Shows / Seriously Don’t Do That™
Seriously Don’t Do That™
Seriously Don’t Do That™ is a weekly show for founders making high-stakes growth decisions and trying not to learn the hard way.
Each episode focuses on one specific mistake founders make under pressure: U.S. market entry assumptions, emotional beachhead choices, premature sales hires, ICP chaos, compliance blind spots, broken pipelines, and board-level credibility gaps.
Hosted by Dan Griffith, the show brings pattern recognition from real founder situations across healthcare, fintech…
Episodes
- Seriously Don’t Do That™
Don't Just Fish for Bluefin
Send us Fan Mail Smaller, founder led companies are always seduced by the allure of big deals. But whether you are at an initial or critical stage, don’t spend…
- Seriously Don’t Do That™
Don't Wait to Build Your Market
Send us Fan Mail Early-stage companies always prefer being in ‘stealth mode’ when developing a product. However, this is a bad idea because by the time you…
- Seriously Don’t Do That™
Don't Just Hire Talent, Develop It
Send us Fan Mail Part of being a successful growing business is hiring talent and letting them do what they are good at. However, when it comes to salespeople…
- Seriously Don’t Do That™
Don't Do Work for Free
Send us Fan Mail Not working for free seems like a no-brainer, right? Not quite! As a growing company, this is a real struggle. Remember, working for free will…
- Seriously Don’t Do That™
Don't Do a Demo for Every Prospect
Send us Fan Mail A demo of your product or service involves investing time and money to put together. If you’re going to do a demo, understand where your buyer…
- Seriously Don’t Do That™
Don't Rely on Procurement
Send us Fan Mail You make a sale because someone has a need for the product/service you are offering. So, instead of relying on procurement, rely on the person…
- Seriously Don’t Do That™
Don't Pay People for Things You Don't Want Them To Do
Send us Fan Mail The statement ‘Don’t pay people for things you don’t want them to do’ might seem obvious, right? Think about this from the perspective of your…
- Seriously Don’t Do That™
Don't Do RFPs
Send us Fan Mail It is a common belief that RFP’s (Request for Proposal) are the way companies buy; and to close business, you need to participate. My answer…
- Seriously Don’t Do That™
Don't Rely on Partners to Do the Hard Work
Send us Fan Mail Partners are NOT the quickest way to grow your sales revenue Yeah, it’s hard not to think that recruiting partners is a hack for early stage…
- Seriously Don’t Do That™
Don't Let Your Ego Get in the Way of Company Growth
Send us Fan Mail Growing your company requires confidence, NOT ego. At some point, you have to get smart people who are good at what they do, get out of the…
- Seriously Don’t Do That™
Don't Make Your Sales People Product Experts
Send us Fan Mail Being a product expert is NOT the job of your salespeople. Their job is to find out what challenge/need a customer is trying to meet and then…
- Seriously Don’t Do That™
Don't Hire Sales and Marketing from Your Biggest Competitor
Send us Fan Mail Hiring sales people from a big competitor is a HUGE mistake. Not only for your company, but also for the salesperson themself. The skill set…
- Seriously Don’t Do That™
Don't Hire Salespeople
Send us Fan Mail If you still don’t understand your target market, you are NOT ready for salespeople. This may sound counter intuitive for sales, but this…
- Seriously Don’t Do That™
Don't Hide Your Price
Send us Fan Mail A company invests time and money in a customer, explaining a product or service. Then the price is exposed to the customer at the very end…
- Seriously Don’t Do That™
Don't Overcomplicate Your Sales Process
Send us Fan Mail An overcomplicated sales process can lead to lost sales and significantly lower revenue. Simpler is Better! Find out how you can fix this…
- Seriously Don’t Do That™
Don't Be Fooled, the Customer is Not Always Right
Send us Fan Mail “The customer is always right” is an abused and overused statement. Taking a severe loss to please a customer can be very hurtful for your…
- Seriously Don’t Do That™
Don't Cold Call (or Email)
Send us Fan Mail Cold calling and emailing is an outdated and ineffective way to market your product/service. Learn how to better contact your perfect customer…
- Seriously Don’t Do That™
Don't Fall Prey to Everyone is My Customer
Send us Fan Mail How do you find the "Perfect Customer"? In this Episode I highlight simple tips to help your company find and sell to your ideal customer…
- Seriously Don’t Do That™
Introduction
Send us Fan Mail The introduction podcast for our series “Seriously, Don’t Do That” is out now. In this short episode, I outline what “Seriously, Don’t Do…