Shows / Social Media Marketing Podcast
Social Media Marketing Podcast
Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner and co-host Jerry Potter as they interview experts to help you discover new strategies and actionable tips that will improve your marketing. Show notes at Socialmediaexaminer.com/podcast/
Episodes
- Social Media Marketing Podcast
Getting YouTube Views Is Changing: What Marketers Need to Know
Want to know which YouTube metrics actually matter now and how to get your videos found in Ask YouTube, ChatGPT, and other AI search tools? I interview Justin…
- Social Media Marketing Podcast
The Secrets of Human Behavior Applied to Social Ads
Struggling to create Facebook, Instagram, or TikTok ads that people remember long enough to buy from you? I interview Sarah Levinger to learn how to use…
- Social Media Marketing Podcast
Making Instagram Reels Easier, Faster & Scalable
Wondering how to use Instagram's newest editing tools and analytics to scale short-form video content? I interview Elizabeth Marberry to learn how to use…
- Social Media Marketing Podcast
YouTube Retention Strategy: How to Hook, Hold, and Convert Viewers
Want to stop losing YouTube viewers in the first few seconds of every video? I interview Adam Ivy to learn the BINGE method, a YouTube scripting framework that…
- Social Media Marketing Podcast
How to Use AI on LinkedIn While Sounding Human
Want to use AI to create LinkedIn content without getting flagged or losing credibility? I interview AJ Wilcox to learn how to use AI strategically at each…
- Social Media Marketing Podcast
Why Unpolished Reels Win: An Instagram Growth Strategy for Business
Wondering how to create Instagram Reels that build a loyal following without expensive equipment or hours of editing? I interview Shannon McKinstrie to…
- Social Media Marketing Podcast
Meta Wants to Run More of Your Marketing — But Should They?
Wondering how to use Meta's newest algorithm changes and AI tools to lower your ad costs and improve lead quality? I interview Tara Zirker to discover how…
- Social Media Marketing Podcast
How YouTube's Algorithm Can Find Your Customers for Free
Want to stop paying for distribution and let YouTube's AI find the right audience for your business? I interview Derral Eves to learn how to build a YouTube…
- Social Media Marketing Podcast
Is AI Making It So Anyone Can Run Effective TikTok Ads?
Want to run TikTok ads but find the Ads Manager interface overwhelming and the learning curve too steep? I interview Melissa Laurie to learn how TikTok's…
- Social Media Marketing Podcast
Creating a Video Series: Why Your Business Needs One
Wondering how to create video content that builds real audience relationships and drives sales? I interview Daryn Strauss to learn how to structure a…
- Social Media Marketing Podcast
New Ways to Expand Reach and Engagement on Instagram
Curious which of Instagram's latest features can help small businesses reach new audiences? I interview Elizabeth Marberry to learn how to use Instagram's…
- Social Media Marketing Podcast
A Proven Instagram Strategy for Business Growth
Wondering why your Instagram content isn't converting the way it used to? I interview Ellen Mackenzie to discover a three-part Instagram marketing strategy for…
- Social Media Marketing Podcast
The New LinkedIn Content Playbook: AI, Collaboration, Creator Marketplace, and Out-of-Network Reach
Curious which new LinkedIn features can help your brand reach entirely new audiences? I interview AJ Wilcox to learn how collaborative posts and the creator…
- Social Media Marketing Podcast
How to Grow on Instagram Without Reels
Wondering how to turn casual Instagram photo slides into a consistent lead generation system? I interview Katelyn Rhoades to learn how to use Instagram…
- Social Media Marketing Podcast
YouTube on TV: What Marketers Need to Know
Wondering what YouTube's aggressive push into living rooms means for your marketing channel strategy? I interview Liron Segev to learn how to optimize your…
- Social Media Marketing Podcast
Writing Winning LinkedIn Content, Without AI
Struggling to get traction on LinkedIn despite posting consistently? I interview Kasey Brown to discover a three-part framework for writing LinkedIn posts that…
- Social Media Marketing Podcast
Instagram Plus Stories Features, User-Controlled Algorithms, and Episodic Reels: What Marketers Need to Know
Wonder how Instagram’s newest features could shift where your content gets discovered and who it reaches? I interview Chelsea Peitz to discover how four new…
- Social Media Marketing Podcast
How to Grow and Monetize a YouTube Channel (Even If You're Starting Late)
Are you convinced it's too late to build a YouTube presence that actually moves the needle for your business? I interview Ty Myers to discover how to launch…
- Social Media Marketing Podcast
Facebook Ads: New Tools for Better Tracking, More Creative, and Faster Sales
Wondering which of Met’as new AI ads tools you can actually trust, and which ones still need a human in the loop? I interview Nick Theriot to learn how to use…
