Shows / Sporticast

Sporticast
'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com
Episodes
SporticastNBA Valuations Soar to $4 Billion Average, Led By Warriors
Scott and Eben speak with Kurt Badenhausen, Sportico’s valuations expert, about his latest NBA valuations. The Golden State Warriors are first, at $8.3…
SporticastShoBiz: Breaking Down Shohei Ohtani’s $700M Dodgers Contract
Scott and Eben break down Shohei Ohtani’s historic $700 million contract, and the market forces behind it. They also talk about the latest with the PGA Tour’s…
Sporticast‘It’s In the Game’ w/ EA Sports President Cam Weber
Scott and Eben speak with Cam Weber, president of EA Sports, about the company’s massive gaming franchises, its relationships with leagues like the NFL and…
SporticastFlorida State’s Playoff Snub Shows College Football’s Future is Already Here
Scott and Eben discuss the college football playoff’s final rankings, with undefeated Florida State on the outside of the four-team playoff. They also talk…
SporticastMark Cuban Selling Majority of Mavericks to Adelson Family
Scott and Eben discuss an NBA bombshell—Mark Cuban is selling a majority of the Dallas Mavericks to the Adelson family in a $3.5 billion deal. They discuss the…
SporticastThanksgiving Leftovers / College Football Chaos
Scott and Eben discuss a host of topics, including holiday takeaways, college football playoff chaos, and a new hire for the New York Mets. Learn more about…
SporticastNFL Takes Over Black Friday, Plus Ken Griffin’s Miami Play
Scott and Eben discuss the NFL’s first Black Friday game, a partnership with (of course) Amazon. They also talk about Ken Griffin’s talks to invest in the…
SporticastTGL Launch Delayed One Year / Vegas F1 Event Recap
Scott and Eben talk about TGL, the team golf league backed by Tiger Woods and Rory McIlroy, delaying its launch by a year. They also talk about F1’s first race…
SporticastThorns Enter Exclusive Sales Talks / Man City’s Record Haul
Scott and Eben discuss the latest in the sale of the NWSL’s Portland Thorns, with the Bhathal family on the verge of a deal. They also talk about Manchester…
SporticastJimbo’s Jumbo Payout / ManU Backer Continues Selloff
Scott and Eben discuss Texas A&M owing former football coach $77 million in severance. They also talk about a major ManU backer selling stock, the NWSL’s new…
SporticastNHL Valuations Breakdown, With Kurt Badenhausen
Scott and Eben speak with Kurt Badenhausen about Sportico’s latest NHL valuations, which range from the Toronto Maple Leafs at $2.65 billion through the…
SporticastCanadiens Valued at Record $2.5 Billion / NBA In-Season Tourney
Scott and Eben discuss a stake in the Montreal Canadiens selling at a $2.5B valuation. They also talk about the NBA’s in-season tournament, business intrigue…
SporticastInside Josh Harris’ First 100 Days As An NFL Owner
Eben speaks with Sportico’s Eric Jackson about the start of the Josh Harris ownership era in Washington DC, including insight into how the new owners are…
SporticastPGA Tour Latest / YouTube’s Massive Sunday Ticket Losses
Scott and Eben discuss the PGA Tour ending investment talks with Endeavor, plus YouTube’s NFL loss leader, the NBA’s partnership with Kim Kardashian, and Josh…
SporticastWorld Series Matchup Set / NBA Season Tips Off
Scott and Eben discuss the World Series matchup between the Arizona Diamondbacks and Texas Rangers. They also discuss a number of topics related to the start…
SporticastRoger Goodell’s New Contract / NBA’s Highest-Paid Players
Scott and Eben discuss Roger Goodell’s new contract, the NFL raising its debt limits, the NBA’s highest-paid players, and the MLB playoffs. Learn more about…
SporticastHow the NHL’s Young Stars Are Changing ESPN’s Hockey Coverage
Eben and Scott speak with ESPN executive Andy Tennant about the company’s NHL coverage, how to grow hockey’s popularity, and the immediately stardom of Connor…
SporticastRangers Embrace Creed / ManU Sale Reaches Possible Conclusion
Scott and Eben talk about the Texas Rangers’ love of Creed, a potential end to the Manchester United sale process, Kim Ng’s departure, and the Jets’ decision…
SporticastRethinking Global Mixed Martial Arts w/ PFL’s Donn Davis
Scott and Eben speak with Donn Davis, founder and co-owner of PFL, about the MMA company’s business, its international aspirations, and the star power of…
SporticastTom Brady’s Raiders Investment Hits Snag / Six New Olympic Sports
Scott and Eben hit on a number of topics, include a marathon record, Tom Brady’s Raiders investment, new Olympic sports, and the NWSL’s media deals. Learn more…
SporticastInside The NWSL’s Booming Franchise Valuations
Scott and Eben chat with Sportico valuations expert Kurt Badenhausen about the company’s first NWSL valuations, which calculated that the average team was…
SporticastPrime Coverage in Deion’s Colorado, Plus NFL x Taylor Swift Fatigue
Scott and Eben talk about the push to get athletes insured at Colorado under football coach Deion Sanders. They also talk about the NFL’s Toy Story game…
SporticastBacon Sales, Toy Story Football and WNBA Expansion
Scott and Eben move rapid-fire through a number of topics, including a fun NIL deal in college football, a new sports betting product, a Toy Story x NFL…
SporticastTaylor Swift & the NFL: Who Benefits Most from Latest Viral Crossover?
