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Dress Up
With a love for people and clothing, Dress Up is a trend-forward clothing boutique dedicated to empowering women with dresses, denim, tops, and more that fit them flawlessly. Shop Dress Up’s curated collections, bestsellers, and DU exclusives to find pieces that match your style. With 17 locations across the Southeast and new releases added weekly, it’s easy to discover the latest stylish pieces that reflect your fashion sense at Dress Up.
Episodes
Dress UpHow to Transition Your Summer Outfits Into Fall Essentials
Your summer wardrobe doesn't need to disappear when the temperatures drop. There are simple ways to carry your summer favorites forward into fall, from wearing…
Dress UpGet Ahead of the Holiday Season by Planning Your Outfits Now
Once the Halloween decorations come down, the holidays come at us fast. You know what that means: outfits! Thankfully, planning your wardrobe in early November…
Dress Up4 Fall Events Perfect for Sweaters, Rompers, and More!
From hayrides to holiday tables, fall is full of reasons to get dressed up. Here’s a walkthrough of four seasonal events and the outfits that suit each one…
Dress Up3 Outfit Ideas Perfect for Peak Fall Style
Peak fall brings copper leaves, crisp mornings, and a closet ready for new combinations. It’s time to talk about outfit formulas inspired by the season, from…
Dress UpThe Little Details That Make a Dress Feel Like Fall
Color is only part of what makes a dress feel right for fall. The details matter too, from the shape of the sleeves to the weight of the fabric and the way the…
Dress UpFall Closet Color Pairings to Try This Season
Every fall wardrobe has a favorite shade, but the best outfits come from two colors working together. The right pairing makes an outfit look planned, even on a…
Dress UpThe Wednesday Outfit Plan for Mornings That Move Fast
Midweek mornings move fast, and by Wednesday, many of us just want to walk out the door feeling like ourselves. A little planning makes that simple. Start with…
Dress Up3 Dress Styles for Every Celebration on Your Calendar
Not every celebration calls for the same dress, and matching the silhouette to the occasion makes getting dressed a lot easier. A birthday leans into a bold…
Dress UpHow to Wear Florals Across All 4 Seasons
Florals don’t have to disappear once summer ends. With the right palette, silhouette, and fabric pairing, the print can move from a delicate spring blouse to a…
Dress UpEvery Fall Outdoor Plan Deserves Its Own Outfit
Fall's calendar covers a lot of ground: a football game in team colors, a pumpkin patch visit before the season closes, a bonfire that runs late into a cool…
Dress Up4 Tips for Dressing Up for a Night Out
Dressing for an evening that stretches from dinner to drinks with friends comes down to a few deliberate choices rather than a whole new wardrobe. One…
Dress UpYour Fall Weekend Errands, Dressed for the Season
Fall weekends fill up fast with small errands: a final farmers market run, an afternoon spent decorating the porch, a coffee order that finally counts as…
Dress UpWhat's Actually Taking Over Closets This Fall: 5 Trends to Look For
This fall's closet standouts go beyond the usual sweater rotation. Corduroy, gingham, moodier neutrals, stripes, and denim are all showing up in fresh…
Dress Up3 Go-To Looks for a Slower Kind of Pace
Not every plan needs to be a big production. A cozy movie night in, a crafty date, and a quiet coffee shop afternoon alone each call for their own kind of…
Dress UpThe Sweater-Over-Dress Trend Makes Fall Dressing Easy
Layering a sweater over a dress is simpler than it looks, and it stretches a warm-weather dress well into the cooler months while adding texture with minimal…
Dress UpThe Sweater-Over-Dress Trend Makes Fall Dressing Easy
Layering a sweater over a dress is simpler than it looks, and it stretches a warm-weather dress well into the cooler months while adding texture with minimal…
Dress Up3 Easy Ways to Wear Stripes This Fall
Stripes never really go out of style; they just get an update once fall rolls around, with deeper tones and richer contrast replacing the breezy summer…
Dress Up3 Easy Ways to Wear Stripes This Fall
Stripes never really go out of style; they just get an update once fall rolls around, with deeper tones and richer contrast replacing the breezy summer…
Dress UpHow to Create a Fall Capsule Wardrobe
A fall capsule wardrobe works best when every piece pulls its weight, and a dress is often the easiest place to start. Cute womens dresses can be dressed up…