- Social Media Marketing Podcast
How to Blow Up an eCommerce Business With Facebook Ads
Want to stop wasting budget on the wrong audiences at the wrong times? I interview Sam Piliero to discover a four-stage system for building Facebook ad…
- Social Media Marketing Podcast
Applying AI to Marketing and Business: Lessons From the Trenches
What happens when a media company goes all-in on AI for 2.5 years? In this special episode, Michael Stelzner and Ali Kelly, Director of Memberships at Social…
- Social Media Marketing Podcast
From Content to Conversion: TikTok's New All-in-One Funnel Tools
Wondering how to capture more traffic and direct sales from TikTok search? I interview Keenya Kelly to learn how to use TikTok’s latest features to improve…
- Social Media Marketing Podcast
How to Create Content on LinkedIn to Attract Your Ideal Prospects
Wondering how to attract the people on LinkedIn who actually want to buy from you? I interview Will McTighe to discover a three-part LinkedIn content funnel…
- Social Media Marketing Podcast
How to Adjust Your Content for LinkedIn's New Feed Algorithm
Do you know which signals LinkedIn's algorithm now uses to decide who actually sees your content? I interview AJ Wilcox to discover how LinkedIn's latest feed…
- Social Media Marketing Podcast
YouTube Shorts: Hooks and Curiosity Loops That Explode Your Views
Want more leads from YouTube Shorts? Wondering how to create YouTube Shorts that get more than a thousand views? I interview John Scott to discover techniques…
- Social Media Marketing Podcast
YouTube Tools That Scale Attention
Are you producing YouTube content but failing to gain traction? I interview Liron Segev to learn, which new YouTube tools and features can help you get more…
- Social Media Marketing Podcast
The Science of Attention: Creating Short-Form Videos People Won't Skip
Wonder how others consistently engineer short-form videos that get watched, shared, and remembered? I interview Hilary Billings to learn how to leverage three…
- Social Media Marketing Podcast
New Instagram Tools to Drive Traffic, Optimize Your Content, and Establish Branding
Looking for new ways to make Instagram work for your brand? I interview Chelsea Peitz to discover how to use caption links, profile grid customization, custom…
- Social Media Marketing Podcast
Increasing Conversions: Quick Wins That Work in 2026
Are your conversion rates falling along with the size of your email list? I interview Jay Schwedelson to learn how to grow your database and drive more sales…
- Social Media Marketing Podcast
Facebook's 2026 Rules for Reach & Relevance
Are you spending hours creating content on Facebook only to watch your reach plateau or shrink? Wondering whether the latest platform changes are going to…
- Social Media Marketing Podcast
Ads and AI: Leveraging AI Creative in 2026
Are your competitors producing more creative than you can match because they've figured out how to use AI to do it at scale? Are you still waiting weeks for a…
- Social Media Marketing Podcast
LinkedIn Is Rewriting the Rules of Visibility
Are you watching AI tools send leads to your competitors while your LinkedIn presence sits idle? Wondering whether the new LinkedIn ad features are worth your…
- Social Media Marketing Podcast
Ad Creative Strategy: The Easy Way to Improve Facebook and Instagram ROAS
Are your Facebook and Instagram ads getting lost in the feed while your competitors keep stealing the clicks? Are you spending time and money tweaking campaign…
- Social Media Marketing Podcast
How to Use TikTok's Verified Business Account Features and Local Feed
Are you struggling to reach local customers on TikTok? Wondering whether switching to a business account will help? To discover how TikTok's new verified…
- Social Media Marketing Podcast
Improving Customer Experience: How to Increase Revenue and Profitability
Are you spending most of your marketing budget chasing new customers while the ones you have are leaving? Do you suspect that better customer retention could…
- Social Media Marketing Podcast
What Clickable Reels Links and Hashtag Limits Mean for Your 2026 Instagram Strategy
Are hashtags and reels part of your Instagram marketing? Wondering whether link overlays and early access content will actually help your content reach the…
- Social Media Marketing Podcast
Will AI Take Your Marketing Job? Here's What Two AI Experts Are Seeing
Are you worried AI will replace you? Do you wonder which marketing skills will actually matter in an AI-powered future? To discover what skills are becoming…
- Social Media Marketing Podcast
Are YouTube's Latest Tools Ready for Businesses
Are you wondering if AI video creation tools are worth the investment? Overwhelmed by YouTube's rapid rollout of new features? To discover what YouTube's…
- Social Media Marketing Podcast
Building Email Communities: How to Grow a Raving Audience
Are you struggling to maintain consistent engagement with your audience on social media? Frustrated by declining reach and algorithms that keep changing the…
- Social Media Marketing Podcast
What Facebook's New Link Rules Mean for Your 2026 Strategy
