Shows / Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
20+ Years in Cheer… and Still Not Done Talking About It!
Cheer Chapters is all about sharing my 20+ years in the cheerleading world. This sport has been a massive part of my life (and let’s be honest, sometimes it took over my life—if you know, you know). My goal is simple: to help grow this sport and support others on their own cheer journeys.
So… am I the woman for you? Well, I’m pretty straightforward. I’m prone to going off-topic, taking a few side quests (consider yourself warned), and…
Episodes
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#36 PROGRAM OWNERS: Before Your Cheer Gym Starts Fundraising
Before your cheer gym holds a raffle, seeks sponsorship or collects fundraising money, one question needs to be answered: who is actually responsible for it?…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#35 CHEER COACHES: Everything I Use to Coach Cheer From My Car
I used to coach inside an all-star gym with a sprung floor, tumble tracks, crash mats and equipment everywhere. Now, I coach at a different location almost…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#34 BOOKS: Behind the Books | Tumble Trouble and the Real Kenzie
Kenzie is fierce, funny, confident and completely convinced she can do anything—until one stubborn front walkover refuses to cooperate. In this Behind the…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#33 AUTHOR: Am I Good Enough to Publish? An Honest Talk About Imposter Syndrome
Should I really be publishing these books—or will everyone simply notice what I’ve done wrong? In this very honest episode, I’m talking about imposter syndrome…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#32 CHEER PARENTS: Cheer Fundraising Without Parent Burnout
How do you raise meaningful money for cheer competitions and travel without asking the same parents to give up every weekend? In this episode, I’m sharing the…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#31 BOOKS: Behind the Book | Cheer Camp and the Real Jayden
What happens when you mix cheer camp, team superstitions, runaway marshmallows and one very funny diary? In this Behind the Books episode, we’re opening Cheer…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#30 CHEER COACHES: Private Tumbling Lessons | How to Create Progress That Lasts
A private tumbling lesson shouldn’t stop being useful the moment the coach goes home. In this episode, I’m sharing my favourite way to structure private…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#29 AUTHOR: My Books Arrived Printed Wonky | The Unboxing That Wasn’t
My first Cheer Diaries proof copies arrived—and Cheer Camp had been printed completely on the wonk. A white line ran across the cover, the interior was…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#28 BOOKS: Behind the Book: Team Tryouts | Meet Elodie
Let’s go behind the pages of Team Tryouts, Book 1 in the Cheer Diaries series! Meet Elodie: a nervous beginner who really wants to try cheerleading, even…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#27 BOOKS: Sneak Peek into Cheer Diaries Book 3 | Tumble Trouble with Kenzie
In this special bonus episode of Cheer Chapters, I’m sharing a sneak peek from Cheer Diaries Book 3: Tumble Trouble. Today, we meet Kenzie — a confident…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#26 BOOKS: Sneak Peek into Cheer Diaries Book 2 | Cheer Camp with Jayden
In this special bonus episode of Cheer Chapters, I’m sharing a sneak peek from Cheer Diaries Book 2: Cheer Camp. Today, we meet Jayden — a ten-year-old…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#25 BOOKS: Sneak Peek into Cheer Diaries Book 1 | Team Tryouts with Elodie
In this special bonus episode of Cheer Chapters, I’m sharing a sneak peek from my brand-new introductory chapter book series, Cheer Diaries. Today, we meet…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#24 BONUS EPISODE: When the Athletes Interview the Coach
This is a bonus episode — and a slightly chaotic one. During the school holidays, two of our athletes asked if they could interview me. I had no idea what they…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#23 CHEER COACHES: Time-Saving Hacks Every Cheer Coach Needs
Coaches, this one’s for you! In today’s chapter, I’m breaking down how to run a high-quality, high-energy, high-progression cheer practice in limited time. I’m…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#22 BOOKS: Books in the Making| Deep in the Cheer Diaries Creation Process
Step into the next stage of the Cheer Diaries universe with me as I share behind-the-scenes stories from Books Two and Three. From reading raw drafts to my…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#21 AUTHOR: Behind the Scenes: Working With My Illustrator for The Cheerleader Book Club
In this chapter of Cheer Chapters, I’m spilling everything about the illustration process behind my cheer books — how I found my illustrator, the massive…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#20 PROGRAM OWNERS: Branding Your Cheer Program: Your Identity, Your Vibe, Your Stand-Out Factor
Branding your cheer program doesn’t have to feel like you’re throwing your business identity into the Portion of the Wind. In this episode, I’m breaking down…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#19 CHEER PARENTS: How a Cheer Season Actually Works (From Try-Outs to Comps)
Are you thinking about putting your child into cheerleading and wondering what a whole season looks like? In this episode, I break down the entire cheerleading…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#18 CHEER COACHES: Season Planning 101: Building a Cheer Year From the Ground Up
This is my very first Cheer Coaches Chapter, and we're diving into one of the biggest topics there is — planning an entire cheer season from scratch. I’ll walk…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#17 BOOKS: Book in the Making | Inside My Upcoming Cheerleading Kids’ Book Graphic Novel Series
In this episode, I’m giving you an early peek at how this series is coming together—from character development and world-building to the themes, lessons, and…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#16 AUTHOR: From Zero to Self-Published Author | Real Step-By-Step Journey (Chaos, Checklists & Cheerleading!)