Dress UpHow to Create a Fall Capsule Wardrobe
A fall capsule wardrobe works best when every piece pulls its weight, and a dress is often the easiest place to start. Cute womens dresses can be dressed up…
Dress Up4 Reasons Dresses Belong in Your Fall Rotation
Fall is one of the most fun times of year to shop for dresses, with richer colors and playful sleeve details taking over the racks. Short puff sleeve dresses…
Dress Up4 Reasons Dresses Belong in Your Fall Rotation
Fall is one of the most fun times of year to shop for dresses, with richer colors and playful sleeve details taking over the racks. Short puff sleeve dresses…
Dress UpHow to Build a Back-to-School Closet That Works as Hard as You Do
Juggling classes and after-school work doesn't have to mean packing two closets into one schedule. A single dress from an online dress boutique can move from a…
Dress UpHow to Build a Back-to-School Closet That Works as Hard as You Do
Juggling classes and after-school work doesn't have to mean packing two closets into one schedule. A single dress from an online dress boutique can move from a…
Dress UpHow to Style One Piece Three Completely Different Ways
A closet doesn't need constant refreshing to feel put together, just a few pieces that can flex across different occasions. Cozy oversize sweaters for women…
Dress UpHow to Style One Piece Three Completely Different Ways
A closet doesn't need constant refreshing to feel put together, just a few pieces that can flex across different occasions. Cozy oversize sweaters for women…
Dress Up3 Tricks to Get Your Closet Ready for Fall
Fall might be next up on the calendar, but your closet doesn't always cooperate when the weather's still warm. The trick isn't overhauling your wardrobe. It's…
Dress Up3 Tricks to Get Your Closet Ready for Fall
Fall might be next up on the calendar, but your closet doesn't always cooperate when the weather's still warm. The trick isn't overhauling your wardrobe. It's…
Dress Up3 Ways to Wear Blues to Embrace the End of Summer
Blue is a natural choice for summer style. It evokes the breezy skies above and the cool blue oceans and lakes below. As it turns out, the ways to wear it are…
Dress Up3 Ideas to Help You Ease Your Outfits Out of Summer and Into Fall
Ah, late summer. The chilly morning air reminds you that trips to the pumpkin patch are around the corner. However, the afternoon heat tells another story…
Dress UpHow to Dress for the Mid-Season: September Edition
Oh, September! The end of summer and the beginning of fall. You want to make sure your closet stays ready for it all. With sun-filled days taking the lead and…
Dress Up3 Outfit Alternatives to Plain White Going Into Labor Day
Wearing white before Labor Day is a carryover from the Gilded Age. While many fashion fans still embrace it, some would like to start a new tradition. Adding…
Dress Up3 Ways to Wear Blues to Embrace the End of Summer
Blue is a natural choice for summer style. It evokes the breezy skies above and the cool blue oceans and lakes below. As it turns out, the ways to wear it are…
Dress Up3 Ideas to Help You Ease Your Outfits Out of Summer and Into Fall
Ah, late summer. The chilly morning air reminds you that trips to the pumpkin patch are around the corner. However, the afternoon heat tells another story…
Dress UpHow to Dress for the Mid-Season: September Edition
Oh, September! The end of summer and the beginning of fall. You want to make sure your closet stays ready for it all. With sun-filled days taking the lead and…
Dress Up3 Outfit Alternatives to Plain White Going Into Labor Day
Wearing white before Labor Day is a carryover from the Gilded Age. While many fashion fans still embrace it, some would like to start a new tradition. Adding…
Dress UpOut for the Evening: 3 Outfits for a Night Full of Summer Fun
Few things are quite as magical as summertime in the South. Evenings glow with the light and song of insects, games go outside, and the whole season has a bit…
Dress Up4 Fashion Trends Defining the Summer State of Mind
Summer is the season of never-ending sunshine and a wardrobe refresh that brings out the pieces that fit seamlessly into the season and your schedule. But…
Dress UpSummer Girls' Day Ideas: 3 Pieces and Where to Wear Them
Summertime is all about girls’ days out (or in) with your besties. It’s also a time when fashion cools off a bit with breezy, breathable styles. Must-haves…
Dress UpStyling Your Gulf Coast Vacation: 3 Must-Have Looks