Are you frustrated that your Facebook posts with links barely get any reach? Wondering how Meta's latest changes will affect your ability to drive traffic to…
- Social Media Marketing Podcast
How to Cultivate Content Creativity: A Framework for Marketers
Has your marketing become boring and repetitive? Does your team hold back on suggesting innovative ideas because they’re afraid of being shot down? To discover…
- Social Media Marketing Podcast
Recommended or Rejected: Does AI Trust You
Are you worried your business will disappear online when AI search takes over? Wondering how to make sure AI tools recommend your company? To learn how to…
- Social Media Marketing Podcast
When Customers Create More Customers: Creating Superfans
Wondering how other companies get customers to actively promote their business? Want to explore a proven framework that turns one-time buyers into lifelong…
- Social Media Marketing Podcast
What's Working With Short-Form Video Right Now
Short-form video gets lots of views, but does it actually grow your business? Are you tired of producing vanilla content that fails to build a real community?…
- Social Media Marketing Podcast
How to Position Yourself as a Video Influencer People Will Love
Do you feel like your marketing efforts are failing to authentically connect with your customers? Are you tired of handing your brand over to agencies that…
- Social Media Marketing Podcast
The Death of Organic Reach: What Works Right Now
Has your organic reach dropped to historic lows recently? Are you looking for a way to regain visibility in an era dominated by AI algorithms? To discover how…
- Social Media Marketing Podcast
Facebook Ad Algorithm Changes for 2026: What Marketers Need to Know
Do you feel like your Facebook ads are suddenly wasting money, but you can’t pinpoint why? Are you looking for a way to adapt your strategy to Meta’s latest…
- Social Media Marketing Podcast
What’s Working With Instagram Marketing Right Now
Are you struggling to get views on Instagram? Wondering what strategies actually work in 2025? To discover the latest Instagram trends and learn how to adapt…
- Social Media Marketing Podcast
Email Segmentation: Getting More Sales With Less Traffic
Want to stop sending generic emails that get ignored? Wondering how to make your email marketing more profitable with less effort? To discover how to use email…
- Social Media Marketing Podcast
How to Create Short-Form Video Content That Stops the Scroll
Are you struggling to cut through the noise on social media? Wondering how to make videos people will watch before they even think of scrolling? To discover…
- Social Media Marketing Podcast
The Smartest Way to Grow on TikTok in 2025
Are you struggling to get views on TikTok? Wondering how to escape 200-view jail and start growing your audience? To discover how to understand and leverage…
- Social Media Marketing Podcast
Winning With Pinterest Ads: How to Increase Your B2C Sales
Want to tap into an overlooked advertising platform that delivers strong results? Wondering how to leverage Pinterest ads to reach new customers and scale your…
- Social Media Marketing Podcast
How to Establish Thought Leadership on YouTube
Are you putting in hours of work creating content, but your client list still depends almost entirely on word-of-mouth referrals? Do you wish you could…
- Social Media Marketing Podcast
Personal Branding for Marketers and Entrepreneurs
Are you wondering if building a personal brand is worth the effort? Curious about how to stand out in a crowded market while staying true to yourself? To…
- Social Media Marketing Podcast
Applying Behavioral Science for Improved Conversions
Struggling to convert interested prospects into paying customers? Wondering why your perfectly logical marketing messages aren't driving the results you…
- Social Media Marketing Podcast
Email Marketing Automation That Moves People to Action
Are you struggling to move beyond basic email broadcasts? Wondering how to turn your email marketing into a revenue-generating machine that works around the…
- Social Media Marketing Podcast
New AI Marketing Study: 60% Do This Daily...
A groundbreaking new study just revealed that 60% of marketers are now using AI every single day. But here's what's really interesting—the insights aren’t just…
- Social Media Marketing Podcast
Driving Predictable Recurring Revenue With Customer-Led Growth
Are you struggling with scattershot marketing strategies? Wondering how to build sustainable growth that doesn't rely on constant guessing and experimentation?…
- Social Media Marketing Podcast
Driving Qualified Leads With LinkedIn Content: A Proven Formula
Are you struggling to generate qualified leads from your LinkedIn content? Wondering how to transform your social media presence into a revenue-driving…
- Social Media Marketing Podcast
Zero-Click Challenge: Why Marketers Must Go Back to Fundamentals
Are you struggling to drive traffic from social media to your website? Wondering why your carefully crafted content isn't generating the clicks it once did? To…