Sometimes you think you know exactly how a book will go… and then you end up changing the title at the printer stage. In this chapter of Cheer Chapters, I’m…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#15 PROGRAM OWNERS: Starting Your Own Cheer Program | Tips, Checklist & Real Talk from a 20-Year Coach
Thinking of starting a cheer program or gym? Alison Satton shares her 20+ years of cheerleading experience with practical tips for launching your program…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#14 CHEER PARENTS: Cheer Season 101: What Parents Need to Know Before Signing Up
Thinking about cheerleading for your child but not sure what it actually involves? In this episode, I break down everything parents need to know before…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#13 CHEER COACH: Cheerleading Tips, Stunts & Injury Prevention | Interview with a Coach
In this episode of Cheer Chapters, my junior coach interviews me about cheerleading, sharing insights from 20+ years in the sport. From the basics of stunts…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#12 BOOKS: A Deep Dive Into My Cheerleading Journal | Cheer Activity Book
In this Cheer Chapter, I’m taking you behind the scenes of My Cheerleading Journal, the fifth book in my cheerleading series. This isn’t a storybook — it’s an…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#11 BOOKS: A Deep Dive Into Brave Bow to Toe | Cheerleading Book 4
In this episode of Cheer Chapters, I’m taking you behind the scenes of Brave Bow to Toe, the fourth book in my cheerleading series. This isn’t your typical…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#10 BOOKS: Cheer Competition Jitters | Brave Bow to Toe Sneak Peek
In this chapter, I’m giving you a sneak peek into book number four of the Little Cheer Library box set: Brave Bow to Toe. This one’s a bit different. It’s…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#9 BOOKS: Boys in Cheerleading: Carter’s Story in Jumping Into Cheer Behind The Book
What happens when a young boy discovers cheer for the first time? In this episode, I dive into the making of Jumping Into Cheer – book three in the Little…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#8 BOOKS: Sneak Peek Jumping into Cheer | Carter’s First Step into Cheerleading
In this sneak peek from Jumping into Cheer, we meet Carter — a curious nine-year-old boy who discovers cheerleading at a carnival. At first he’s nervous…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#7 BOOKS: Behind The Book I Want That Skill | Cheerleading Twins, Dedication & Grit
When athletes say “I want that skill” but skip the hard work, coaches feel the pain. In this cheer chapter, I share the inspiration behind I Want That Skill…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#6 BOOKS: A Sneak Peek Into I Want That Skill | Tumble Skill Grit: Myra & Taffie’s Perseverance Story
What does it really take to get a new tumble skill? In this episode, I’m giving you a sneak peek into my book I Want That Skill, where Myra and twin sister…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#5 BOOKS: Meet Lily: My First Book & Why Tall Girls Belong in Cheer
They say “You’re too tall”—or too something else—to cheer. I say: show up anyway. In this episode, I take you behind Cheer For You, my very first book in the…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#4 BOOKS: A Sneak Peek Into Cheer For You | My First Cheerleading Book
“You’ll be the back spot, Lily,” the coach explained. In this cheer chapter, I give you a special sneak peek into my very first children’s book, Cheer For You…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#3 BOOKS: Paperback vs Hardcover: Which Cheerleading Books Are Worth Buying?
Should you buy a paperback or a hardcover? And does it make a difference if you order from Amazon—or direct from my author website? In this cheer chapter, I…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#2 BOOKS: What’s Inside the Secret Book Club? Cheerleading Books for Kids
In this cheer chapter, I’m taking you behind the curtain (or rather, behind the password!) into The Secret Book Club. Every one of my books comes with a…
- Cheer Chapters: Building Cheer Businesses, Coaching Allstar & Accidentally Becoming an Author
#1 AUTHOR: From Cheer Coach to Self-Published Author: My Journey with Dyslexia & ADHD
Becoming an author was never on my radar. Growing up with dyslexia and ADHD, I didn’t see myself as a writer at all. But a simple bedtime story for my son…