carb, high-protein, and 100% plant-based…
In the SauceBuilding Like You're KIND
Elle Lanning is Managing Director at Equilibra Ventures – a new platform from Daniel Lubetzky the founder of KIND Snacks. On this episode of ITS, Elle and Ali…
In the SauceBuiding With Costco
Jeremy Smith is the founder and CEO of LaunchPad, a full-service strategy, branding, and broker group focused on Costco. He has spent over 35 years in…
In the SauceBuilding Line by Line
Anna-Lena Kamenetzky is the Founder and CEO of Touch Capital, a venture/growth investment fund focused on consumer products and services companies. On this…
In the SauceBuilding Brand Love
Mike Gelb is the host of the Consumer VC Podcast, where he interviews venture funders and CPG founders. On this episode of ITS, Mike shares the themes and…
In the SauceBuilding Like Bobbi
Bobbi Brown is a beauty industry titan, world-renowned makeup artist, best-selling author, and now, the Founder of Jones Road, the beauty brand that's recently…
In the SauceBuilding Analog in a Digital World
Hailey Swartz is Co-Founder and Co-CEO of Actual Veggies, the chef-crafted veggie burger popping up in retailers across the US. On this episode of ITS, Hailey…
In the SauceBuilding on Iteration
Jake Deleon is the founder and CEO of Fila Manila, the company bringing next gen Filipino flavors to consumers across the US. On this episode of ITS, Jake and…
In the SauceBuilding for Your Flock
George Milton is Co-Founder and CEO of Yellowbird Foods, the spunky/spicy, Austin-based hot sauce brand made with real fruit and veggies. On this episode of…
In the SauceBuilding With Albertsons
Andrea Rose is the Produce category manager for the SoCal division of Albertsons Companies. She and her team are responsible for decisions about what their 336…
In the SauceBuilding With Mentors
Becca Millstein is the co-founder and CEO of Fishwife, the super-popular, super-groovy tinned seafood company bringing ethically sourced, premium, and…
In the SauceBuilding on Four Pillars
Mark Samuel is the founder and CEO of IWON Organics, a legume-based food company. On this episode of ITS, Mark shares insights from 20 years of…
In the SauceBuilding. Protected.
Amanda Roach is a partner at Amin Talati Wasserman, a law firm that supports CPG companies on the legal issues around the FDA, FTC, and Intellectual Property…
In the SauceBuilding the BOFU
Eleanor Hayden is a shopper marketing and merchandising expert, having built platforms at Kodiak Cakes and Siete. On this episode of ITS, Eleanor walks Ali…
In the SauceBuilding Connections
Andrea Xu is the CEO and co-founder of Umamicart, an online one-stop-shop with Asian cuisine lovers at the very center. Umamicart has 2 missions: Helping…
In the SauceBuilding a Brand Engine
Miguel Leal is the Co-Founder & CEO of SOMOS, a new, U.S.-based Mexican food company that he founded with KINDsnacks veterans Daniel Lubetzky and Rodrigo…
In the SauceBuilding Towards an Outcome
Eddie Revis is the CMO of Magnolia Bakery and formerly VP of Brand, Marketing & Media at Chobani. On this episode of ITS, he shares his marketing "tool kit."…
In the SauceBuilding on YouTube
Carrie Yang is the founder of Grouphugs, a YouTube growth agency helping businesses create profitable YouTube channels. On this episode of ITS, Carrie and Ali…
In the SauceBuilding Where People are Looking for You
Jake Kneller is Co-founder and CEO of Sweet Nothings, a CPG brand focused on creating truly-good-for-you snacks, starting with their line of frozen spoonable…
In the SauceBuilding from Cult Favorite to National Brand
Molly Fienning is Co-founder and CEO of Red Clay Hot Sauce, a modern take on Southern hot sauce. On this episode of ITS, Molly and Ali talk about the…
In the SauceBuilding With the “Buyer Buddha”
Wade Yenny is the Director of Grocery for Jimbo’s, San Diego’s Premier Natural and Organic Food Store, and has over 25 years of experience in all areas of…
In the SauceBuilding Unfiltered
Jake Karls is Co-Founder of Mid-Day Squares, the fresh, functional chocolate bar that sold over 8 million chocolate bars in its first 3 years. On this episode…
In the SauceBuilding with Target
Ryan Rogers is Ali's former buyer at Target and worked in Produce at the retailer for 14 years. On this episode of ITS, Ryan shares a wealth of knowledge about…
In the SauceBuilding the Best Idea
Alex Piasecki and Patrick Mateer are the co-founders of Seal the Seasons, the national local foods brand that partners directly with growers to freeze and…