Few things feel quite like the lazy days you spend hanging out on the Gulf Coast with your girlfriends. Days are filled with sips of sweet tea punctuated by…
Dress UpSpring Into Summer: 5 Essentials for Styling the In-Between Season
What do you wear during the soft days between spring and summer that know no bounds? Whether you're dressing for longer days, more impromptu plans, or just…
Dress UpFather's Day, Styled: 3 Dad Plans and Dress Codes
Are you looking for a Father's Day look that fits your plans? Flowy sundresses, relaxed denim, and easy sandals are basically the unofficial uniform for…
Dress Up5 Occasions to Wear a Mini Dress This Summer
It’s finally that time of year again, when mini dresses move from the back of the closet to the front of the line, and your calendar starts to pick up the…
Dress Up3 Tips For Perfecting Your Sunday Best
Ready to tap into a Sunday best style that feels more like you? Sunday best isn’t about dressing overly fancy anymore; it’s about looking soft, polished, and a…
Dress Up3 Closet Essentials for Effortless Monday Looks
Monday mornings are not the time for complicated outfits. You're standing in your closet, reaching for whatever feels the closest to pajamas but won't get you…
Dress Up3 Essentials to Bring Along for a Day of Water-Filled Fun
Your weekend plans called: It's time to soak up the sun with a fun day (or two) by the water. Whether you’re heading to the pool or sinking your feet into the…
Dress Up3 Closet Essentials for Effortless Monday Looks
Monday mornings are not the time for complicated outfits. You're standing in your closet, reaching for whatever feels the closest to pajamas but won't get you…
Dress Up3 Essentials to Bring Along for a Day of Water-Filled Fun
Your weekend plans called: It's time to soak up the sun with a fun day (or two) by the water. Whether you’re heading to the pool or sinking your feet into the…
Dress Up3 Looks That Are Ready for Life as a Mom
Trying to build the perfect wardrobe as a mom? Consider this your guide for looks that do it all, from afternoons at the playground with the kids to helping…
Dress Up3 Spring Wardrobe Colors Trending Now
Fill your closet with your favorite colors of the season. From charming citrus-inspired cute romper dresses to beautiful baby-blue matching sets, there are…
Dress UpA Bridesmaid's Style Guide for Planning Wedding Outfits
Summer wedding schedule and shopping plans keeping you busy? What dress flows seamlessly from the reception to the dance floor? What about all the in-between…
Dress UpFrom Coffee to Date Night: 3 Transitional Outfit Formulas
Some days start with a casual coffee run, get busy, and before you know it, end with a last-minute date or dinner plans. The tricky part isn't the schedule…
Dress UpCoastal Cues: Your Seaside-Inspired Lookbook
Are blue skies, crystal-clear water, and balmy days on the beach part of your getaway itinerary? If so, you’ll love these five coastal-inspired pieces. Whether…
Dress UpThe Spring Reset: 3 Easy Style Swaps to Refresh Your Closet
Winter layers tend to start with thicker fabrics, but spring outfits feel better when the base is light, breathable, and easy to move in. From soft tees and…
Dress Up3 Questions to Help Spring Clean Your Closet with Ease
When the birds start chirping, and the sun starts setting a little later, there’s something in the air that calls to every woman to conquer those spring reset…
Dress Up5 Fashion Trends You’ll Be Seeing and Wearing This Spring
It's that time of year again, when the air feels lighter, the sun shines a touch longer, and your calendar fills with post-winter plans. What better way to…
Dress UpAn Outfit Formula Worth Saying ‘Yes’ To
The start of each “yes” day look is a base you can trust. So pull out those one-and-done silhouettes like puff sleeve dresses, flowy maxis, or denim options…
Dress UpAn Outfit Formula Worth Saying ‘Yes’ To
The start of each “yes” day look is a base you can trust. So pull out those one-and-done silhouettes like puff sleeve dresses, flowy maxis, or denim options…
Dress Up3 Questions to Help Spring Clean Your Closet with Ease
When the birds start chirping, and the sun starts setting a little later, there’s something in the air that calls to every woman to conquer those spring reset…
Dress UpYour Favorite Basics, Styled 3 Different Ways
Can’t find what to wear? Reach for your tried-and-true staples: wardrobe basics. From do-it-all denim to classic tees, these versatile hanger heroes offer the…