Scott and Eben discuss the collision of two billion-dollar U.S. entertainment brands—the NFL and Taylor Swift—following news that the pop star is dating Chiefs…
SporticastWhat Slamball’s Return Says About The Future of Sports Media
Scott and Eben speak with Mike Tollin, award-winning film producer and Slamball co-founder, about the sport’s return after a 20-year hiatus, and the changing…
SporticastCoach Prime Blends College Football and Reality TV in Colorado
Scott and Eben discuss the Deion Sanders Show in Colorado, where the Buffaloes’ football coach—justified or not—has become the epicenter of sports and…
SporticastAaron Rodgers Injury Sparks Turf, Media, Betting Business Fallout
Scott and Eben discuss Aaron Rodgers’ season-ending injury, which has ramifications for media companies, sportsbooks and maybe even NFL owners. They also talk…
SporticastTakeaways from the ESPN-Charter Carriage Fight / U.S. Open Recap
Scott and Eben discuss the ESPN-Charter carriage dispute, which may have dramatic downstream effects despite its resolution on Monday morning. They also talk…
SporticastFixing College Sports With Coach-Turned-CEO-Turned-Coach Joe Moglia
Scott and Eben speak with Joe Moglia, ex-CEO of TD Ameritrade and former FBS head football coach, about this unstable moment in college sports, and what should…
SporticastLabor Day Spectacular with NFL Advisor Marc Ganis
Scott and Eben speak with sports consultant Marc Ganis about the strength of the NFL’s business, untapped revenue opportunities, and takeaways from the…
SporticastBarstool CEO Erika Nardini Badan Talks Newfound Corporate Freedom
Scott and Eben speak with Barstool CEO Erika Ayers Badan about the company’s recent separation from Penn Entertainment, the benefits of private ownership, and…
SporticastU.S. Open Financial Preview / NFL’s Highest-Paid Players
Scott and Eben talk about the money behind the U.S. Open, which begins this week in New York City. They also talk about the highest paid NFL players, the start…
SporticastHow One MLS Team Maximized Revenue When Hosting Lionel Messi
Scott and Eben speak with New York Red Bulls president/GM Marc de Grandpré about the financial benefits of hosting Lionel Messi, and MLS’s new Apple deal…
SporticastMessi Magic Lifts New MLS Tournament / Are Cleats Fashion?
Scott and Eben discuss Lionel Messi’s unprecedented success at Inter Miami, and a report that soccer cleats are becoming fashionable for everyday wear. Learn…
Sporticast‘Changing the Stink’ Highlights Paradox of NFL’s Hard Knocks
Eben and Jacob discuss the latest viral NFL clip, and the paradox of shows like ‘Hard Knocks.’ They also talk about MLS’s Messi strategy and the women’s World…
SporticastSorting Out Sports' Streaming Shakeup w/ Parrot Analytics' Julia Alexander
Jacob is joined by Julia Alexander to discuss ESPN's precarious transition from the lucrative bundled ecosystem of yesterday to the treacherous streaming world…
SporticastCowboys Worth Record $9.2 Billion / ESPN Sportsbook Coming
Scott and Eben discuss Sportico’s latest NFL valuations, which list the Cowboys as the most valuable sports team in the world ($9.2 billion). They also discuss…
SporticastCollege Sports Fractures and Reforms Around TV Billions
Scott and Eben discuss a wild week in college sports, which resulted in a dramatic re-shaping of the entire business. The Pac-12 may be gone, the Big 12 has…
SporticastWorld Cup and Business Lessons w/ Just Women’s Sports Founder Haley Rosen
Scott and Eben speak with Haley Rosen, founder and CEO of Just Women’s Sports, about the ongoing World Cup, investment in women’s sports, and Rosen’s…
SporticastMets Unloading MLB’s Priciest Roster / Colorado Bolts Pac-12
Scott and Eben discuss the Mets selling key parts of the most expensive roster in baseball. They also talk about Arctos buying more of HBSE, and Colorado…
SporticastInvesting in Sports, with Sapphire Sport Partner Michael Spirito
Scott and Eben speak with Michael Spirito, founding partner of Sapphire Sport, about his fund’s investment thesis, the current market, and how young sports…
SporticastWhat Drake Can Teach Sports Owners, Plus Mbappe’s $1.1B Saudi Offer
Scott and Eben discuss lessons from a recent Drake concert at MSG. They also talk about Kylian Mbappé’s massive new contract offer, Lionel Messi’s storybook…
SporticastDoes Messi Make Inter Miami 2x More Valuable?