In the SauceBuilding the Rubyverse
Noah Wunsch is the founder of Ruby, a new, super creative line of organic hibiscus water. On this episode of ITS, Noah and Ali talk about the value of going…
In the SauceBuilding the New Convenience Store
Carla Dunham is the CMO of Foxtrot, the company redefining the convenience store with fast delivery, proprietary inventory technology, and the vibe of a…
In the SauceBuilding Ubiquity
Jordan Schenck is the CMO and Co-Founder of Sunwink. On this episode of ITS, Jordan tells Ali about her experiences at Equinox and Impossible, how to build a…
In the SauceBuilding Spicier Kitchens
Lisa Carson and Connie Wang are the Co-Founders of Occo, the pre-measured spice pods popping up in kitchens everywhere. On this episode of ITS, Courtnie steps…
In the SauceBuilding Your Team for Tomorrow
Erin Linfonte is a Client Strategist at ForceBrands, the leading strategic recruiting firm for consumer brands. On this episode of ITS, Erin walks Ali through…
In the SauceBuilding Great Design From the Ground Up
Jolene Delisle is the founder & creative director of The Working Assembly, a branding and creative studio that's worked with brands across the ecosystem…
In the SauceBuilding with the Rind
Matt Weiss is the founder and CEO of Rind, the innovative, whole fruit, snack brand popping up all over the place! On this episode of ITS, Matt and Ali talk…
In the SauceBuilding SEO
Ilan Nass is the Chief Strategist at Taktical, the marketing company that helps brands scale through Cross Channel Strategies, Creative Storytelling, and…
In the SauceBuilding in the Right Channel
Sashee Chandran is the founder and CEO of Tea Drops, the organic, ground leaf teas that dissolve into your cup - no bag or infuser needed. On this episode of…
In the SauceBuilding Wholesale in a Sea of DTC
Margaret Wishingrad is Co-Founder and CEO of Three Wishes, the cereal that is revolutionizing breakfast aisles in grocery stores across the US. On this episode…
In the SauceBuilding Real Sustainability
Caroline Cotto is the Co-Founder & COO of Renewal Mill, an upcycled food company fighting climate change. Azora Zoe Paknad is the Founder of Goldune, a new…
In the SauceBuilding in Brooklyn
Chitra Agrawal is Co-Founder of Brooklyn Delhi, the Indian condiment company she grew out of a thriving food blog and cookbook. On this episode of ITS, Chitra…
In the SauceBuilding with Kroger
LeShaun Smedley is the Manager of Corporate Supplier Diversity for the Kroger Company. He leads the effort to build a more diverse, equitable supplier base for…
In the SauceBuilding on Feedback
Mayssa Chehata is the founder and CEO of Behave, the low-sugar gummy bears made with better-for-you, all-natural ingredients and elevated flavors. On this…
In the SauceBuilding a Win Win Win
Annalea Krebs is the founder and CEO of Social Nature, a product discovery and trial platform that helps emerging brands reach consumers, and build a loyal…
In the SauceBuilding = Trust Over Time
Eric Strickland, National Director of Alternate Channel Sales at Tessemae’s. On this episode of ITS, Eric and Ali talk Sales: form big picture strategy and the…
In the SauceBuilding Like an Olympian
Nona Lim is the Founder and CEO of Nona Lim, everyone’s favorite fresh Asian broths, noodles and stir fry kits. On this episode of ITS, Nona tells Ali a story…
In the SauceBuilding Isn't Just for Extroverts
‘Yemisi Awosan is the Founder of Egunsi Foods, a ready-to-heat soup, starter, and sauce brand inspired by West African ingredients. On this episdoe of ITS…
In the SauceBuilder Souper
Lola Adeyemi is Founder of "It’s Souper” a line of Afro-Fusion Soups & Sauces currently sold online and in Canada. On this episode of ITS, Lola and Ali talk…
In the SauceBuilding Powerfully
Gail Becker is Founder and CEO of CAULIPOWER, the powerhouse company that has become a household name in 3 years. On today's episode of ITS, Gail and Ali talk…
In the SauceBuilding Diversity, Equity, and Inclusion
Armando Fuentes is a clinical psychologist who leads workshops and seminars focused on mental health, diversity, equity, and inclusion. On this episode of ITS…
In the SauceBuilding with Focus
Megan Bent is the founder of Harbinger Ventures, an investment firm specializing in early-stage consumer brands led by exceptional female or mixed-gender…
In the SauceBuilding and Healing
Jamila Owens-Todd is the owner of Golden Grocer, a natural health food store in St. Louis that has served the community for 40 years. A practicing Naturopath…