Scott and Eben discuss more business fallout from Lionel Messi's arrival in MLS. They also talk about the looming Commanders sale, Donald Trump's golf assets…
SporticastMessi’s Immediate MLS Impact w/ D.C. United Owner Jason Levien
Scott and Eben speak with D.C. United owner Jason Levien about Lionel Messi’s MLS arrival, the immediate business impacts, and D.C. United’s hosting of the…
SporticastCommanders Sale Closing on July 20, Yankees Put Ad on Pinstripes
Scott and Eben discuss a date for Josh Harris’s group to finally take over the Washington Commanders. They also talk about Dan Snyder’s legacy, the Jets on…
SporticastMLB’s All-Star Tailwinds / NBA’s Summer League Buzz
Scott and Eben discuss the MLB All-Star Game and Lionel Messi’s looming MLS debut, plus the NBA’s success growing its Summer League series in Las Vegas. Learn…
SporticastWomen’s World Cup Business Breakdown w/ Emily Caron
Eben and Sportico reporter Emily Caron discuss the money behind the upcoming women’s World Cup, which has undergone some major changes. They also talk about…
SporticastBehind the Bedard Business Boom w/ Blackhawks Exec Jaime Faulkner
Scott and Eben speak with Jaime Faulkner, president of business operations for the Chicago Blackhawks about the team landing No. 1 pick Connor Bedard, and the…
SporticastF1’s Recent Business Boom w/ Kurt Badenhausen
Scott and Eben speak with Sportico valuations expert Kurt Badenhausen about his F1 team rankings, and how the racing circuit’s business has grown in recent…
SporticastRyan Reynolds Buys into F1 / Qatar Buys into NBA, NHL
Scott and Eben discuss two big new sports investments—Ryan Reynolds and RedBird Capital purchasing 24% of F1’s Alpine Racing, and Qatar’s sovereign wealth fund…
SporticastAthletes Shine in Southern France, HBSE Makes Timely Investment
Scott and Eben discuss takeaways from the Cannes Lions marketing festival in France, where athletes were on display for their business prowess. They also talk…
SporticastMessi’s Contract Details, Team Sales Keep Coming
Scott and Jacob discuss some recently reported details of Leo Messi’s Inter Miami agreement, which has yet to be finalized, and why some of the specifics are…
SporticastNBA Finals Viewership, Netflix's New Sports Show
Scott and Jacob discuss the ratings for the NBA Finals, and what the league is doing to reach a new generation of fans who aren't watching traditional…
SporticastMessi’s Unprecedented MLS Deal, Plus New Golf Franchises
Scott and Eben discuss the historic pay package that MLS and Inter Miami are preparing for soccer star Lionel Messi. They also talk about TGL’s first golf team…
SporticastThe PGA-LIV Deal Explained, Plus Messi to Miami?
Scott and Eben break down Tuesday’s bombshell news, as the PGA Tour and main European tour go into business with their archrival, Saudi-backed LIV Golf. They…
SporticastGolden Knights Co-Owner Joe Maloof Talks Stanley Cup, Las Vegas
Scott and Eben speak with Vegas Golden Knights minority owner Joe Maloof about the team’s Stanley Cup run, sports ownership more broadly, and the evolution of…
SporticastNBA Finals Continue Kroenke Hot Streak / Padres RSN Break
Scott and Eben discuss the upcoming NBA Finals between the Heat and Nuggets, yet another title opportunity for a team owned by Stan Kroenke. They also talk…
SporticastLuton Town Wins Soccer’s Richest Prize / Celtics Bail Out Networks
Scott and Eben discuss English soccer club Luton Town FC winning what’s often called the ‘richest game in football.’ They also talk about the Indy 500, and an…
SporticastIndy 500 Special: Hélio Castroneves and Doug Boles
Scott and Eben speak with legendary IndyCar driver Hélio Castroneves and Indianapolis Motor Speedway president Doug Boles about the business, the tradition…
SporticastRoger Goodell’s Next Contract / NCAA Football Video Game
Scott and Eben discuss the latest around the NFL, including commissioner Roger Goodell nearing a three-year contract extension. They also talk about college…